Chapter 288

"Wang, are you awake? I have something very important to tell you." Eliza's voice sounded outside the door.

Wang Fei got up, washed and came out of the room.

He saw Eliza standing at the door of her room. She was impressively wearing only a black Nightgown, with a faint view inside.

This girl

Wang Fei rubbed his nose.

He has told her many times not to dress so casually at home.

But she always ignored his words.

In fact, it's more implicit for Eliza to dress like this today.

Many times before, she just wandered around the room without wearing anything.

Big head!

Are all the girls of Meidi so open?

"What's up?" Wang Fei asked.

"A vice president from Nike called me and said he wanted to meet you and have a chat," Eliza said.

The vice president of Nike wants to talk to me?

Wang Feixin said, what are you talking about?

What can I talk about?

He has signed a contract with Li Ning, so there is no hope of cooperation between the two sides.

"What on earth does he want to talk about?" Wang Fei asked.

"He said he wanted to talk to you about deep cooperation. He hoped to talk about specific things after meeting." Eliza said. She came and hugged Wang Fei's arm and pressed her chest tightly on it.

"Well, do you think it's necessary to talk to him?" Wang Fei asked.

He was really a little angry when Eliza held his arm and rubbed it.

"It's better to talk. Although we don't cooperate now, we may cooperate in the future," Eliza said with a smile.

A faint fragrance came from her.

It smells good.

Foreigners generally have a strong body odor.

Even women have a lot of body odor, which is quite choking.

There are not many white girls with such pure taste like Eliza.

"OK! Let's meet." Wang Fei nodded.

Nike is an international sportswear giant, at the same level as Adie.

The sports giant company has almost signed leading representatives in various sports segments, which can be regarded as a god of wealth of sports superstars.

This company is also the ancestor of this form of marketing.

As early as 1985, when Nike was a small company, they signed Jordan, who had just entered the NBA at that time, but was already at its peak, as the spokesperson, and then launched a sneaker named after Jordan, which was on sale.

Nike's development path has thus been smooth sailing.

Jordan, the God of basketball, later signed a lifelong endorsement agreement with Nike.

Now, although Jordan has retired for more than ten years, he can still get $100 million in revenue from Nike every year.

This is the best company to cooperate with stars.

After breakfast, not much later.

Jonathan green, vice president of Nike, visited Wang Fei's house.

Wang Fei personally welcomed the other party and brought him home.

"It's really a pleasure to have the chance to see you, Wang," Jonathan Green said with a smile after sitting down on the sofa.

"You're welcome, you're welcome! I've long admired Mr. Green's name too!" Wang Fei smiled and greeted each other.

"Wang, I'm here to talk about cooperation with you," Jonathan Green said.

Wang Fei raised his eyebrows, smiled and said, "what kind of cooperation?"

"We hope you can become a global spokesman for Nike," Jonathan Green said with a smile.

Wang Fei shook his head and said, "I'm afraid not. Nike is already late. I have signed a contract with Li Ning, a Chinese sports brand, for four years."

Wang Feixin said, why did you go early?

Just came to me now.

Don't you know if your hand is fast or slow?

You are so interested in NCAA stars. Stars like Zion who have not yet entered the NBA can sign a fat contract with you.

However, I have played such a hot performance in this league for a long time, but you just called my agent to ask.

Isn't that prejudice?

Wang Fei is a little tired of it.

"Ha ha! Wang, I certainly know that you have signed a contract with Li Ning brand, but I know that the liquidated damages in your agreement don't seem to be too much, do you? If we are willing to pay liquidated damages for you, are you willing to give up your cooperation with Li Ning and choose to cooperate with us?" Jonathan Green said with a smile.

Wang Fei just opened his eyes.

no

You want me to default?

Is that still a human being?

"No, no! Now that I have signed with Li Ning, I think it's better to fulfill the contract." Wang Fei waved his hand and said.

"Wang, the endorsement fee they give you is really not high. 15 million Chinese dollars is only equivalent to more than 2.2 million US dollars. If you choose to cooperate with us, we can give you an annual endorsement fee of 5 million US dollars, and we can also give you 5% of the sales of your signature shoes." Jonathan Green said with a smile.

