For all the creators of "fire 1941", this day is destined to be a sleepless night, and everyone is waiting for the box office data of the premiere.
According to the general law of film box office, the box office from the premiere to zero can almost see the box office of the first three days, and the box office of the first three days can see the box office of a week. Basically, it is clear whether a film is losing or making money at a glance.
In the conference room, Han Fei frowned slightly, not because he had no patience, but because the conference room was almost shrouded in second-hand smoke, but there was no way. There was a lot of pressure to do this business, and it was understandable to smoke to alleviate it.
Finally, the door of the conference room was pushed open. The staff held a document in their hands. Director Li grabbed it directly and reached out a lot more quickly than usual.
All of them gathered together. Han Fei's action was not slow. When he was crowded, he finally got the data.
The duration of "fire 1941" is 136 minutes. After the premiere, there is a round of unified screening in the cinema.
Because it is the off-season, there are 12 cinemas, except for three large cinemas, the others are small and medium-sized cinemas.
The total box office of zero was 12.52 million, with 10563 shows, and the attendance rate reached 63%.
This data does not look bright, but it is also within the scope of everyone's acceptance. Huayi culture is still quite satisfied.
According to this data, the final box office will be about 300 million. For a film with an investment of 70 million, the final box office share of 300 million can get more than 120 million, which is a small profit. Although it doesn't earn much, it is much better than the expected loss.
However, Han Fei is certainly not satisfied with this result. If he only wants to make this little money, he doesn't need to spend so much effort. The copyright income of "loyal to the country" is more than the last money. For Han Fei, if the last ticket room is only 300 million, it will be a rush to the street.
"Next, we still have to work hard, everyone, to carry out more roadshows and stabilize the box office." Huayi culture naturally hopes that the higher the box office, the better, and the continued roadshows must be indispensable.
This time, Han Fei did not refuse, and followed the crew to start roadshows in local cinemas to create momentum.
At this time, the online evaluation of "fire 1941" also shows a positive trend, especially Shen Guangyao played by Han Fei. The brilliance of this role is enough to fascinate people.
Pea.com initially gave a high score of 9.3. With the screening starting the next day, this score decreased, but it only stopped the downward trend at 9.0.
On the third day, with the fermentation of word-of-mouth, more and more people watched the film. Of course, for some lovers, this film is certainly not the first choice, which also makes "fire 1941" miss a lot of box office. After all, the limitations of film types lie there.
But even so, the box office of "fire 1941" has exceeded 50 million in three days, and the box office trend is becoming clear.
The real turning point was on the seventh day after the release. In just one day, the one-day box office of "fire 1941" Rose instead of falling, soaring all the way to 21.67 million. Later, I heard that some troops had a private screening.
What really made the box office of "fire 1941" take off was a CCTV news in less than 30 seconds, which reported that the army organized officers and soldiers to watch the film and the feelings of many soldiers after seeing it.
Although there was only a 30 second lens, CCTV's influence was not how many people watched the news at that time, but after the event.
Many troops have no worries when they see CCTV reports. They are still large-scale private venues. Even some professional colleges have organized collective viewing. The most active one is the aviation college. The prototype of Shen Guangyao has a place in the history of Chinese aviation. Naturally, we should take this opportunity to do a good job in the ideological education of students.
So a shocking scene appeared. One week after the release of "fire 1941", the box office rose instead of falling for four consecutive days. In just 11 days, it harvested a total box office of 200 million. If only the share is counted, it has guaranteed the principal.
The most interesting thing is that with the CCTV report, some other mainstream media also began to pay attention to this work. Among them, Shen Guangyao played by Han Fei has become the top priority of publicity. After all, his life experience is legendary and positive enough. Naturally, Han Fei can not help being mentioned, which can be regarded as a wave of sense of existence.
Naturally participating in roadshows and various publicity activities, Han Fei inevitably became the vanguard. When asked about his views on Shen Guangyao, Han Fei only said one word.
"If you are humble and dare not forget to worry about your country, you still have to close the coffin."
Also because of this sentence, Han Fei even crowded into the hot search list. Although Hua Yi culture makes great efforts behind it, we can also see the audience's recognition of Han Fei.
Two weeks after its release, the box office exceeded 240 million. At the same time, the online evaluation of the play began to become diverse. In fact, for the film, this is a good thing because everyone has different views.
Just like a novel, everyone is saying good things. It's not necessarily because you write well. It's more likely that your works pay less attention to people. After all, it's difficult for everyone to adjust. Literary and artistic works can't satisfy everyone.
Most of the audience felt that the first half of the film was too realistic, but in the second half, it suddenly seemed to change a style and was not suitable.
Of course, even the bloody audience who approved the film said they were moved by the last scene of the film.
In the film, Shen Guangyao, played by Han Fei, chooses to die with the enemy ship when the plane is injured and the ammunition is exhausted. Two comrades in arms send his ashes home.
Shen's mother wept bitterly with the picture of her son. The picture rose slightly, just according to the four characters of three generations and five generals on the door plaque.
"As mentioned above, the Shen family has joined the army for generations. Shen Guangyao's father and brother have died in the war. He is the only blood of the Shen family. It's really tearful to see here. Shen Guangyao has lived up to his father and brother's glory and died in a hundred battles, but his spirit should not be forgotten."
"To be reasonable, this film is not my favorite subject, but I have to admit that Shen Guangyao's role is not black. Whether it's in the film or the real prototype, the hero goes all the way. If you have the opportunity, I hope you can pour a glass of wine in front of your grave."
"Fire 1941" was released for three weeks, and the box office exceeded 370 million, realizing the late outbreak that stunned all insiders.
With the blowout of word-of-mouth, it also infected many audiences and went to the local martyr cemetery to worship. For a time, it attracted the attention of many media, and even CCTV reported again.
This is completely unstoppable. The name Shen Guangyao has appeared in the top 10 of the hot search list for three days in a row, and Han Fei has attracted much attention because of this role. He is also young, handsome and talented.
For a time, when Han Fei was doing a roadshow, almost no one called his real name, and Shen Guangyao seemed to be his name.