Chapter 308

After a few more days in Fengning County, the crew sorted out all the shooting equipment, and the party returned to the capital. Jiang Qinghou went into the editing room.

Han Fei is not idle. He should not only formulate the next publicity plan, but also negotiate the release schedule with the cinema.

"I don't think there is a big problem with the publicity plan formulated by LV Ping, but in the main direction, I think it's still necessary to play the emotion card to: if you go back to the past, netizens will have the fun of active participation. In fact, with the development of the Internet, I don't know whether you have found it or not. A trend is becoming more and more obvious."

"That is expression. Most of the original netizens are the recipients and transmitters of content. They just passively receive or forward the information transmitted by others, but now more and more netizens have become the creators of content. They are eager to express their views on things. There is a very obvious data, that is, the rise of we media."

Han Fei said here and paused: "netizens themselves are content, so we can't completely treat them as traffic. We can invite them to participate in our activities. We can also give some small gifts, such as tickets for the premiere of [Charlotte's troubles] and tomb robbing notes. It won't cost too much money. Maybe we can get unexpected publicity effects."

LV Ping sighed secretly that he had done this scheme for a long time and thought it was perfect, but Han Fei just put forward a scheme with less investment and higher efficiency in an instant. Such ability is really enviable.

"Don't sigh, envy doesn't come. It's talent, or he's the boss?" fan bin smiled and patted LV Ping on the shoulder.

"Yes." Lv Ping thought so. In fact, these people in the screenwriter's club are all high spirited. If Han Fei wasn't better than them, how could everyone be willing to work under him without any complaints?

LV Ping soon found the microblog promotion party for negotiation. Such activities are naturally welcome in microblog. They can not only make money, but also do users' daily work.

Therefore, that night, a discussion activity of "if you go back to the past * * *" appeared on the microblog home page. When you click it, you find that it is actually an award-winning topic solicitation activity of "Charlotte's troubles". The rules are also very simple. The crew will evaluate all topics that meet the standards, and finally 30 netizens will receive various gifts.

Although I know it is just rice publicity, this topic has indeed attracted many netizens with stories.

Netizen I am a fish: "if I go back to the past, I will study hard, learn English well, then apply for study abroad and go to Britain to find her. The day of long-distance love is really too difficult. She will graduate next year. Will she still appear in front of me in a blue and white pleated skirt?"

Netizen Monsoon: "if I go back to the past, I will cherish the four years of college and never waste in endless games. Maybe I will use time to recharge myself. Maybe I will find a lovely girl and talk about a sweet or salty love. After graduation for two years, I found that I wasted the most precious four years of my life."

Someone started, and soon the message began to grow like spring grass. Some netizens who didn't have so many stories also began to praise, comment and forward. In this way, a week later.

Microblog officials found that the zone on the home page of "krypton gold" was actually popular, and the number of topics remained high. They immediately took the initiative to recommend the zone on the home page.

In this way, more and more netizens have seen this special area, and some we media authors have begun to make secondary creation on it. Some even directly edited some classic messages and released some videos. Of course, these comments should also indicate the source, so they add a fire to it.

LV Ping looked at the growing popularity of the special area these days and admired Han Fei. In addition to inviting Xiao to write some soft articles in the early stage, he didn't work hard behind. The popularity came up like this. There was still a lot of money in his hand. The publicity effect has far exceeded expectations.

In this regard, Han Fei is not surprised. People will always have many regrets in their growth, and the topic of "if you go back to the past" points directly to the softest part of the people's heart.

In fact, like many rebirth crossing novels, everyone knows that the past cannot be changed, but it does not prevent everyone from reading such novels. In particular, it will have a strong sense of substitution when seeing the protagonist change his fate.

For a time, some large short video software such as a hand, a fast, and even station B began to have authors who created the topic twice. Some played as much as millions. With the promotion of interests, naturally someone did the content, so the topic quietly became a hot word.

In this way, "Charlotte's troubles" also laid the tone of not just comedy from the beginning, and eliminated the negative impression that Han Fei wanted to make money through low-cost comedy.

At the same time, the post production of "Charlotte's troubles" has finally had the first rough cut sample after two months.

The publicity here is in full swing, and Han Fei's negotiations with several major cinemas have come to an end. Of course, thanks to Hua Yi culture, Hua Yi's willingness to help Han Fei is also an inevitable result of interest exchange. Most of the actors of "soul ferry" come from Hua Yi culture, so it's not difficult to understand.

With Hua Yi's matchmaking, Han Fei also showed his strength with strong online publicity ability. After seeing the rough cut samples, several other cinemas also said that they could give a minimum of 18% of the film arrangement amount, while Hua Yi gave 34% of the film arrangement amount, which is already the treatment of a dry son.

The final filing date is arranged during the 11 long holiday. This schedule is also a hidden dragon and crouching tiger. It is not easy to squeeze out such a number of tablets.

As for the share, Han Fei is responsible for the distribution and publicity. After excluding various taxes and fees, he can finally get 45% of the box office share

It is also interesting to say that two films invested by "gold film and television" were released at the same time. One is the gangster film "black gold" directed by the famous Xiangjiang director and directed by McDull, and the other is the horror film "capital phantom" produced by gold film and television.

However, compared with these two films, Han Fei is more concerned about the other two works of the same period, one is the Hollywood film "brave adventure", and the other is the "April day on earth" by the famous domestic Director an he.

All previous National Day schedules have been battlefields for major film and television companies. There have been miraculous film box office in this schedule, and many films with huge investment have suffered Waterloo.

Since the moment of scheduling, all film and television companies have agreed on a life and death war, because there is only one winner.