The conditions put forward by apple are unreasonable and arrogant, but it also reflects Apple's attention and concern about huami mobile phones.
If huami phones release fingerprint identification technology before the iPhone 5S, the sense of expectation and value of the iPhone 5S will be greatly reduced.
Therefore, even if this condition is unreasonable, apple still made this request to Xiaomi.
When Fang zhe arrived at Xiaomi headquarters, David, the president of Apple's Greater China region, was sitting in Xiaomi's VIP room drinking coffee, accompanied by Lei.
Lin Xiaobin, the second in command of Xiaomi, had been waiting for Fang Zhe in front of the VIP room for a long time. When he saw Fang zhe out of the elevator, he hurried to meet him and said, "president Fang, you can count it. President Lei asked me to give you a gas. In the worst case, scheme B is adopted, but Apple must pay enough for it."
Fang zhe frowned slightly. Before talking to others, Lei always lost his confidence first. It seems that he needs to support Xiaomi.
In fact, as early as last year, after Huichuang licensed the use right of authen's fingerprint identification and other technologies to apple, Fang Zhe, President Lei and others imagined that this would happen today, and also formulated several sets of response plans.
But later, apple never came to the door and never talked about it. Fang Zhe, President Lei and others thought that Apple was more confident than they thought. They didn't think that huami mobile phone would pose any threat to them.
Clinker, apple is still coming to the door, and scheme B in Lin Xiaobin's mouth is to promise Apple's requirements after Apple pays a certain price.
Fang zhe glanced at Lin Xiaobin, neither opened his mouth nor nodded, but directly pushed the door into the VIP room. Lin Xiaobin followed him and walked into the VIP room together.
Seeing Fang zhe coming in, President Lei stood up to meet him, while David, the president of Greater China, sitting opposite him, did not move, but smiled and greeted Fang Zhe.
Fang zhe was even more unhappy. Looking at David, he narrowed his eyes, walked forward in three steps and two steps, sat next to President Lei and asked:
"Mr. David, is Xiaomi's coffee good?"
Fang zhe spoke Chinese. David looked at the interpreter sitting next to several people. Before Fang zhe came in, he relied on the interpreter to communicate with President Lei. President Lei came out one or two sentences of Chinese English from time to time, which made him feel funny and despised the CEO of Xiaomi.
As far as he knows, Fang zhe has a high level of English and often speaks English on many occasions. He just doesn't know why he wants to speak Chinese to himself now.
After the interpreter on the side translated Fang Zhe's question to David, David replied with a "general", and then said bluntly, "president Fang, you can communicate with me directly in English."
Fang zhe looked at the beautiful interpreter sitting next to several people and said, "you tell him that there are three Chinese here, only he is a foreigner. It's more convenient to communicate in Chinese. Oh, if you count in, it's four Chinese."
The beautiful translator dressed in professional ol clothes heard that Fang Zhe's tone was not good. He looked at President Lei. President Lei looked at Fang Zhe and nodded.
The people on Xiaomi's side already knew that Fang zhe was going to give the arrogant President David a blow.
After the translator said Fang Zhe's original words to David in English, his arrogant and relaxed face became serious. Even if he was a fool, he could hear that Fang zhe didn't like him.
"Mr. David, about this time last year, Huichuang promised to license fingerprint identification and other technologies to your company. You should remember this!" Fang zhe asked.
After Fang Zhe's words were relayed by the translator, David replied: "yes, apple, me and hundreds of millions of Apple users around the world thank you very much for your generous help."
"Just remember, do you think Huichuang gave you these technology licenses to compete with companies such as Xiaomi and Huawei on the same starting line in fingerprint identification technology in order to let you come to stop Xiaomi from using these technologies today?" Fang zhe asked again.
After hearing this, David knew that Fang Zhe, the CEO of Huizhong, was difficult to deal with. He looked at President Lei sitting next to Fang Zhe and said, "sorry, I came to talk to Xiaomi about delaying the release of huami's mobile phone today. I didn't want to prevent Xiaomi from using fingerprint identification and other technologies. What do you say, President Lei."
Fang zhe looks at President Lei and thinks that President David is really a soft pinch. President Lei has a gentle personality. Unlike Fang Zhe, who is young and aggressive, and coupled with the great gap between Xiaomi and apple, President Lei naturally lacks confidence.
"Mr. David, Fang Zhe is the chief consultant of our company, and his opinion is Xiaomi's opinion." at this time, President Lei gave Fang zhe enough trust.
David deliberately showed a surprised expression on his face, which seemed to say that a chief consultant crossed the CEO to represent Xiaomi. Isn't this a kind of arrogation?
Unfortunately, President David does not know the status and authority of Fang Zhe, the chief consultant in Xiaomi. Fang zhe has made unparalleled contributions at every major turning point in the process of Xiaomi's creation and development. Many Xiaomi executives trust Fang zhe even more than President Lei.
"Mr. David, the release of huami mobile phone is the most important thing for Xiaomi this year. We can't casually postpone the release time.
The time difference between apple and Xiaomi to obtain fingerprint identification and other technologies is not much. The two companies compete fairly on the same starting line. I believe that with the strength of apple and the excellence of iPhone 5S, there is no need to fear the newly born huami mobile phone. "
Fang zhe showed his refusal.
David said in a somewhat subdued tone: "I know that the release of huami mobile phone is very important to Xiaomi, and we apple are willing to pay enough price for it."
The subtext in David's words is to ask Fang Zhe and Xiaomi to make conditions, which is also plan B when Lin Xiaobin talked with Fang Zhe.
"Sorry, maybe what I said is not clear enough. I shouldn't say that the huami press conference can't be postponed casually. I should say that it can't be postponed." Fang zhe refused again.
President Lei showed a surprised expression on his face. He looked like Lin Xiaobin. Didn't he get angry with Fang zhe outside the door? Lin Xiaobin gently shook his head. Neither of them spoke. At this time, they both trusted Fang Zhe's decision on behalf of Xiaomi without reservation.
As surprised as Mr. Lei, there was David sitting opposite Fang Zhe. He couldn't believe that Fang Zhe, or Xiaomi, would refuse Apple's request.
"Mr. Fang, maybe you can listen to our terms first." David made another concession.
Fang zhe shook his head. David could understand this international common language without translation.
David's face turned blue. Since he became president of Apple's Greater China region, few people dared to refuse him, and these people opposite didn't dare to refuse themselves last year!
The atmosphere in the VIP room fell into cold tranquility. David frowned and thought for several seconds. Suddenly, his face was covered with a smile again. It was not soft, but hard. Maybe the Chinese were born to bully the soft and fear the hard.
"Mr. Lei, I want to confirm to you again. Can Mr. Fang's decision represent your Xiaomi company?" David's tone was full of unkindness.
Ray always struggled and hesitated. He couldn't imagine the end of offending apple.
Lei always looks at Fang Zhe. Fang zhe doesn't turn around to look at him. He can only see Fang Zhe's side face. Fang Zhe is also waiting for him to make a decision.
"Mr. Dai Wei, as I said before, Fang Zhe's opinion is Xiaomi's opinion!" Mr. Lei gritted his teeth and said that no matter what decision Fang zhe made, he chose to believe Fang Zhe.