"Come out." Lv Ping broke into the conference room with the document.
Han Fei hurried to take it, and Jiang Qinghou also gathered it. He didn't have the patience to look at the attendance and other data. He looked directly at the last first day's box office. He only looked at it, and his eyes were almost staring out.
"Look at your promise." Han Fei shook his head silently, but he was stunned when he saw the box office data on the first day.
"Ten hundred... Millions, billions? 180 million?" Han Fei read it out as he counted.
"Ha ha, old Han has become, we have made this 3D film!" Jiang Qinghou patted Han Fei on the shoulder, and the conference room has already fallen into jubilation, especially the "Tiangong" staff, who have worked hard for a project for more than half a year, and finally got a good result.
However, for this box office, Han Fei did not think it was too outrageous. It can only be said that it is reasonable. Although the number of films is not high, the price advantage of 3D tickets is very obvious.
"By the way, has the box office data of [natural disaster 1942] come out?"
LV Ping nodded and looked a little dignified: "come out."
On the other hand, Qi carrier and Feng Chi are also staring at the release of the box office on the first day. Although Feng Chi pretends not to care, he is actually very nervous. If he loses to a group of younger generation, he will be ridiculed by the media. Before he was proud, he often ridiculed media reporters.
Fortunately, the box office on the first day was not bad, 150 million. For a literary film, the box office was already very high, but Qi was not reconciled, because the box office of "dragon search formula" was as high as 180 million. Needless to say, another Hollywood blockbuster [Noah's Ark] also scored 130 million, and the number of films in both films was lower than that in "natural disaster 1942".
"Fast, we must stabilize the cinema and keep the existing film arrangement." Qi's first reaction in his mind was to negotiate with the cinema side.
But obviously, it is impossible for the cinema side to look at the audience data and let them not make money. Secondly, the 3D sessions of "dragon search formula" are arranged too few. A ticket is more than ten yuan more than other films. How can they not make money?
So from the next day, the number of films arranged in "natural disaster 1942" was cut to less than 30%, while the number of films arranged in "dragon search formula" soared directly to 35%. In addition, Noah's Ark also obtained a part of the increase in the number of films arranged.
Qi Cheng is lucky to scold his mother, but it can't solve the problem, and his arm can't beat his thigh. The cinema doesn't talk to you, unless you spend real money on tickets.
Of course, in fact, the reduction of film arrangement has little impact on "natural disaster 1942". Some viewers' evaluation of the play is still good. The score of pea.com can explain the problem. The score of "dragon search formula" has been hovering at 7.4, while that of "natural disaster 1942" was once as high as 8.5.
However, the house leak happened to rain at night. During a roadshow, Feng Chi was asked by a reporter how to see that he had not done the "dragon search formula" at the box office. Maybe he was on fire all the time, or maybe the reporter's irony was too strong at that time, which made Feng Chi lose his temper for a moment.
Feng Chi first scolded the media, then maybe he didn't feel happy enough. He even scolded his peers in the whole Chinese film market. Finally, he was not satisfied and scolded the audience.
It's fair to scold the media. After all, many media reports do have many untruths. There's nothing wrong with scolding peers. After all, peers are naked hatred, but scolding "dragon searching formula" by name is a bad film, which seems a little ugly.
As for scolding the audience, Feng Chi said that the reason why good films are unpopular is that the audience has too bad taste, which gives those junk films living space, and even directly said the famous saying: "the audience is rubbish."
In fact, most of the audience's comments on "natural disaster 1942" are still good, but Feng Chi actually said that the audience are rubbish. Can the audience bear it? Pea net's score dropped to 7.7 in an instant.
Li junmiao was half dead with anger. He patted the table and quarreled with Feng Chi face to face. Qi carrier was like being struck by lightning. Unexpectedly, it was this man who stabbed himself.
After Han Fei received the news, he naturally wouldn't miss this once-in-a-lifetime opportunity. He found out some black materials of Feng Chi before, and all of them were written into soft text and began to spread on the network.
"Well, Feng Chi can't be out of his mind?" Jiang Qinghou was suspicious.
Han Fei doesn't think so. Facts have proved that Feng Chi is the only mainland director who can stand in the Chinese film circle for 30 years, and Feng Chi is very good at manipulating public opinion.
Before seeing him, whenever there was a film released, he would certainly make some disturbances. It can be said that he played the negative publicity well. But this time, he may be complacent, or he may be under too much pressure, and he didn't grasp the proper measure for a time.
In fact, if he didn't scold the audience, the whole process could be called a perfect negative marketing, but walking by the river will inevitably wet his shoes. Feng Chi took off this time.
"OK, Feng Chi is no longer afraid. Which Hollywood film is our next opponent." Han Fei reminded everyone not to relax.
Han Fei was right. On the third day of release, the box office of "natural disaster 1942" fell precipitously, with a single day box office of only 24 million, while the box office of "Noah's Ark" increased to 170 million.
And like the "dragon search formula", the "Noah's Ark" is also a 3D film, and the competition between the two sides for the 3D projection hall is also extremely fierce.
On the fourth day, the box office came out, "dragon search formula" scored 240 million, and "Noah's Ark" also reached 210 million. This Hollywood blockbuster showed a strong gold absorption ability under the condition of sufficient film arrangement, and the 3D special effect picture that "dragon search formula" has always been the main feature did not take much advantage of it.
However, Hollywood films always have a short board. The lack of publicity makes it difficult for them to maintain a high exposure rate. Since the fifth day of the lunar new year, the box office of "Noah's Ark" began to decline, with a single day harvest of only 120 million.
The box office of "dragon search formula" hit a one-day high of 360 million.
At this stage, the "dragon search formula" has almost stabilized the throne of the box office champion of the Spring Festival. The final suspense lies in how much box office it can win.
Although his opponents are weak, Han Fei has not relaxed for a moment, because there is a very important turning point in the Spring Festival Schedule. Generally speaking, on the eighth day of the new year, a large number of people going out to study and work will start the journey of the new year. The "Dragon search formula" can continue to maintain the previous box office results. In fact, Han Fei has no bottom in his heart.
However, what Han Fei didn't expect was that although the box office declined on the eighth and ninth days of the lunar new year, it began to rebound strongly after the tenth day of the lunar new year. Later, after investigation, it was known that many viewers who couldn't grab 3D tickets at home and only saw 2D tickets. When they arrived in the big city, they found that 3D tickets were very easy to buy, so they couldn't help brushing another wave.
In this way, from the tenth day of the lunar new year, for five consecutive days to the Lantern Festival, the one-day box office of "dragon search formula" showed an upward trend all the way, and the one-day box office once exceeded the 400 million mark.
However, after the Lantern Festival, the box office began to decline significantly. Of course, it is not just the "dragon search formula". For example, the "natural disaster 1942" is basically on the edge of the next painting, with a single day box office of only 2.1 million.