Chapter 254

On the third day after meeting with Chen Qiang, Chen Qiang and Gao Xiaodong met Sheng Xin, vice president of star group company, and Fang Li, marketing manager of star shoes Co., Ltd., at the headquarters of Longteng brokerage culture company in Yanjing.

Sheng Xin is a fat middle-aged man of medium height with a pair of gold glasses. He looks like a government official, not a vice president of an enterprise.

Fang Li, the marketing manager, is a smart and capable woman, aged between 25 and 35.

Sheng Xin came in and said, "I'm Sheng Xin of star group. This is Fang Li, marketing manager of star shoes Co., Ltd. of our group."

"Hello, Mr. Sheng. I'm Chen Qiang. This is my employer, Mr. Gao Xiaodong."

After the two sides exchanged greetings and sat down. Sheng Xin said enthusiastically: "in the past season, Xiao Dong's performance is very good. Even our manager Wang has heard of your reputation and called you a young hero, but he seldom praises others."

Gao Xiaodong said with a smile: "the star is our national hero. When I was a child, I used to play football through the star's football shoes. I am very excited that the star can find me as an advertising agent."

Sheng Xin was surprised to hear Gao Xiaodong speak so tactfully. This is a 19-year-old young man. He said with a smile: "in terms of fame, you are not the loudest, but you are from Shandong Province. When our new sneaker brand goes on the market, of course, it is most suitable to find a star from Shandong Province."

When Gao Xiaodong heard this, he felt a little harsh. What do you mean? You asked me to be your spokesman just because I'm from Shandong Province. For the sake of fellow villagers?

Chen Qiang said: "although Xiaodong's reputation is not as good as those old stars, he is only 19 years old this year and has a lot of room for improvement. At this time of next year, it will not be today's price."

Sheng Xin said with a smile: "the annual turnover of our star group is 5 billion yuan. It's not that we can't afford to invite top stars at a high price. It's just that Mr. Wang doesn't like to invite stars to be the image spokesmen of our star group. Mr. Wang thinks that every star person is the image spokesperson of the star group. However, Mr. Wang was moved by Xiao Dong's performance in REXOS this year. Mr. Wang once attended a meeting It is said that Xiaodong has the spirit of fearless pioneering, which is a spirit of creating miracles. Therefore, this time, we consider letting Xiaodong speak for the "superstar football shoes" series products. Rest assured, if Xiaodong is in a big fire in the past two or three years, we will raise the price for him. "

Chen Qiang frowned slightly and said, "Mr. Sheng, can you show me the promotion plan and creativity of your products this time?"

Fang Li, the marketing manager, took out a plan from her briefcase and handed it to Chen Qiang, saying, "of course, Mr. Chen has some good suggestions for us."

When Chen Qiang looked at the plan, Sheng Xin said to Gao Xiaodong, "Xiaodong, the Olympic Games will open in less than two months. This is the Olympic Games in front of our family. It's a pity that you can't participate. With your strength, it's absolutely no problem to be selected into the National Olympic team."

Gao Xiaodong said with a smile: "I don't have the right to decide this."

Sheng Xin said: "if you want to participate in the Olympic Games, our star group can help you. We are a state-owned enterprise, and there is still some relationship within the system. There is a little contradiction between you and the Football Association. As long as president Wang says something, things will turn for the better. We still hope you can participate in the Olympic Games, which is good for both of us."

Gao Xiaodong arrogantly said: "thank you for your kindness, but since the National Olympic team doesn't recruit me, it shows that I'm not strong enough. Let's wait until I'm strong enough that no one can ignore me."

Sheng Xin shook his head and said: "Xiaodong, the world is not so simple. Just like Cantona, his strength is strong enough. He didn't enter the national team. Later, France won the championship. He didn't win the world cup in his life."

Gao Xiaodong said with a smile: "it's a pity that our national team has been eliminated from the group stage of the top 20 in the preliminary round. We don't have a chance to win the championship."

Sheng Xin was embarrassed. Seeing that Chen Qiang had finished reading the plan, he said, "how does Mr. Chen feel?"

Chen Qiang nodded his approval and said, "it's very good. It's very innovative. I think this advertisement will be deeply rooted in the hearts of the people after it's spread."

Sheng Xin said, "when do you think this endorsement contract will be signed?"

Chen Qiang and Gao Xiaodong looked at each other. Chen Qiang immediately understood Gao Xiaodong's meaning and said, "Mr. Sheng, I'll discuss with Xiao Dong and write back to you in two days."

Sheng Xin was a little displeased and said, "well, I hope it can be faster. We hope to sell during the European Cup."

Chen Qiang said: "no problem, maybe tonight, maybe tomorrow, in a word, just these two days, it won't be too long. Now let's go out and have something to eat."

"OK, let's disturb it."

Sheng Xin was not polite either. He went to the hotel with Chen Qiang and Gao Xiaodong. After eating and drinking, Chen Qiang took them to KTV to sing a song, and finally arranged them to have a rest in Sheraton Hotel.

Arriving at Chen Qiang's home, Gao Xiaodong said, "brother Chen, what do you think?"