This is, openly digging at the foot of the wall!

Wang Fei shook his head with a smile and said, "no, I won't break the contract for money."

Jonathan green was stunned.

He thought he would say Nike's terms and Wang Fei would agree without hesitation.

After all, Nike has doubled the price. Moreover, there is a commission on the sales of signature shoes, which is actually a lot of money.

"Why? Wang, you should know that if you choose to cooperate with Nike, your income will increase by at least four times. Do you know? After you signed a contract with Li Ning company, they have launched your signature shoes pre-sale activity, and the pre-sale is very successful. At present, nearly 300000 pairs of your signature shoes have been pre sold in China, and nearly 200000 pairs have been pre sold in the United States, Do you know how much you can get if you take a 5% commission on sales revenue? "Jonathan Green said.

Wang Fei was stunned.

He really doesn't know that Li Ning has started his own pre-sale activity of signature shoes, and it seems that the activity has been quite successful.

There are already 300000 pairs for pre-sale, and there are nearly 200 million pairs in codeyang, right? Coupled with 200000 pairs in the United States, the pre-sale revenue is expected to be more than 300 million.

This is going to sell crazy rhythm.

If it goes on like this, don't you sell your signature shoes for at least one billion Chinese dollars a year? Even if calculated by one billion, there are already 50 million Chinese dollars!

Seriously, Wang Fei really regrets it now.

It was really a little short-sighted at the beginning. Why didn't you expect to have a sales share?

Alas!

Mainly because I didn't have any confidence at that time?

"Mr. Green, I know that the cooperation agreement I signed with Li Ning company has suffered some losses. However, the spirit of the contract must not be lost. Since I have signed the contract, I will insist on fulfilling it anyway," Wang Fei said.

"But your loss is really too big. You could have earned about $15 million a year, but now you can only earn more than $2 million. What does it matter to break the contract?" Jonathan Green said.

Wang Feixin said, my heart hurts too!

But what?

I've said a lot of things like supporting national brands before. If I break the contract now, I'll beat my face.

"We Chinese people are very committed. Even if I suffer heavy losses, I will not do immoral things for money," Wang Fei said.

Jonathan green was a little helpless.

Nike suddenly asked Jonathan green to lobby Wang Fei at this moment, in fact, it is precisely because Wang Fei's signature shoe Feiyi No. 1 is hot for pre-sale.

This allows Nike to see the huge business potential and fan appeal of Wang Fei.

Nike's internal executives believe that as long as they take out an annual endorsement fee of $5 million, plus a 5% sales share, they can certainly persuade Wang Fei to change his court.

However, the reality is cruel.

Wang Fei refused.

Moreover, there is no room for manoeuvre.

This is really depressing.

"Wang, think about it. Nike's brand is much bigger than Li Ning. Nike is a world-class sports brand, while Li Ning is just your domestic brand. It can't reflect your identity as a world superstar." Jonathan green is still a little reluctant.

"No, I don't think so. Maybe Li Ning's brand awareness is still relatively small and far from going to the world, but I firmly believe that one day, it will grow into a world-class brand." Wang Fei shook his head.

Jonathan Green left disappointed.

When Jonathan Green left, Eliza smiled and said, "Wang, I really didn't expect that your character should be so noble that you would rather give up great interests in order to promise."

Wang Fei shrugged and said, "I can only do this. I don't want to be labeled as unkind and treacherous. For me now, credibility is more important than money. If I renege on the endorsement agreement with Li Ning for better conditions of Nike, I may lose more in the future. I see this very clearly."

"But, don't you want to save something?" Eliza winked at Wang Fei.

"Well? How to recover?" Wang Fei asked.

"Then publicize your rejection of Nike's high price. I believe it will certainly increase your reputation. Moreover, there may be some unexpected gains," Eliza said.

"Really? Then help me publicize it. It's better to publicize it in a clever way." Wang Fei nodded deeply.

"Don't worry, just leave it to me," said Eliza.

After talking to Eliza, Wang Fei packed his bags and followed the rockets on the road to the away game.

However, to Wang Fei's surprise, that night, he received a call from Chen Yadong, marketing director of Li Ning company.

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