When Gao Han drove from lafenka's home to Chinatown training center in the southern suburb, technical director Carlos cantarello had been waiting for him in the lobby and took him directly to the executive meeting room on the second floor.
As soon as I entered the door, I saw general manager Amando Marcos sitting with several guests, and the two people at the head were Gao's old friend, Atletico Madrid president serezo, and general manager hill.
Everyone in the meeting room stood up as soon as they saw Gao Han pushing the door in.
"Ha, you are such a friend that you don't even tell us when you come back to Madrid." Little hill came up laughing.
Gao Han looked innocent and said with a bitter smile, "I just came back to deal with some things. I left in the past two days."
"If we hadn't heard from Javier, we wouldn't have known you were back." Serezo also came forward to embrace Gao Han.
Javier in his mouth, you don't have to guess, must be Javier matayana.
It has been ten years since we entered Atletico Madrid.
They all cherish the friendship they have made over the past ten years and the friendship they have worked hard together.
"Here, let me introduce you." Hill pointed to two strangers nearby.
"This is the president of the Spanish professional football league, Jose Luis astiasaran, and this is the vice president Javier Tabas Medrano. They all took office after you left."
Although Gao Han has been away from La Liga for many years, Chinatown is still there, so he knows something about the Spanish professional league.
Both of them are young, less than 50 years old.
Jose Luis astiasaran was a senior legal adviser. His main business objects are football clubs, players and even brokerage companies. He did a good job. In 2001, he took over the mess of the Royal Society and soon brought about the revival of the Royal Society. He served as the vice chairman of the Spanish professional league and passed the election in 2005, He took over the presidency and won re-election in 2009.
Compared with the president who was born in La Liga, vice president Javier Tabas started from the grass roots and served as president of wesca for a long time. In 2001, he won the support of many low-level league teams and entered the Spanish professional league as vice president. However, in 2003, the famous G30 League demanded the redistribution of TV broadcast income, which caused the strike, He is a leader. Since he became Vice Chairman of the professional league, he has also actively called for the reform of the broadcasting rights of La Liga.
At that time, the G30 League composed of Spanish first and second division teams has been completely integrated into the Spanish professional league, but the fight about the distribution of broadcasting rights is becoming more and more fierce, and now it is close to the key node.
In particular, even Sevilla, Valencia and Atletico Madrid and other core forces tilt, is a huge push.
Just now on the phone, little hill had explained his intention to Gao Han. On the way to Gao Han, Gao Han had already made psychological preparations. So after meeting with the public, he exchanged a few polite greetings. After the guests and the host sat down, he went straight to the main topic.
They are here to seek help from the cold.
"Mr. Gao Han, to be honest with you, the current situation has reached a very fatal point. Real Madrid and Barcelona have a lot of resources. Their financial revenue is very abundant. The annual revenue of TV rights is amazing. In 2003, the revenue of each team's Broadcasting fee was almost the sum of more than 30 middle and lower level teams, and it is still the same now."
Javier Tabas spoke of this with a look of anger.
When he led the G30 League to fight against the Spanish Football Association and the two big teams, the total broadcasting fee of the 30 teams in the middle and lower reaches of La Liga and La Liga B was 76 million euros. At that time, the annual broadcasting fee income of each team of Real Madrid and Barcelona was 72 million euros, which caused contradictions.
Gao Han still remembers that the request of the G30 League was that the Spanish football association should give the G30 teams at least 93 million euros in broadcasting fee, but the Spanish football association was only willing to increase from 76 million euros to 84 million euros.
That incident made a lot of noise in that year, and the La Liga League was delayed for a while. However, later, the Spanish Football Association broke down one by one. In addition, the internal opinions of G30 League did not agree with it. Many members were exhausted in the long and arduous negotiations, and were finally broken down one by one by the Spanish Football Association, and finally had to declare a compromise.
"Mr. Gao Han, your team has been promoted all the way from the low-level League. Then you must be very clear about what kind of business situation the teams in the low-level league are now. Almost most of the teams are on the verge of collapse, and the vast majority, even the teams in the middle and lower reaches of La Liga, are also difficult to maintain."
"But what about the big two? They are unscrupulously searching for superstars in European football, Real Madrid still have hundreds of millions of transfer budget in their current account, Barcelona are also extravagant, but their huge financial revenue is based on the difficult operation of many other teams in La Liga and La Liga
At this point, Javier Tabas added, "we have to change this situation of exploitation, we have to stand up and fight!"
Alpine heart had to admit that Javier Tabas eloquence is very good, very persuasive and infectious, really let him also feel very dissatisfied, especially for the two big teams.
It is the so-called Zhu men wine stink, the road has frozen bones, that is now the Spanish professional league.
In the current distribution pattern of broadcasting rights, the middle and lower reaches of the team facing Real Madrid and Barcelona are almost helpless, even Valencia and Sevilla.
On the way here, alpine has filtered out all kinds of interests in Spanish football.
There is no doubt that Real Madrid and Barcelona are superior. In 2006, they signed a huge number of broadcasting contracts with broadcasters, with a total of 1.1 billion in seven years and more than 150 million euros per team every year.
Under the contract signed by Atletico Madrid and Valencia, the annual broadcast cost is only 46 million euro, which is won by the bedspread and bat teams after their rapid achievements in recent years.
The remaining 16 teams share the remaining 260 million euros in revenue every year, so they are allocated to the promoted horse Chinatown, and the broadcasting revenue is very small.
For the middle and lower reaches of the team, the reform of broadcasting fee income is undoubtedly to take food from Real Madrid and Barcelona. It is not easy, but it is imperative. For teams like Atletico Madrid and Valencia, they must also break the current profit distribution mode.
Just like Atletico Madrid, the past few years have been outstanding enough. What's the use of safely suppressing Real Madrid?
After the broadcaster vanguard media got rid of Real Madrid and Barcelona, their attitude towards the other teams in La Liga immediately became very tough, because the initiative of negotiation completely fell to them, which was very unfair to the 18 teams in La Liga except for the two giants.
This is why Sevilla president Fernando del Nido will propose to unite 18 teams to expel Real Madrid and Barcelona from the La Liga League. Without these 18 teams, the two giants can't play at all.
If Atletico Madrid and Valencia want to challenge the status of the two giants, they have to work on the distribution of broadcasting income and shorten the fiscal revenue between them. Otherwise, the stronger the strong, the weaker the weak, and the game can't be played at all.
"According to the contract signed in that year, there are still three years left for Real Madrid's contract with Barcelona and vanguard media to expire, but according to the reliable information we have, they are now in the process of renewing their contract, and they are considering another long-term contract."
Hill's words made all the people present look pale.
Everyone knows that if we let the two giants renew their contracts with broadcasters at this point, the situation in the next few years will not be changed any more. All teams can only continue to play the masochistic game with the two giants.
You don't have to think about why they started to negotiate a renewal three years in advance.
Even Gao Han understood why the 18 road princes would rise one after another at this time.
If you don't stand up at this time, you won't have a chance in the future.
"What are you going to do?" Gao Han asked faintly.
Javier Tabas, little hill and others looked at each other, and they all realized that there was a play, and their faces were full of surprises.
"What we mean is, first of all, to stop them from renewing their contracts, then to put pressure on all the 18 Spanish teams, asking them to sit down and renegotiate with us, otherwise, the game will be over. Without them, our 18 teams will still be able to play in La Liga
Gao Han nodded, which should be regarded as the biggest bargaining chip with the two giants.
Football matches always have two teams against each other. For Real Madrid and Barcelona, they can't play without these 18 teams. As many people say, it's a dream to go to the leagues of other countries.
Among other things, which League is willing to accept these two teams?
Premier League, Bundesliga, Serie A and Ligue a all have their own fixed interest groups. They can't accept such a big team.
You know, the membership system of Real Madrid and Barcelona is the same as that of Manchester United, Bayern Munich and other teams. Will the strong teams in other leagues be stupid enough to lead wolves into the house?
It should be said that the two big teams are required to make a compromise, which is the least difficult of many reform plans.
"But can the Spanish Football Association agree?" Gao Han asked.
That's the point.
For a long time, the biggest obstacle to the reform of broadcasting rights is not the two giants. Barcelona and Real Madrid can only be regarded as vested interests at best and are unwilling to take the initiative to reform, but the Spanish football association is the opposite of the reform.
According to the existing distribution mode, the broadcasting rights are allocated by the Spanish Football Association, with hundreds of millions of euros each year, directly connecting with the major sponsors. We all know how much power the football association holds.
But if the reform is carried out and the broadcasting right is owned by the La Liga professional league, the football association will become a spectator from the original dominator, and the original spectator professional league will become a new dominator. The only difference is that the professional league is composed of La Liga teams and works for them.
Jos é Luis and Javier Tabas are actively running for reform. The purpose is to make the professional league like the Premier League, step on the stage and control the power.
So, in the final analysis, this is a bloody conflict of interests.
Is the Spanish Football Association willing to step back?