Chen Qiang said: "in fact, stars have been going downhill in the past two years. They used to be the leader of the shoe industry. Now the shoe industry has become a group of heroes. From the perspective of their planning and creativity, they are also very common. I think we should wait until we meet Uber tomorrow."Gao Xiaodong said: "well, that general manager Sheng has a strong sense of superiority. It seems that it's charity to speak for us."

Chen Qiang said with a smile: "this is true of all state-owned enterprises, which are similar to government departments. Don't think about it. Let's look at Uber tomorrow. "

Gao Xiaodong said, "OK, brother Chen, have a rest. Tomorrow you will meet with Uber."

"Well, you can rest, too."

At 10:30 the next morning, Ding Xingyun, President of Uber, and Zhang Chao, director of planning department, came to Longteng brokerage culture company in person.

Chen Qiang and Gao Xiaodong didn't expect that Ding Xingyun, the president of Uber, would come here in person. They were both out of control.

Chen Qiang said: "Mr. Ding, if you come here, I'm absolutely brilliant."

Ding Xingyun is 37 years old, but he is already a well-known rich man in China. When he reaches the age of fat, he has a very handsome figure. With a handsome face, if he does not have a pair of dignified and deep eyes, he can easily be regarded as a handsome uncle next door.

"Mr. Chen is very kind." Ding Xingyun said with a smile: "I happened to have a meeting in Yanjing. Zhang Chao said that he would come to see Mr. Chen today. Xiao Dong is also here. I'll come by and have a look. Xiao Dong, you and I are your fans now."

Gao Xiaodong was flattered and said, "I'm a little proud of what Mr. Ding said."

Ding Xingyun said with a smile: "proud? Pride is right. If you don't feel proud of the miracle you've done in REXOS, I think it's nothing for me to create Uber. "

Gao Xiaodong said: "I dare not compare with Mr. Ding in my achievements."

Ding Xingyun said: "let's not be modest. It's something we should be proud of all our lives. Xiao Dong, originally speaking on behalf of Zhang Chao came to talk about it. Now that I'm here, I'll talk to you in person. It's my idea to speak on behalf of you. You may not know, but Mr. Chen knows that I started with entertainment stars, but now I find that for sports brands Sports is the fundamental attribute. Entertainment stars alone can't do it. So I wanted to find a star in the sports industry as a spokesperson. Originally, I didn't plan to find one in the football circle, but your appearance made me feel that you are the most suitable person for Uber. We are in the same situation. Uber is not the top brand in China, and you are not the best star in China, but I believe that, In three years, we will all be the best in the country. "

Gao Xiaodong said, "thank you Mr. Ding. Mr. Ding is very encouraging."

Chen Qiang said with a smile: "Mr. Ding's words make my blood boil."

Ding Xingyun laughed and said: "now we pay 2 million endorsement fee in three years, many people may think that we are at a loss, because no one in China is looking for football players to speak for us, but I think we are making a profit. In another year or two, maybe Xiaodong will not be the price."

Gao Xiaodong suddenly thought about the sales of Yu Lei and song Xiaobo that day. He moved in his heart and said with a smile: "Mr. Ding, which one am I endorsing?"

Ding Xingyun said: "our new football shoes, knife generation series."

Gao Xiaodong said with a smile: "Mr. Ding, can I exchange half of the advertising expenses for the sales commission of the product?"

Chen Qiang didn't expect Gao Xiaodong to say that. He was very unhappy because there was no such advertisement in China. He saved his mind and didn't want any commission.

Ding Xingyun was also very surprised. He couldn't speak for a moment. He was in full control of the situation, but the 19-year-old, with only one word, disturbed his rhythm.

Ding Xingyun looked at Zhang Chao and said, "is there such an example in China?"

"No, but NBA stars have signed advertisements, but not many."

Zhang Chao replied that he was even more surprised. He was responsible for looking for star endorsements for so many years. This is the first time that he has ever seen such a situation. How arrogant it is for him to exchange cash for commission. Moreover, who is the agent? The employer even talks about the contract on behalf of the agent.

Ding Xingyun looked at Gao Xiaodong and said with a smile, "are you confident in yourself? OK, I'll make an exception for you. One million in three years, plus one twentieth of the Commission. But don't blame me for not reminding you. I'm not sure about the economic crisis this year and the sales volume. "

Gao Xiaodong said with a smile: "I am willing to accept defeat."

Ding Xingyun was silent for a moment, and said in a loud voice: "well, I have confidence and courage. This is the most interesting endorsement contract I have signed. Let's have a drink after signing it."

Chen Qiang saw that they had agreed that two million would become one million. He didn't hold much hope for the Commission. He was very upset, but he could only reluctantly smile and say, "OK, it's my treat."

Ding Xingyun said, "no, I will. I have to."

Ding Xingyun and Gao Xiaodong are both happy people. Chen Qiang has a careful look at the contract. There is no problem. Gao Xiaodong signs the endorsement contract immediately, and then everyone goes out for dinner. During the dinner, Gao Xiaodong and Ding Xingyun have a good time. Chen Qiang is the only one who is unhappy.