In Jiafeng electronics factory, in the chairman's office, the desk was full of drawings. Several construction engineers looked at it carefully and nodded one after another half an hour.
"It can be officially produced tomorrow. There is no need to debug the assembly line. His standard is basically the technology of last year. If it is the new standard this year, it will have to be debugged for more than half a month."
"Then produce as soon as possible and take good care of the drawings!" Lu Feng ordered.
The people stood up and left. Zhang Fengxia watched them leave and said, "this is production? Our sales channel has not been spread yet."
"Isn't the of this city spread out?"
"But in this city, there are several agents in the following counties!" Zhang Fengxia said.
"That's enough. Take a place first and set an example for other places." Lu Feng picked up the internal phone on the table and prepared to press the phone number. Suddenly he thought that he didn't know the internal phone number here. He asked, "what's the phone number of the marketing department and the business department?"
"The ninth and the seventeenth!"
Lu Feng pressed No. 9 and said, "let your manager go to the chairman's office and ask him to bring the local market research report."
Hung up the phone and called the 17th again. After giving orders, Lu Feng looked up and asked, "come in a minute. Let's have a simple meeting. The problem of cost is a big problem. If you want to win the price war, you must take the pricing power of the industrial chain in your hand. What else do you have?"
"What about president Zhu?"
"President Zhu?" Lu Feng raised his head and said, "what president Zhu?"
"It's Zhu Lidong who came to see you. Have you forgotten?"
Lu Feng patted his head with his hand. He was crazy these days. He forgot him and asked, "is he coming?"
"Yes, I arranged it in the hotel. I called me this morning and asked if you were back?"
"Then I'll see him in the afternoon and let him start as soon as possible. At the same time, the contract will be drawn up in the afternoon and implemented in one or two days."
Lu Feng was saying, and the door was knocked.
"Come in!"
"There came a man and a woman. The boy was thirty-five or six, with a flat head, which gave people a sense of stability. The woman was in her forties, tall, strong and had long hair."
"Hello, Mr. Lu! Hello, Mr. Zhang."
"You two sit down." Lu Feng looked at them and asked, "who is in charge of the business department?"
"Zhao Li, manager Zhao." Zhang Fengxia hurriedly said.
If it had not been for the last meeting that Lu Feng had goods in his stomach, manager Zhao would definitely think that this was the second ancestor who came to earth.
"The prices of suppliers are very high. The copper, tin, aluminum and raw materials of electronic tubes we buy are about 10% higher than those of other enterprises."
"Mr. Lu, we don't want much, and people don't want to put the price. This is what I know these bosses talked about. In addition, the price on Mr. Hong's side is high, and he told me it's your friend." why is manager Zhao.
"What's the matter with my friend? You've really been a purchaser?" Lu Feng stared at her and banged on the table with his hand. "Don't talk about my friend. Even my father can't come. Don't you understand this truth? If he says more, you'll say to go through the process. You push it to me and I push it to you. It's over?"
"Yes!" manager Zhao nodded again and again.
"The price of raw materials must be reduced by another 20%. The quality cannot be changed. You can sign a large number of contracts. For example, you can buy the same quantity as other factories, but you can't pull it over at one time. The money is given periodically. You can exchange the contract for the price."
"20% is a hard target. If you can't do it, resign!" Lu Feng gave the final approval and said, "I just look at the results. I don't care whether your means are dirty or the process is ugly."
Manager Zhao nodded and stopped talking. His face was a little ugly. I can see that it was very difficult for her.
"There is also the marketing department and the city's sales terminals. All of them have been opened up in the past three days. The city is the transportation of finished products, and the service is good. It has started at one shot. What's the situation in the local market now?"
"The city now has more than a dozen brands. The most popular is the 29 inch color TV, commonly known as the big color TV. The price is about 5000 yuan. Incomplete statistics show that the daily sales volume should be about 10000 units, and it is still rising. The daily sales volume of 3000 units last year has continued to rise, and it is indeed showing a state of hot sales."
Ten thousand a day!
Lu Feng feels that this figure is not much for a city with such a large population as Suzhou. First set a small goal to turn over all TV brands in the city within a month.
"A new president in charge of the market will come in a few days. I hope you can cooperate well. My requirement is that in one month, our brand sales in the local market account for more than 50%. At the same time, in the external market expansion, we must minimize the transportation cost and loss."
Lu Feng sighed. He was also very helpless about the current traffic road system. He said: "if you can take the water route, try to start from the water route. For example, Tianjin and Shandong, which are coastal cities and provinces, give priority to the water route, and then take these cities as the point to spread around, occupy the market and reduce the cost first!"
