The signing price has been very friendly for Chen mubai and his newcomers, which is also the price given by wechat when it is highly optimistic. No one can guarantee the quality of his follow-up songs.
The most important point is whether Chen mubai can make a big fire or not. If Chen mubai fails to break through the blockade of Xingcheng, maybe his influence will not be great. Moreover, wechat has to spend a lot of money on his publicity and packaging in the early stage. If he fails, all these will be wasted. So it's a big gamble.
"Well, I know the price you offer is already very high, but I think the quality of my songs is far beyond your estimation. I want to sign them once a year. How about you have the priority to renew them in the future?"
Luohe understands that Chen mubai still thinks the price is too low. He thinks it's OK. If Chen mubai fails, his value will be greatly reduced, and they don't need to spend a lot of money to buy the authorization fee. One year is enough to judge the success or failure. What's more, he may be angry for several months.
Before, he thought about signing for a year. If he really said it and was afraid that Chen mubai's refusal would make them appear insincere, now Chen mubai said it himself, it would not be their business.
"A licensing fee of 600000 a year." Luohe Road.
Chen mubai: "1.5 million."
Luohe: "impossible. The price is too high. You should know that we have invested a lot of resources in you and have already given you great benefits."
Chen mubai: "this is also our cooperation. If you choose me, you believe in my ability. If you succeed, your plan will take a big step forward. It will be at least a few years faster than the normal step-by-step development. This can not be done with money, and you can enjoy the traffic on the network alone, and the follow-up gains are great."
Chen mubai is also telling the truth. Wechat's cooperation with him is not charity. Everyone gets what they need, and naturally they want to win more interests for themselves. Luohe knows it. Now both sides are talking about an acceptable price.
Luohe: "then your asking price is too high. There is no such high license fee for newcomers in the industry, which is comparable to the price of some second tier singers."
Chen mubai: "let's sign a gambling agreement. If my songs can't bring you 50 million listeners, you will give me 600000, and you will give me 1.5 million when you reach it, how about that?"
Luohe thinks that Chen mubai received 40 million votes from the audience for his performance last night. This time, he gave 50 million listeners, 10 million more than yesterday's audience. Obviously, he is very confident in himself.
However, Luohe is not optimistic. Even if 40 million viewers vote, it does not mean that they will go to listen to music for Chen mubai's sake. Audiences are scattered on various platforms. It is hard to say that they will go to a music platform for one person's sake. People's habit is to use familiar things, and so is music.
In other words, of the 40 million people who voted yesterday, a large part of them will not go to listen to the music for Chen mubai's sake. It's very watery. Maybe they are just moved by the song for a while, but it doesn't mean they will leave the familiar platform for him.
In particular, the copyright awareness here is very strong. Many songs need members of the platform to listen to. Leaving the original platform means that you don't have to charge money. You have to continue charging members in another place. Not diehard fans, they don't usually do this.
Luohe soon figured out that Chen mubai was the one who dug the big hole. He thought Chen mubai would lose. That is to say, he could cooperate with him for 600000 yuan and authorize him to use his songs for one year, so that he could make a steady profit.
Even if Chen mubai fails, it doesn't have a big impact on wechat. How much Chen mubai still has a topic, which can bring some traffic to wechat.
"I promise, are you free to sign the contract now?" Luohe agreed.
"Yes, I'll be with you in a minute." Chen mubai said with a smile.
He told the driver to turn to wechat, a subsidiary of micro entertainment, whose headquarters are in modu. A series of products, including wechat, micro voice, micro TV and so on, belong to this company. They are mainly social pan entertainment companies.
When Chen mubai heard that Luohe had agreed to his request, a smile appeared on the corner of his mouth. Luohe underestimated the impact of the Internet age and the traditional era, especially in copyright music.
Now the Chinese cultural industry is developing vigorously, and the awareness of copyright will be paid more and more attention, especially for the song, film and television copyright. In a few years, the copyright fee of music will be higher and higher, which is the impact of the improvement of the industry.
This is the case with the songs of former directors Zhou. The copyright fee of his songs has increased year by year. Before that, his copyright was exclusively represented by Tencent. The sublicense fee of Netease music for purchasing the songs of directors Zhou from Tencent ranges from 8.7 million in the first (15 years and 16 years) to 18 million in the next year!
This is not the most exaggerated. In the coming year (18 years), Tencent will spend 570 million yuan to buy out!
Netease music no longer has the copyright of Zhou Dong's songs, which leads to the loss of Zhou Dong's fans. As a result, Q music has gained huge traffic, and even the stock price has risen by 600 million US dollars!
Although there are a lot of songs written by Mr. Zhou, and he has a huge fan base, his music didn't have so much money before. It's because the copyright is gradually standardized. People pay more attention to the copyright of film and television songs. All major platforms fight hard for the copyright, because if they get the copyright, they get some traffic, If you want to listen to music or watch movies, you can only go to this platform.
We can see the importance of copyright. The copyright here is very perfect. However, because the cultural industry is in a period of rapid development, the boundaries of many things are relatively vague. The only advantage is that there is no piracy, but there are still many other things to be ignored.
It is the move of wechat that makes him catch the car of the Internet and accelerate the arrival of the era of we media. He is confident that he can break through the block of starcheng. Once he and wechat are successful, their profits will be huge. Therefore, the development of the network era will be valued. People will pay more attention to the importance of the network, no less than traditional media!
Chen mubai went to the downstairs of the micro entertainment company, found a law firm nearby, and then went in and selected a lawyer in charge of business negotiation. He had to ensure that the contract would not go wrong, and he didn't want to be manipulated in the contract. He was careful to make Wannian boat.
Chen mubai took his lawyer upstairs and went to the conference room of wechat. Luohe had been sitting on the chair with people from the Ministry of Commerce for a long time.
"Lo is always good." Chen mubai shook hands and said.
"Hello, Mr. Chen. Let's sit down and have a detailed talk?" Luohe motioned to Chen mubai and his lawyer to sit down and discuss the details of the contract.
Because I talked about it on the phone before, there was no big change in the contract, and the printed regulations were all agreed before. After Chen's lawyer checked that there was no problem, both parties signed the contract.
"Happy cooperation." Luohe and Chen mubai shook hands after signing the contract.
Chen mubai was in a good mood when he walked out of the micro entertainment building, and the cooperation of wechat was unexpected
After paying the lawyer's fees, he collected a deposit of 300000 yuan from wechat. The follow-up money depends on whether Chen mubai can complete their gambling agreement in one year. If he finishes, he will get a balance of 1.2 million yuan, and if he fails, only 300000 yuan.
Chen mubai looks at the distant sky. The golden sun is shining on the high-rise buildings. The sunlight on the glass refracts into dazzling brilliance, which seems to put on a layer of golden battle clothes for the city. The sun is bright, the breeze is blowing, and the willows are flying.
He walked straight on the road, sharp and confident, with a smile on his face. His eyes were very bright, as if he saw success through the brilliance. We media era is coming!