At this time, Williams VCD machine development is completed, ready for formal production.
Henry made time to go to Williams electronics
"Harrison, VCD machines will be sold in China. You should know something about this country." "The intellectual property rights in China are so weak that they almost ignore the existence of patents," Henry said. I believe that as long as our products are released, it won't be long before they have fake products there! "
Henry laughed. "Of course, they need to buy their decoder chip from us!"
"Chairman, we can not sell decoding chips to them for the time being!" Harrison said.
"The most profitable thing for VCD is the decoder chip. The more popular VCD is, the more our decoder chips sell!"
Henry shook his head and immediately asked, "how's Jiang wanmeng doing with their VCD machine?"
"It's almost done. You know, the most difficult part of VCD machine is the decoding chip. They just need to design the whole machine. They don't need any technology at all! "
"Well!" Henry nodded and pondered for a moment.
"Oh, try to be the first to sell and win the first place of VCD machine! In addition... "Henry said with a meaningful smile," VCD pirated discs can also be released! "
Harrison laughed when he heard the words.
He sent people to buy ten small workshops in China to produce VCD pirated discs. Now, there are more than 500000 pirated discs. This is the first time that Harrison feels that infringement can be justified!
"Chairman, you can rest assured that as soon as our VCD machine goes on the market, there will be a large number of pirated CDs flooding the market!"
Henry said with a smile: "hehe, Jiang wanmeng, they are in our light this time! Otherwise, they can't get a lot of movie sources! "
"Oh, by the way, have we applied for a patent for our VCD machine?" Asked Henry.
"Yes," Harrison replied, "at present, only Jiang wanmeng and his company can get free patent license for the whole machine."
Henry nodded, patent fee does not charge, Jiang wanmeng their, very normal. After all, they are also involved in the plan of VCD machine. It can even be said that the design of VCD machine is his. If you still charge his patent fee, it's too unreasonable!
In a previous life, Wanyan VCD company did not apply for the patent of the whole machine. As a result, Philips and Sony took advantage of it. They applied for the patent of the whole machine. If Chinese VCD enterprises want to sell it abroad, they should pay the patent fee. At the same time, Philips VCD and Sony VCD are very popular in China, and occupy the Chinese market!
It was only later that Chinese VCD enterprises were forced to wage a price war, which drove them away, but the loss of profits was enormous.
In this world, Henry applied for the patent of the whole VCD machine, so as long as Philips or Sony dare to produce one VCD machine, Henry has the right to ask them for the patent fee.
They are different from those enterprises in China.
Philips and Sony are well-known companies in the world. Their brand and credit are more important than their products. They can't damage their reputation because of a VCD product. In addition, both the Netherlands and Japan attach great importance to intellectual property rights, which can also be solved through legal channels.
Henry said, "we set up a branch in China, eh? It's called aido VCD. Our VCD products are sold to this company. We just need to sell decoding chips. Otherwise, if we let others know that we are both athletes and referees, we will not be happy. Maybe when other companies launch decoding chips, they will switch to another company! "
Harrison thought it was reasonable: "well, I'll send someone to set up a branch over there. Huh? It's called aido VCD? What a strange name... "
"Ha ha, the name of the song sung by a Chinese singer Zhang Xueyou is" love you more every day ", so it's called aido." Henry explained with a smile, "you don't understand, the Chinese do!"
Harrison laughed. He didn't understand. But he knew that his boss, Henry Williams, was a Chinese expert, as if he had lived in China for a long time. He can speak Chinese, understand Chinese history and culture, understand Chinese food
"By the way, Harrison, we're going to shoot ads for VCDs this time. Let the Chinese know what VCD is and what it is used for. " Henry thought and said, "invite Zhang Yimou and Jackie Chan to cooperate! Zhang Yimou is a famous director in China, while Jackie Chan is a famous action star in China! Their popularity is high, also convenient for us to start a brand! I've already thought about the slogan. It's called "aido VCD, good Kung Fu!"
Henry stopped for a moment, and then continued: "after the ad is finished, I'll take part in the advertising bidding of CCTV. I have to win the bidding!"
Fearing that Harrison didn't understand the meaning of Biao Wang, Henry explained to him, "CCTV news broadcast at seven o'clock every night has a very high audience rating. There are hundreds of millions of viewers in China watching the news broadcast. You can imagine how high the advertising price will be within a minute before and after the news broadcast!"
Harrison can't help but be surprised that CCTV is so powerful and its audience rating is too high!
Come to think of it, this kind of advertisement is sure to have super good publicity effect!
Harrison nodded and said, "Chairman, if that's the case, we must win the title of CCTV!"
"That's right!" With a smile, Henry said, "even hundreds of millions of RMB are worth it."
……
China, Hong Kong.
"Cheng *, there's a company looking for you to shoot ads!" Cheng's agent said to him.
"What company? How much is the endorsement fee? "
"A new company, called aido VCD, seems to be a foreign-funded enterprise! Very rich
“VCD?” Cheng * was a little confused. He asked, "what is a VCD?"
The agent obviously made a lot of efforts to understand what VCD is before that. He spent 10 minutes explaining to Jackie Chan.
After hearing this, Jackie Chan felt that it was powerful, a bit high-tech.
The agent said, "the endorsement fee they give you is very good, 10 million Hong Kong dollars in three years!"
Jackie Chan listened to the number, but he felt a little excited.
"All right, I promise!"
……
China, mainland.
"Zhang Yimou, someone is looking for you to shoot an advertisement. Will you go? The pay is high! " One of Zhang Yimou's friends in media advertising told him.
Zhang Yimou shakes his head. "I don't want to make an advertisement. I'm going to make an investment and make a movie."
"Don't be in a hurry to refuse. The other party has a bright future. It's a foreign-funded enterprise, it's a high-tech product, and it's very rich. Moreover, the other party seems to know that you want to make a movie, so they are willing to invest in you! Of course, the premise is that this advertising shooting, you have to promise down. If you agree, they will give you 500000 yuan as a reward! "
500000 yuan in 1993 is a huge sum of money!!!
Moreover, the other party also promised to invest in making films for himself, and Zhang Yimou was obviously excited.
"Well, I promise!"
"Well, here's the company's information and their requirements for making commercials. Take your time to have a look. As for actors, they have invited Jackie Chan, the action superstar
Zhang Yimou heard the speech, nodded and took over the document.