Chapter 482

As for the selection of the person in charge of dinosaur park, Ren Hong, the technical director, has already decided that Liang Jingyu will take over Yonghua's work in diaoymen Island, while the person in charge of management and operation finally decides to be in charge of Lu Yiling. This man, who is often called "a Ling" by Ren Hong, has rich experience in operation management and planning.

Lu Yiling's main achievement is that he led the planning of the new economic forum summit, and participated with Li Bingwei in the negotiation with Malaysia on the lease of diaoymen island. Naturally, he is one of the first group of senior figures who came from the capital with Ren Hong. There is no problem in handing over the dinosaur park to him.

On June 7, the third island of diaoymen island.

When matrix technology signed a lease agreement with Malaysia, in addition to Diaomen Island, there were three small islands around the island, which were also included in the agreement. Today's No. 3 island has been built and has become the external office of dinosaur park.

Today, the second week of "Jurassic world 7" just ended, the film broke through the $1 billion mark without suspense in the world, and the dinosaur park office has been broken through by countless people. These people basically represent the most famous companies in the world at present, including Coca Cola, Budweiser InBev and Siemens. The enterprises behind these people all have one thing in common, either they are the world's top 500 enterprises or they have reached the top of the line.

They are now gathering in the external office of island 3, waiting quietly. They also have the same purpose, that is, waving green dollars, they all hope to enable their enterprises to obtain the name sponsorship cooperation of dinosaur park.

At 10:30 a.m. local time, Lu Yiling finally appeared at the meeting.

"Mr. Lu!"

"Mr. Lu..."

Lu Yiling's appearance immediately made the audience agitated, and many people said hello with smile. People of all colors came to the scene, and today is the time to officially announce the results. There were as many as 80 people on the scene. These people were responsible for the enterprise representatives behind them. There were more than 55 enterprises that wanted to sponsor dinosaur park. These enterprises were either the world's top 500 companies or the top companies in the industry.

However, the atmosphere of the scene was not very harmonious, because there were many competitors, including Pepsi Cola and Coca Cola. There were several pairs of enterprises that did not deal with such problems. The sponsorship of dinosaur park was exclusive sponsorship. Obviously, Pepsi Cola could not exist with Coca Cola.

The enemies glared at each other and could smell the smell of gunpowder from afar.

"Thank you for coming." Lu Yiling went to the podium and looked at all the people. As the highest person in charge of dinosaur park appointed by Ren Hong, she was also brought out by Ren Hong. She gave full play to the young people's unique vigorous action: "after repeated discussions within the company in the past three days, the following list of enterprises will be granted the exclusive sponsorship license..."

As soon as the speech was finished, it was quiet. All the people focused on Lu Yiling on the platform. The latter looked around the audience for a short time, then took back his attention. He sorted out another document, took a look at it, and then looked up at the people and said, "Coca Cola!"

"Yes

The person in charge of Coca Cola couldn't help yelling. He stood up from his seat and raised his clenched fists. Then he clapped excitedly, and then ushered in a burst of low tide applause.

The person in charge of Pepsi Cola looked at the excited opponent with ugly eyes, and the other side seemed to have a sense to cast their eyes, a winner's eyes. PepsiCo's profit has long surpassed that of Coca Cola. PepsiCo is full of confidence in the competition of carbonated drinks in the exclusive sponsorship of dinosaurs. However, it did not expect that the result would be like this.

"Congratulations!" Lu Yiling politely cast a smiling look. The person in charge of Coca Cola is very excited. He still waves Green dollars to the other party. It's hard to imagine how excited he is to give people money.

The applause came and went quickly. The person in charge of Coca Cola also sat down. Lu Yiling said again, "Adidas Golf Co., Ltd."

Another middle-aged foreigner with a cap also got up and gave a low voice to show that he had won the bidding, followed by a burst of polite congratulatory applause.

Lu Yiling announced one by one:

"Wal Mart."

"Hilton Hotel Group."

Every time a list was announced, there was a burst of applause. Ten minutes later, Lu announced the last list and said, "Hasbro."

In a burst of applause, he continued: "the above 23 enterprises have obtained the exclusive sponsorship license, Congratulations!"

There was another round of warm applause. The person in charge of the company who won the bidding was the most enthusiastic. The person in charge of the enterprise who lost the election had no choice but to take a few photos. Pepsi Cola and others left one after another like a defeated rooster. It is meaningless to stay any longer.

Lu Yiling, with more than 20 enterprise leaders who have obtained sponsorship permission, boarded the main island, namely diaoymen island. Led by Lu Yiling, more than 20 people arrived at the public exhibition and sightseeing center of square 4, Southeast of the park. All the facilities here are advanced modern infrastructure, all of which have been completed."Gentlemen..." Looking at the empty layout of the exhibition center, Lu Yiling Huan took back his eyes and looked back at a group of enterprise representatives: "it is less than a month before the opening of the park. All the hardware layout of the site has been ready, just waiting for you to settle in. This is a manual of the park, which has listed in detail, which places need to be pasted with your logo, etc All the items are in the manual. Now you only need to finish it as soon as possible. Wal Mart needs to put all the goods on the shelves in the internal shopping mall on the No.3 square... "

At the same time, Lu Yiling said that his assistant carried a stack of manuals and sent them to all the representatives in charge. Each person's manual is different and belongs to his own enterprise.

Looking at the crowd, Lu Yiling asked, "our people will fully cooperate with you. If you have any questions, you can ask them as soon as possible."

The head of Wal Mart immediately responded, "no problem, Mr. Lu. I just got in touch with the company. Wal Mart has started to prepare the goods, which can be transported by air in a week, and all the shelves can be completed within half a month. "

Everyone said it was OK.

Obviously, the world's top 500 companies and top enterprises have not only flocked to participate in the sponsorship competition, but also realized that "dinosaur park" is not a zoo that only watches dinosaurs. Although tourists come to dinosaurs, this is not to position the park as a zoo.

Ren Hong, with dinosaurs as its core signboard, has built the park into the world's top and unique luxury holiday resort. All facilities and services are top-notch. He never thought about recouping the skyrocketing investment cost through tickets. Advanced and top-level services mean high operation and maintenance costs, relying only on tickets of several hundred dollars, The maximum capacity of 40000 people will never make ends meet.

Dinosaur park is more of a resort mode. The park chooses to build on a medium-sized island of more than 220 square kilometers, and cooperates with so many world-class enterprises in different industries. Its purpose is to build the whole dinosaur park into a global service chain and independent ecology.

Why should dinosaur park be built on islands instead of inland of Greater China? It's not because dinosaur movies have to be set up on islands, but In the words of Ren Hong at an internal meeting, such an island like service ecosystem and an island industrial chain jointly built by a number of Companies in different industries It's just for the convenience of killing customers!!!

Of course, this kind of words can only be said in the internal, everyone knows it.

With the cooperation of Hilton Hotel, Hasbro, Coca Cola and other world-famous companies, the interior of dinosaur park is not only to watch dinosaurs, but also to provide enough space for value development. With the emergence and cooperation of these companies, a series of services will be provided on the island, including hotels, restaurants, shopping malls, sales of derivative products around dinosaurs, and so on Travel services, partner brand licensing, and even casinos.

Compared with these services, how many children can the ticket sales of dinosaur park earn? These are the real big businesses. The internal analysts of matrix technology have calculated that the future ticket revenue will not even exceed 7% of the total revenue. Thanks to its unique irreplaceable nature, dinosaur park is the only one in the world, just like the Dubai yacht hotel. This is the real essence.

However, it is different from the sailboat Hotel, which only serves the rich. The dinosaur park is obviously not high and cold, but is all inclusive. As the operation mode of the top resort, in addition to the public exhibition center, the island also has a large number of products that only serve the rich. For example, the golf course in charge of Adidas Golf Company is set up in secluded places with beautiful environment, and the top service of the luxurious Hillton hotel. The island area is large enough to make the implementation of this series of plans become Maybe, it also made the dinosaur park get rid of the level of being just a zoo.

In the face of ordinary consumers and tourists, a tourist group composed of family members will pay a total amount of about 5000 US dollars for a visit to the park, including all the expenses of tickets and internal extra expenses. However, even the Hilton Hotel is in short supply.

The service providers in Malaysia can solve these problems perfectly. Ordinary tourists can't afford to stay in the Hilton Hotel, but the ordinary consumption services provided by Malaysia on the islands around diaoymen island can perfectly meet the needs of ordinary tourists.

Only by giving a small part of the profits to the local merchants, can they help you to raise the banner and cry, solve a big problem, and kill two birds with one stone, thus forming a complete industrial cluster chain.

As time went on, the first batch of ordinary tourists or rich people who bought tickets in advance began to fly from all over the world to Malaysia for a glimpse of dinosaurs.

(to be continued) www.novelhold.com , the fastest update of the webnovel!