Chapter 567

"Is there any mistake? I opened a wealth management company, attended a bunch of sales consultants, gave lectures and gifts, begged my grandparents to cheat my aunt, and even made people mistakenly think of MLM. As a result, I can absorb 120000 members all year round, and the fund of $23 billion has been considered brilliant.

As for others, when the product goes online, just make an announcement. In a week, the number of users exceeds 3 million and the fund-raising exceeds 20 billion. People are more than people. Don't be too angry! "

This is the inner cry of many small and medium-sized funds and financial management company bosses after seeing the announcement issued by Alipay.

Financial management and fund-raising has never been a simple thing. First, those who absorb citizens' deposits for financial management and investment without the approval of the regulatory authorities are illegal fund-raising, and they will go to jail if they don't do well.

Secondly, it is also because of various illegal fund-raising, usury, various abductions in the market, Ponzi scheme, donation abscond and other things that often occur among the people. Most of the public have a natural aversion and distrust to financial products. Many people prefer to put their money in the bank and get moldy rather than take it out to buy any financial products.

Therefore, the financial management companies also have various ways to attract customers. They try their best to find relevant banks for consignment, tie-in with some insurance, buy a pile of personal information from some gray channels, make harassing calls, distribute leaflets on the street, go to the park to give health lectures to old people and women, send eggs and gifts, but they actually sell financial products, Financial companies use up all kinds of routines in order to raise money from customers.

The regular ones will use the money to invest in real estate, make corporate loans and other investment and business activities, and return it to customers after making profits to earn a difference in interest. For those who are irregular, or have serious losses in operation and bad debts, they will simply engage in a Ponzi scheme, tear down east walls to make up west walls, and use the money of new customers to serve as dividends for old customers. What's more, the boss will donate money directly and run away and go abroad at ease, Many customers lost their underpants overnight.

Therefore, the chaos of the industry over the years has made it very difficult for the financial management industry to raise funds. But now, people's Alipay casually launches a financial management product and raises 20 billion yuan a week. It's just like playing. How can it not make people jealous and admire?

"His annualized rate of 8.2% is not high. The lowest annualized rate of financial products sold by Laozi is more than 10%. Why can't they be sold?" many financial experts, fund managers and even financial analysts are lost in meditation and discussion.

"Yu'e Bao starts from 1 yuan. The threshold is too low. Almost everyone can participate. The financial products we sell start at least more than 50000 yuan. If it is lower than this amount, we can't even recover the cost!"

"The public trust of Alipay and wechat payment is there. Most people believe in them and are not afraid of them running away with money!"

"Alipay and wechat have hundreds of millions of users in China, covering all parts of the country. People can join yu'e Bao anytime and anywhere with an app. We sell financial products, attend sales and hold lectures. The labor cost is too high and too traditional!"

"Yu'e Bao can deposit and withdraw at any time. It's no different from current deposits. Our financial products are basically fixed-term. They can't compete with others!"

"I think it's still the advantage of the Internet. It's easy to operate and has a large user coverage. Slightly larger Internet companies can raise tens of billions of dollars every minute!"

A group of financial experts analyzed it and finally came to a conclusion that it is too easy for large Internet companies to engage in finance!

Not to mention anything else, any slightly larger Internet company has tens of millions of users. It's not a matter of minutes to pull customers' financial management from these users?

Yu'e Bao has 3 million users a week and raised 20 billion yuan, which has given the domestic financial industry and financial industry a new understanding of Internet finance. Many people have found that in front of the advantages of the flat Internet, wide coverage, many users, convenient operation and low threshold, the traditional financial management method is simply an old cow pulling a cart!

Similarly, there are various large Internet companies in China, such as Alibaba, Baidu, Tencent, Netease, and even Jingdong, which was distressed by the establishment of rookie network more than half a month ago. Many Internet companies seem to have seen a glittering gold mine. They don't have much else, that is, they have many users!

The most profitable business is money. This sentence is well known. People like Er Ma Yi Li and Netease president Ding can understand the business logic of yu'e Bao and how to make money.

We all know that now, while yu'e Bao has just been established, we can quickly catch up with this tuyere and share some cakes. If after this period of time, when yu'e Bao has hollowed out the wallets of the people all over the country, the latecomers can only drink the West and north wind.

Therefore, two horses and one Li, President Ding of Netease, President Liu of Jingdong and even President Xiaomi Lei all convened the company to study and discuss the layout of the Internet financial industry.

In addition to these large Internet companies, entrepreneurs all over the country who are busy chasing the tuyere all day are also moved by the wind. After some research, many entrepreneurs found that the business model of Internet financial management has long been secretly popular.

In the past two years, there have been thousands of P2P, i.e. small online loan platforms registered in China every year. Now Alipay has launched yu'e Bao, just to expose this industry that has been making a lot of money in broad daylight!

It's not bad. Yu'e Bao has just been launched for half a month. The number of investment and financing of newly established P2P start-ups across the country has increased by 50% over last month. Many entrepreneurs are rushing to the outlet to make money, so that many industry experts say that the day of the financial industry is about to change and the first year of Internet finance is coming!

"President Fang, although I have said hello in the venture capital circle according to your instructions and warned everyone to remain rational and not to waste the high risks of the P2P industry, many entrepreneurs and investors still should start a company and invest. Instead, they feel that we are afraid that they will rob the cake of the Internet financial industry and block their way of wealth!"

Jiang Xiaoming, CEO of Shengshi fund, reported to Fang Zhehui on the phone.

Fang Zhe is not surprised by this. Blocking people's way of wealth is like killing their parents. For entrepreneurs and investors who want to get rich all day, their desire to get rich has overwhelmed their rationality. No one thinks that they will be the one who fails in Entrepreneurship and investment!

It was precisely because he witnessed the unbridled and barbaric growth of the P2P industry in the previous life, which finally led to the collective explosion of the whole industry. A large number of P2P companies went bankrupt, the capital chain was broken, the boss donated money and ran away, and thousands of investors and customers lost their money. Fang zhe wanted to give a warning in the industry, but in front of a glittering gold mine, even if you told him that there was a cliff ahead, Many hot headed people also want to jump!

"Cooperate with some industry experts to study and blow the wind to the regulatory authorities. In addition, you contact Zhou Bin to let wechat financial news popularize financial knowledge to the people and find more negative cases. We'd rather let yu'e Bao develop slowly than let the hot headed people throw their money to unreliable P2P companies!" Fang zhe gave Jiang Xiaoming instructions and hung up.

"Prosperous age, if people have no money in their hands, how can they call it prosperous age?" Fang zhe muttered to himself.