The new machine press conference held by Yuanqi technology is not the first time.
But it is the first time that it has been released live online through many major network stations such as the campus network.
As a result, the scale of the attention crowd immediately increased, and the attention crowd was not limited to the previous media and peers.
Because of this, Wu Tao didn't come to the scene for the first time. He sat quietly in the president's office and hung up to watch the live broadcast.
As streaming media technology has not been popularized, the live broadcast at this time is actually limited to graphic live broadcast.
But this is enough for Wu Tao.
With a cup of coffee in his hand, Wu Tao glanced at the computer screen and was uncertain.
Although brand diversification strategy has been very common in later generations, it is based on the highly mature market.
Now Yuanqi technology has been used for the first time. It is the first time to try at this moment, and the risks it takes can be imagined.
Fortunately, from the feedback from the press conference, although the media and peers were somewhat surprised and confused about the birth of this new brand, they were still calm and continued to pay attention and discuss there.
At the same time, netizens from all over the country are curious about the new brand of glory on the website of graphic live broadcast on the campus network.
It looks like a good start.
Soon, the on-site new machine press conference officially began.
After Xiao Zixia delivered a speech on behalf of Yuanqi technology, Deng Fang, as the product director, came to the stage to unlock the three new machines of glory brand S1 series for the guests of the press conference and the netizens watching the live broadcast online.
When pictures burst out on the web page of graphic live broadcast, Wu Tao obviously felt that the screen was brushing faster and faster, he could hardly see the content, and the heat of discussion was soaring exponentially.
The design of physical keyboard is completely abandoned. More than 70% of the area of the whole mobile phone is a capacitive screen integrating touch and display. It looks amazing.
This sense of design is almost the same as when the Lotus brand was launched
Compared with the heated discussion among netizens, the atmosphere at the press conference was also warm.
The flash lights kept snapping, and the media reporters who had no sense of glory, a new brand, completely changed their views.
"I must buy such a mobile phone!"
"Yes, although I just changed the flagship model of lotus last year this year, I still couldn't resist the impulse to taste the glorious one."
"These new machines are much better than those not long ago."
"By the way, since the new products of glory brand are so amazing, I don't know what kind of surprise will the next lotus new machine bring us?"
"When you ask questions later, ask by the way."
President's office of Yuanqi technology.
Wu Tao has just received a call from Qiu smokeless of Tianjing company, saying that due to the graphic live broadcast of glory's new machine, a large amount of traffic poured into the campus network, and the impacted website was almost unstable.
How can the chain fall off at this juncture?
After listening to Qiu smokeless's explanation and report, Wu Tao repeatedly told that no matter how large the traffic is, we must ensure the stability of graphic live broadcast.
We must not delay the release of the glory new aircraft.
Put down Qiu's smokeless phone, Wu Tao grew up like a relief. This time, he was stable.
At least from the results of the press conference alone, glory, as a brand-new brand, has caused far more heat than expected.
According to the experience of previous years, the subsequent order performance is absolutely stable.
Facts have proved that the order of glory's new machine is not only stable, but also explosive.
Since the end of the press conference, most of the phone calls of Yuanqi technology marketing department have not stopped
This situation continued until the whole building was brightly lit.
Wu Tao didn't care about the specific sales order data. After confirming that the glory brand was successfully recognized, he planned to go home from work.
As for the rest, just leave it to the people below.
However, when he was about to pack up and leave, Xiao Zixia hurried to the door with Deng Fang and Peiying.
This situation... Before Wu Tao asked, Xiao Zixia blurted out with worry and joy: "boss, the stock of Rongyao new machine has been exhausted!"
So fast?!
Wu Tao frowned, "the press conference was in advance, resulting in insufficient goods?"
Pei Ying immediately explained: "in terms of goods preparation, after confirming the advance of the press conference, I discussed with President Yang and asked them to work overtime for production. Although the final stock is not as much as originally planned, it has at least reached more than 70% of the original plan. "
Wu Tao's face immediately eased down. In that case, it was not a problem of insufficient preparation.
Xiao Zixia didn't speak any more, but left the opportunity for performance to Peiying. "As of just now, the total order sales of glory new machines have exceeded one million units! Now, although we are told that we are out of stock, we still keep calling to book. "
Wu Tao nodded and affirmed, "this is a good thing. You and President Yang coordinate well. Please inspire Electronics to continue to arrange overtime production. The corresponding expenses shall be settled as they should be. "
"I called President Yang half an hour ago. Just now, President Xiao and President Yang also passed the ditch. " Pei Ying reported, "but what I'm worried about is that due to the lack of supply of new machines, the terminal market price of glory new machines may soar, or even far exceed our market guidance price, which will affect the brand image we finally established."
Hearing this, Wu Tao's eyes lit up just now.
Peiying, as her former Secretary, has such foresight in a short time, which is very malleable.
But the situation of glorifying the new machine has accidentally formed the situation of hunger marketing.
Hunger marketing is a double-edged sword.
If used properly, you can get miraculous effects.
However, for the best-selling event of glory S1 series, there is no need to risk using this trick.
Just due to the limitation of production capacity, the situation of hunger marketing may exist for the next two weeks and four weeks.
This time is a little too long.
Wu Tao pondered for a moment and immediately made a decision. "In this way, from the next production and preparation, take out a quarter of the quantity and pass through the telemarketing network of Yuantong logistics in batches to guide price telemarketing and demonstrate our attitude!"
Xiao Zixia immediately said, "this method is not only feasible, but also ingenious. On the basis of maintaining the brand image, end customers and channel providers will not offend. More importantly, the situation of hunger marketing will still exist, and finally continue to push up the heat of glorifying the new machine. "
"Great!" Peiying said like beating chicken blood: "I'll do it now."
From beginning to end, Deng Fang didn't interrupt. Seeing that several people had made a decision, he immediately said foolishly, "what should I do?"
Wu Tao patted each other on the shoulder and said, "you don't need to do anything. It's serious to go back and have a good sleep."
Deng Fang: