Chapter 984

"What's the matter?" Gao Han looked at Amando Marcos strangely and couldn't figure out what important things he had forgotten.

The general manager of Chinatown, with a smile, reminded one side, "the reform of the distribution of broadcasting rights."

This sentence makes the whole person suddenly realize.

As early as 2010, the Spanish Football Association, Real Madrid and Barcelona were forced to compromise when many middle and lower level teams led by the Spanish professional football league were in trouble. The two sides reached an agreement and re signed a reform plan for the distribution of broadcasting rights in the Spanish League.

This plan will adopt the allocation mode of the Premier League, bundle and auction the broadcasting rights of the whole La Liga League, and distribute them uniformly.

Since Real Madrid and Barcelona had three years left on their broadcasting contract at that time, the two sides agreed that this new reform plan would be implemented from 2013.

Now it's 2012.

Tabas, who was then vice president of the professional league and was strongly supported by the government, has now replaced Jos é Louis as president of the professional league, and the reform plan is the biggest achievement of Tabas.

In those days, Chinatown was just a team that had just been promoted to La Liga, but now Chinatown has become a new force that can not be underestimated in La Liga League. The general manager of the club, Amando Marcos, has received a lot of support in the professional league.

"In the past three years, Tabas has been committed to the operation of broadcasting rights. At present, he has basically worked out a plan to integrate the current La Liga broadcasting rights into three packages. The first package is the match of Real Madrid or Barcelona in each round of La Liga League, and the second package is the match in which the first package is deducted, In addition to a free live broadcast of the game, the right to broadcast the remaining eight games, and the third package is the right to broadcast in public places, mainly bars. "

"At present, the second package is undoubtedly the most popular and valuable, but the first and third packages also have great advantages. At present, they have attracted the attention of many enterprises, including Sky TV, Spanish telephone company, Spanish video company under Spanish state-owned enterprises, and Bain TV station of the Middle East Consortium."

Gao Han and others were also very excited.

Spanish professional football league is different from Spanish Football Association. The former has more market thinking and stronger business operation ability. Tabas is also an ambitious person who wants to do something and takes Premier League CEO scudemore as the target. In addition, in recent years, the Spanish League has gradually become strong, and the broadcasting right is certainly hot.

"According to the regulations of Spain and the European Union, the first broadcasting contract is currently for three years, but the annual broadcasting cost will certainly be higher than now, which is expected to be as high as one billion, two-thirds higher than now."

Gao Han couldn't help laughing, "how much do you think the top four teams in the league can improve than now?"

Everyone looked at Amando Marcos with great interest, and the latter began to smile.

"We are only about 20 million euros now, but if the broadcasting rights reform, according to the new distribution scheme, we can at least get 60 million euros. Of course, this is on the premise of keeping the fourth place in the league, and the relegation team of La Liga will double from the current 15 million."

People hear a burst of uproar, 60 million euros? A full increase of 40 million euros.

More importantly, the income of the relegated teams in La Liga will also be doubled. The distribution scheme of the broadcasting right reform is really beneficial to the La Liga League.

"What about Real Madrid and Barcelona?" Gao Han asked.

"If they continue to stay in the top two of the league, they will basically keep their current income unchanged

This explains why the two giants didn't object, at least they didn't directly lose their interests.

Of course, if they abandon other teams in La Liga and talk to TV station, they will get more.

But there is no way, La Liga can no longer be like before, let the two giants alone.

The auction of broadcasting rights will be officially launched in the next six months. This revenue will start from the 2013-2014 season. However, with this expectation in the future, alpine has more confidence in the plan to adjust the club's objectives.

"Well, Amando, you immediately organize your staff and draw up a plan for me as soon as possible. Our goal this summer is to do our best to ensure the stability of the team's lineup."

Cold words can also be regarded as a keynote for the business strategy of Chinatown in the next year.

The goal of the league is to keep the top four, while the goal of the Champions League is to continue to strive for good results. As for the king's cup, this cup is not very important to Chinatown.

Judging from the current situation, the challenge of the Champions League is not small, but Chinatown may not have the strength to qualify in the group. In La Liga, Chinatown is bound to be challenged by Valencia, Sevilla and other teams.

As for going further, it is very difficult for the time being.

Real Madrid and Barcelona needless to say, the overall strength of Atletico Madrid is also outstanding.

Torres, villa, Navas, Carvalho, Ramos, machena, Pablo ibanese, Schneiderlin, Gaby, Mario Suarez, Juan Fran, Felipe, obrak, plus coach Simone, Atletico Madrid's overall strength is not vulgar, and the lineup is more mature and stable than Chinatown, as long as we don't make mistakes in a short time, Chinatown is hard to surpass.

What's more, after several years of accumulation, Atletico Madrid now has the confidence and money. It used to dig Schneiderlin, but now it's focusing on China city. Erera is to strengthen the midfield, while Godin is because veteran Carvalho is going to retire.

To sum up, the most practical goal of Chinatown is the top four in the league.

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After negotiating the transfer this summer, Gao and a number of core executives of the club talked about other things.

In addition to the players being poached, coach pochetino is also facing poaching.

Manchester United's manager, Sir Alex Ferguson, said in a public interview that he thought pochetino was the best candidate to replace him.

In fact, this is not surprising, because bochettino's team is full of passion, the performance is also quite excellent, won the fourth place in La Liga for two consecutive seasons, last season even reached the Champions League semi-final and the king's Cup final, which is enough to prove that bochettino has completed the transformation and is becoming mature.

Ferguson's Manchester United beat Bayern Munich to win the championship last season. Retirement has been put on the schedule of Manchester United. Who will take over after Ferguson's retirement has become a big problem for the Red Devils.

In the United team, the midfield's muhitarian and the back line's aldereld are bochettino's players, which makes it easier for bochettino to take over Manchester United.

In addition to Manchester United, Chelsea also extended an olive branch to bochettino.

The blues were originally most optimistic about Guardiola, who had just retired from Barcelona. Abramovich even invited Guardiola through a middleman, hoping to meet him. However, Guardiola didn't even want to see him, which made Abramovich have to step back and take a fancy to bochetino, the young young coach.

It can be said that after several seasons of excellent coaching in Chinatown, bochetino has received the favor of many top teams, leaving Chinatown is no longer an impossible option.

After all, in Chinatown, he has to put up with the embarrassing situation that the club sells several key players every year, which is basically impossible for a big team.

Technical director cantarello has made full preparations for this. The club will try its best to keep pocetino, but if it can't, the team will start the change mechanism urgently, and cantarello has a suitable candidate.

In addition to the club's competitive affairs, the investment promotion of the new stadium and this year's Chinatown youth invitational tournament are also concerned by Gao. The former is related to the long-term development of the club, while the latter is related to the Chinese players going abroad, so he has to be concerned.

According to the introduction of Amando Marcos, we have done a good job in attracting investment. At present, we are negotiating with a number of famous enterprises in China and have basically reached an agreement that we will take the new stadium in Chinatown as the core and strive to make the southern suburbs a gathering place for Chinese tourists to Spain.

As for the second Chinatown youth Invitational Competition, it will be held in July. The youth from Beijing Chinatown will come to Madrid in mid June and have a month long training and competition in Europe.

As the first invitational tournament has attracted a lot of attention in China and Europe, the second tournament has attracted many sponsors. The club even set up a special group to organize the tournament, which will be held after the European Cup in early July.

The seven teams invited this time are all from the famous youth training camp in Europe. Their strength is still extraordinary, and the value of competition and training is still very high.

Alpine attaches great importance to this event. The first one held in Beijing last year was held by him. The second one was held in Madrid this year. From accommodation to training, to warm-up arrangement, and finally to competition, he personally inquired. Technical director cantarello also knew the importance of alpine, so he personally checked everything.

Amando Marcos also attaches great importance to this event. This event may not have much influence in the European football world. After all, it is only a youth team event, but it has caused great repercussions in China. This year, he is going to Europe. Many Chinese media are very concerned about it. They will send representatives to interview with the team and pay close attention to the performance of Beijing Chinatown youth team.

This event can greatly enhance the influence of Chinatown in China, and it also plays an immeasurable role in promoting the brand and commercial value of Chinatown. Therefore, everyone from Amando Marcos to the club attaches great importance to it.

For Amando Marcos and other people's ability, Gao Han is still at ease. His only regret is that he has never been able to make progress on the landing of Chinese players in Chinatown.

However, alpine is also very clear that this kind of thing is too urgent to be solved in a short time.

After the high-level meeting, Gao Han called Amando Marcos and cantarello to the office, and the big three held another meeting, mainly to understand the preparation progress of the invitational tournament and the transfer matters of the club in summer.

By the time they finished the meeting, it was almost noon.

At this time, Gao Han suddenly received a call from Guardiola.

The European coach, who has just retired from Barcelona, seems to be in a good mood, saying that he is going to invite Gao Han to dinner.