Chapter 197

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"Sotheby's has invited me to their auction. It's 8 o'clock tonight. I'll pick you up then!" In the restaurant of an upscale hotel, Henry said to Kalina while eating steak.

Kalina looked at him suspiciously and asked, "don't you usually go to auctions?"

"Not the same," Henry said, shaking his head and laughing. "This time, I've got something for Sotheby's to sell!"

Hearing this, kellina was very curious. What would Henry entrust the auction house to auction?

Before Kalina started asking, Henry said it himself.

"I commissioned them to auction a bottle of wine!"

"Wine? Well, what kind of wine should be auctioned by the auction house? "

"Ha ha, it's produced by a winery in Williams manor. It's just changed the packaging."

"Well, how much are you going to sell?"

"Starting at two million dollars!"

"How much? Two million dollars Kalina widened her eyes and said in surprise, "Oh, you can't be kidding. Is there such an expensive wine in the world?"

"Other wine, I don't know," Henry said, shaking his head. "But my wine is so expensive!"

Kalina was speechless, drank a glass of fruit juice, and then said, "now, I'm very curious, what kind of wine is it?"

"What's so curious about that? After lunch, I'll call someone to send two bottles to drink!" Henry laughed.

"Two million dollars of wine, I'm not willing to drink!"

"There's nothing you can't bear. You can take a bath if you want in the future!"

When she heard this, she giggled.

After lunch, Henry did make a phone call to send two bottles of "Williams I" wine to Kalina, one is white wine, the other is red wine! After calling, Henry said goodbye to kailina. The company had something to do and said that he would come back to pick her up in the evening to attend the auction in Los Angeles!

Kalina was shocked when she received the wine in her office!

Looking at the wine bottle carefully, he shook his head with a smile and said: "I said how expensive it is. It turns out that the cost is spent on wine bottles. It's not selling wine. It's selling wine bottles clearly!"

That's right, but kailina likes these two bottles of wine very much, because the bottle design is so beautiful, it's a priceless artwork!

……

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Henry returned to Silicon Valley electronics group in the afternoon. MP3 players and iPods have been sold all over the United States, and sales are very hot. China Hongnian Technology Co., Ltd. has built a new factory to produce iPods, and placed an order for 10 million MP3 decoding chips with TSMC. IPods not only need to be sold all over the United States, but also intend to enter Europe. The Internet in Europe is also developing rapidly. Almost all European countries can connect to the Internet, but there are still relatively few users who open Internet access services!

However, Internet cafes in European countries are blooming everywhere, which is due to the great discount of one-stop service of Cisco. Therefore, the cost of opening Internet cafes has been greatly reduced. Naturally, the number of Internet users in European countries is gradually increasing with the rise of Internet cafes!

Henry can imagine that the popularity of the iPod will inevitably attract the attention of other companies, such as Sony, Panasonic and other Japanese companies, which must have begun to develop MP3 players secretly! Therefore, while they did not launch products, Henry decided to take the initiative to seize the market!

Harrison reports to Henry in his office.

"Chairman, in Europe, we have established branches in Germany, France, Britain, Russia, Italy, Spain, Portugal, the Netherlands, Norway and Poland. Each branch will be responsible for the sales of iPods in the local countries. The sales mode is mainly three-tier distribution, in which at least five first tier distributors will be set up! "

"What about the rest of Europe?" Asked Henry.

"You can find branches in neighboring countries and obtain the qualification of first-class distributors!"

Henry nodded to make it clear, and immediately said, "Europe is no better than the United States. Our foundation there is a little weaker. Therefore, we should spend a lot of money on advertising and do a good job in the promotion of iPod products! The commercials need to be re shot. The native language of some countries is not English. Therefore, our commercials should cater to the local countries. The language should be changed to their native language, and then the shooting location should be changed to the local representative buildings, such as France. The advertising background is the Eiffel Tower, and a group of young people listen to music with iPods below! "

"OK," Harrison replied, and then asked, "Chairman, do you want to replace the actors who shot the ads? Are they still the original six? "

In a word, the iPod ad caused a great sensation after it was broadcast on American TV.

In the commercial film, the small and beautiful appearance of the iPod and its unique playing form leave a deep impression on people. A group of young men and women with youthful vitality interpret fashion and popularity by listening to music! After the commercial was shown, according to a reporter's survey, more than 70% of young men and women in the United States want to have an iPod music player!

The commercial is on fire, and so are the actors.

Among them, Diana, who is particularly outstanding in appearance, is particularly popular in advertising films. Many film companies have approached her to make films and negotiate contracts. However, the entertainment gossip newspaper pulled out a photo showing Diana kissing Henry in the hotel! So, in order to sell, gossip newspapers began to report that Diana was Henry's girlfriend!

Harrison asked Henry if he wanted to continue to invite the original six people to shoot commercials, which was the scandal spread before consideration!

Henry didn't care, said: "don't look for, the original several people are very good!"

"Well, well, I'll arrange for them to go to Europe as soon as possible, and then shoot the commercials!" Harrison nodded.

……

After Harrison left, Henry turned on the computer, entered the e-mail and checked the progress of the projects sent by the companies under his name! Henry paid special attention to the fact that three fifths of the 3D engine developed by id software, a firefly game company, has been completed, and the project is expected to be completed in four or five months. At that time, you can develop shooting games, "half life" or "anti terrorist elite".

In addition, Blizzard Blizzard and Westwood game company jointly developed Warcraft 1, which is about to be completed. It is said that it can be completed in one month, but according to Blizzard's nature, it will definitely have to jump tickets, and it can't be released as scheduled!

When Henry finished browsing the contents of his email, it was almost time to leave work. So turn off the computer, leave the Silicon Valley electronics group, drive to Victoria's secret to pick up Kalina to attend the auction!