A few days ago, micro film began its publicity through major channels. Meanwhile, the news has been on wechat hot search. The news that "loser Man 2" is about to start has swept all major platforms.
Micro entertainment has completed the ecological chain of entertainment layout, so it can publicize the news to the greatest extent in a short time, which is also an important sign of its rise in the we media era.
More than half a year later, the influence of we media has suppressed the influence of traditional media. More and more people begin to understand information on the Internet. Thanks to the rapid development of science and technology, the convenience of major software is far higher than the speed of traditional paper propaganda.
Chen mubai's original cooperation with wechat is a medium, which enables the masses and companies in the entertainment circle to see the transmission speed and effect of network information, far from being comparable with traditional media.
The reason why micro entertainment is so successful is also related to the layout of micro entertainment for many years. Even without Chen mubai, it will eventually evolve into this. However, it will take a long time, which may take one to two years. Chen mubai's role in it is to accelerate the advent of the Internet era, which is the direct reason for this situation.
Now the major entertainment companies are also in the layout of network media news and we media news, these are a huge potential market, the major companies are in the reclamation, want to occupy a place.
"Brothers, I've been waiting for a few months," loser Man 2 "is finally going to be on air. My sculpture is already hungry and thirsty!"
"It's just because I saw this play that I fell in love with Qian Duoduo and Lin Xue. They are so interesting, and Qian Duoduo's various Sao operations are so funny!"
"Every time I drink water, I watch this play. Now my dog will come and bite me as soon as he sees me drinking water, so that I won't spray it again. His face is full of..."
"I've seen the notice that there will be many famous stars in loser Man 2, including Mr. Hu Kai, Chen Jiadong and other singers."
"Ha ha, I found out that the reason why Chen mubai went to the God of songs may be that he wanted to capture a group of singers to participate in the show ~"
"Yes, I also saw director Cheng and director Chen Jianguo, who also took part in the shooting of the second season. Chen mubai, this is the power to unite all available forces. I'm convinced!"
"The sand sculpture drama after dinner is coming again. I've seen the operation of sand sculpture performed again among my colleagues, and some people really imitate the behavior..."
The news of the start of "loser Man 2" quickly began to ferment, and soon everyone knew it. When the audience of this play said that it was finally time, those who had laughed at it before also said that they would watch it, and so did those who hated it.
"What kind of rubbish play is it? We are all responsible for its popularity!"
"Ah, Chen mubai's songs are good. Why do you want to do this kind of rubbish online drama? Qian Duoduo also plays in this kind of drama. It's really cheap!"
"No brain operation, and people learn, which fully shows how low the IQ of the people watching this play is..."
"Since the rise of the Internet, the quality of online drama has been criticized, but at least there is a world outlook and plot, this drama is not hairy, in order to be funny and funny, it's really embarrassing."
"I'm not going to watch it. No one really likes it, right? I think it's all marketing done by the Navy. "
The evaluation of this play is also mixed, there are likes and dislikes, but in this impetuous age, when you watch this play, you can relax your mood with a smile. Comedy is still a good way to decompress.
Therefore, the overall evaluation of the play is good, and some of the clips use satirical techniques to make fun, but also have some sense of alertness. There are more white-collar people watching the play, because they have a lot of pressure and few entertainment activities. Watching the play is the most convenient and the cheapest entertainment activity.
……
"Mr. Ma, it's a new record in ratings
"Loser Man 2" is one of the most important plans of micro film at present, not only because of the high attention and popularity of the play itself, but also because it is produced by mubai entertainment. It is inseparable from Chen mubai, and we still attach great importance to it.
After all, the relationship between Weiyu and Chen mubai has always been good, and the cooperation between them is also very pleasant, so naturally they have preferential treatment.
Micro shadow still gives the best resources, home banner slogan and drainage, have been hanging for a few days.
It has been several days since the trailer was broadcast. Many people are leaving messages in the trailer to look forward to it. Without it, they can only meet in the trailer
Today, Ma Dong didn't work overtime in the company. He didn't wait for the result on the spot when he broadcast "loser man". He asked people in the publicity department to work overtime, continue to publicize and observe real-time data to report to him.
"Mr. Ma, this time, the number of members has increased by 20%, and it is still rising. The number of registered accounts is much higher than usual. Many new registered accounts are just for watching the show, and so are the top up members!"
These data are the data one hour after "loser Man 2" was broadcast. During this period, the traffic growth and user click data can be seen clearly through the background. This play has really brought a lot of traffic.
"Good, increase the intensity to continue to publicize!" Ma Dong said excitedly.
"Sure enough, Chen mubai didn't disappoint me. This play won't lose the reputation of the previous one, and the influence of the follow-up series will be even wider!"