"OK!"
Everyone present felt that Lu Feng was now ready to fight a vigorous price war and was pressing down the cost at all costs.
Looking at the price list, the final cost is 31045 yuan and 70 cents. After adding the Commission of the dealer, the terminal price can be effectively controlled within 35000 yuan.
There is still 10% profit, which is very feasible.
It was almost noon after discussion. Lu Feng stood up and said, "book a hotel. Call Zhu Lidong and let him out."
"Mr. Lu, the profit of 10% is too low?" Zhang Fengxia said with some worry: "the profits of other manufacturers are between 20 and 30."
"It's good to make a profit. If you don't want to make money, you want to serve the people." Lu Feng put the folder in a side road.
"You just want to break the market with low prices, but market economics......"
"Stop! Put your market economics back in your schoolbag. I'm a muddy leg. I don't believe those. If you want to restructure the market, you must break the market. Only when it breaks down can you integrate!" Lu Feng pushed back his chair and said, "go to dinner!"
In the hotel box, Lu Feng looked at Zhu Lidong standing at the door with a smile on his face and waved, "come in quickly. I'm sorry. I'm so busy that I almost forgot you. Sit down!"
"Is it going to be produced? So busy?"
"That's right!" Lu Feng put the menu in front of him and said, "the product has been finalized. If you lack profitable talents in market expansion, it's up to you."
"Really? Let me have a look at the product!"
"Eat first, don't worry. Since you follow me, I can't let you suffer losses. Sign an equity contract first and give you three million shares first!"
"I didn't do anything. Isn't that funny?" Zhu Lidong said shyly.
"It doesn't matter. How much did you pay before, but now it's doubled!" Lu Feng looked at him and said with a smile, "who's with whom?"
Everything on the scene was so natural. Talking and laughing and talking about the future, Zhu Lidong felt unprecedented freedom, as if he had a place to play all his talents immediately.
In the afternoon, Zhang Fengxia took Zhu Lidong to various departments to meet people and introduce each other. The next day, red silk was hung at the gate of the factory and covered with red carpet, which was particularly festive. At the same time, the mayor, the tax bureau, the Administration for Industry and Commerce and Huang Youwei were invited.
All the major TV stations in the city have come, and the most important official newspapers have also come.
At nine o'clock in the morning, it was sunny and sunny. The host stepped onto the platform built by snacks and said affectionately: "today is a auspicious day, which is a big day for the formal production of Jiafeng electronic technology. Jiafeng electronics is a key enterprise in our city. Thanks to the attention of all leaders, we helped us through the difficulties day and night, which is the blessing of Jiafeng electronic technology and the people!"
The applause was thunderous.
"Next, let's welcome Secretary Huang to make an important speech with warm applause and announce the official start of ribbon cutting!"
Huang Youwei stepped onto the stage, looked at the camera, his face was full of confidence, and said, "er... That... Hello, everyone!"
"OK! Clap!"
"Well said!"
There was a lot of applause. Lu Feng was so thick skinned that he blushed when he was applauded by several leaders nearby. He was a businessman after all.
"The site occupied by Jiafeng electronic technology is the original key engineering electronic factory. Before, some people have been saying that our place is not suitable for high-tech. now Jiafeng's formal production has broken the rumors. In the final analysis, it is a human problem. Some people scare away good companies. When they hear about investment promotion, the first thing they think of is tricky and internal!"
Huang Youwei looked around and said, "Jiafeng electronic technology is a very good demonstration. Although it is not attracting investment and there is no policy preference, it is still self-reliance and self-improvement. It was officially put into production today. I announce!!! Ribbon cutting begins!!!"
The band waiting at the scene immediately began to play music. Miss Li walked on the stage with a smile. Lu Feng also clapped his hands and walked up. One person cut it down facing the camera with a pair of scissors in his hand.
There was another round of applause.
"Next, let's welcome Mr. Lu Feng, chairman of Jiafeng electronic technology, to speak!"
Lu Feng took the microphone and said: "First of all, thank you for your love and support. This is my greatest motivation. Without you, there would be no Jiafeng electronic technology today. At the same time, I announce that the first product of Jiafeng Electronic Technology Co., Ltd., vipda TV, is officially offline today. Finally, I announce one thing, that is, Mr. Zhu Lidong, officially joined Jiafeng electronic technology as president , responsible for all matters of the market. "
The people at the scene just clapped their hands step by step, especially a man named Zhu Lidong. It doesn't matter to them, and Lenovo will be angry in a few hours!