Ma Dong is very glad that he bought the play, and the benefits of the play are far greater than the value he paid at the beginning!
With the drainage effect of this film, as well as the traffic added to the platform, new registered accounts and membership recharge rate, the price is a drop in the bucket!
The traffic brought by this play is huge, and it's still a season play, and the follow-up revenue will always be there. This is the effect of a play with high reputation and excellent production.
Otherwise, the TV station will not spend a lot of money to make movies and TV plays.
Now what is the most important, of course, is the most important person!
Every satellite TV and website platform are scrambling for traffic. It's a huge expense to invite stars to show in order to improve the audience rating!
Compared with the previous season, "loser Man 2" has a lot more influence this season, and the way of broadcasting has also changed.
This play has a great reputation. It's not a rookie at the beginning. Its popularity, attention and popularity are not low. It has a number of fans.
So this season, members can watch one more episode every week. In order not to wait for a week, many people choose to watch the latest episodes as full members.
After all, if you delay watching for a week, you will be almost spoiled. Now with the development of information, people who do not want to be spoiled will choose to watch it immediately.
There is a big difference between the experience of watching a spoiler and that of watching a non spoiler. Otherwise, there would not be so many people paying for this experience.
You can watch it without spending money. Just watch one episode less and wait another week. It's all up to you. You don't have to spend money to watch it.
What's more, after you become a member, you can watch other movies and TV plays on the platform. It's not a waste of money.
For micro film, as long as it can transform a member into a user, the chance to retain the platform is good. Now all major platforms are competing for users, so the effect of "loser man" is still very obvious.
After all, as long as it's a member user, there's still a great chance to log on to the website again to watch other movies and TV plays, which is traffic.
The premiere of loser Man 2, which was publicized for several days, broke many records again, including the records of micro film platform and online drama.
Because of the success of the first film, the overall reputation of the play is still on the high side. More people are waiting to see it this time. After all, some of them are fans of last season, so they will watch it this season.
In addition to personal publicity, we all enjoy both refined and popular tastes, and the taste is not too bad. After all, people are social animals. People who can communicate and play together have the same temperament, and the things they like to see are almost the same. Relying on the way of human transmission, they still attract many new fans.
There are more stars in the second film than in the first one, and the stars also publicize the program. The fans of the stars will also take a look at the publicity of idols. In addition to the popularity and reputation accumulated before the program, the launch of the second season once again detonated the data of online drama.
This also makes the major companies envious. It's all money, and the shooting cost of this play is not high, but the income is far higher than that of many big investment movies and TV plays.
After the success of the first film "loser man", many companies have followed suit and produced similar types of dramas, but few of them are excellent, and most of them are infamous
It's also normal for those dramas to be shot. The first actor is not as good as "loser man". In addition, the script is relatively rough. The crew is an online drama crew, and the shooting is not distracted. There are traces of imitation, so the audience naturally doesn't pay for it,
Although "loser man" is an online play, it takes a lot of effort to make it. There are many stars in it. Although it's just for friendship, it's really here after all!
Those dramas are all based on gourd painting, but they can't reach the core. After watching it, we can compare it with "loser man", and find that there is a big gap, so we will naturally spray it.
You can't copy well. How many things can you take!
But those online drama troupes are also aggrieved. With so much money, what else can they do?
The company gives them money to eat grass and asks them to milk a lot. How can they squeeze it out
However, because of the success of "loser man", the online drama has received some attention. The overall capital investment is much more than before, which can be regarded as a benefit for the online drama.
The success of the premiere of "loser Man 2" has also increased the confidence of Qian Duoduo and other filmmakers, and the confidence of the two deputy directors has also increased greatly, which represents the success of their first directing and shooting.
"Hoo, we have lived up to the trust of Mr. Chen and Mr. Lu
Chen Yunteng and Ji Yuxuan, however, have been waiting for the premiere data. When they learned about the data, their hearts were finally relaxed.
"Yes, Mr. Chen has given us the opportunity. This is the opportunity I have been looking forward to. I have not wasted their expectation."
Ji Yuxuan said with emotion that he was basically separated from this line. As a result, he was found by mubai entertainment, and he was given great autonomy. He was also given the trust to shoot key plays. This kind of trust is really moving.
If a scholar is a confidant, he will die. If you treat me as a scholar, I will repay you as a scholar!
This is also why the two people were offered a very high price by Xingcheng, and they were not willing to move.
This kind of trust has nothing to do with money, and they also have dreams. They can realize their dreams in Starway entertainment!
It was Chen mubai who gave them the chance to realize their dreams, so they would not leave.