Chapter 1530

In the fourth week of October, the winner of the North American weekend box office, gravity; Runner up, "fool show 4"; Second, Captain Phillips; Fourth, "black gold killing machine"; Fifth, "Tianjiang food 2". Among them, only the top three broke the threshold of 10 million at the weekend box office.

It can be seen that the overall competition level of autumn stalls is clear at a glance, but all the attention of the whole market is increasingly focused on the only adverse work that has created a miracle.

Four weeks after the release, the cumulative box office of "gravity" officially exceeded 450 million, making it the 19th film in the history of North America that broke through 400 million.

At the same time, "gravity" has also created a series of records, equating the results of "Avatar" in the same period. It took 28 days to make the cumulative box office breakthrough of 450 million, lagging behind the 17 days of "Avengers alliance" and the 27 days of "Dark Knight". The two works temporarily tied for the third place in the history of film.

So far, from the first week to the fourth week in October, the "gravity" broke out its incredible box office dominance. It almost wiped out a thousand troops and completed its four consecutive titles. It really dominated the North American film market in this autumn. No work could shake its powerful governance.

But more important than the champion, people see for the first time that autumn stalls also have endless box office potential, just like the holiday stalls after the emergence of "Twilight". Now the only question is: what is the law? What should major film companies do“ Can gravity be a template?

In just four weeks, gravity's cumulative box office in North America has ranked eighth in film history, temporarily lagging behind seven films, including "Avatar", "Titanic", "Avengers", "tomorrow's edge", "Dark Knight", "Star Wars prequel 1: the phantom threat" and "Star Wars".

Currently, among the works ranking before "gravity", the top three North American box office exceeded 600 million, and the top five North American box office exceeded 500 million.

Now, there is no doubt that the "gravity" will break through 500 million. All experts have turned their attention to 600 million. But the problem is that 600 million is definitely not so easy to touch——

The box office trend curves of "Avatar" and "Titanic" are too special and too adverse. The box office decline of the former is less than 30% for 11 consecutive weeks and less than 20% most of the time; The latter won the box office champion for 15 consecutive weeks, with a drop of less than 20% at the weekend. Such a performance is almost impossible to copy, and there is really not much reference value.

Then, the only reference object is "Avengers alliance".

In 2012, the box office of Avengers League, which was released in summer, has reached 523 million, which is 73 million US dollars higher than gravity. This is a gap that is hard to shorten. It also means that if gravity wants to become the fourth 600 million box office work in North America, The next box office decline needs to be even better and even worse.

Even worse than the current performance!

Otherwise, why does everyone say that 600 million box office is the highest threshold? Otherwise, why only three works have reached such a high level in the whole history?

Now "gravity" will face more arduous challenges and tasks - the bad news is that the autumn festival is over and Halloween is coming, and a large number of competitive commercial films are coming; The good news is that the holiday season has begun, family audiences have sprung up, and the film market is booming again.

Of course, the premise is that the audience's enthusiasm is not overdrawn because of the outbreak of "gravity", they are still willing to go into the cinema.

In the first week of November, the market began to pick up, with the official premieres of five films, three of which had more than 3000 theaters, namely "Ender's game", "Las Vegas of the last" and "turkey story".

"Turkey story" is a famous independent film production company, relativity media. They have signed joint cooperation agreements with universal pictures and Sony Pictures, which is a bit similar to the previous relationship between legend pictures and Warner Bros. relativity media, like Thomas Toure, also obtains funds from Wall Street, and then selects suitable script projects for investment.

Relative media theory is famous in Hollywood because its boss, Ryan Kavanaugh, is a mathematical genius. He firmly believes that everything can find a logical thinking framework in mathematics and predict the development trend of things, even artistic creation.

In 2012, there was a movie called "penalty into gold", which was adapted from a real story, used big data to select baseball players, and implemented tactical strategies, and achieved success in the league; Ryan cavano's investment method is called "penalty into gold", which is purely mathematical. In fact, it is the later "big data", that is, netfilx's film making method.

Incidentally, at that time, the film project "penalty into gold" tried to seek the investment of relative media theory, but according to the analysis of the data model, cavano thought that sports films would not make money, so he gave up "penalty into gold" - later, the film was popular and even won the Oscar nomination.

However, cavano still used his own data model to realize many successful investment cases, such as "spy 4", "Bridesmaid", "social network", "Dragon Tiger youth team", "les miserables" and so on. In 2011, relative media theory became the ninth largest film company in North America in terms of annual revenue.

In fact, this set of data model framework of "penalty into gold" is derived from the investment model of Wall Street, which was later proved not suitable for film creation. Since 2013, one bad film after another on relativity media theory was finally declared bankrupt in 2015.

This "turkey story" is an investment project chosen by cavano after big data calculation. With an investment of 55 million yuan, he invited Owen Wilson, woody Harrison, Amy Poehler and other famous actors to dub. Even the schedule is calculated according to the data model.

It can't be said that the box office trend of "turkey story" has attracted a lot of attention.

"The last Las Vegas" is a comedy film produced by CBS group's film studio, with Morgan Freeman, Robert De Niro, Michael Douglas and other veteran actors joining in. The director is Jon Turteltaub, who produced works such as "national treasure", "love at second sight" and "Apprentice of the magician", The investment cost is 28 million.

Who knows, maybe comedy movies can find a new way to break through the box office? All the leading actors are very popular with the audience. They really have a lot of advantages in the holiday season.

In addition, "Ender's game" is the heaviest work.

With "Harry Potter", "Twilight", "hunger game" and other films adapted from teenagers' novels, countless classic works have entered the eyes of major film companies. Pinnacle entertainment is one of the experts. They dug out the 1985 classic "Ender's game".

This novel was created by Orson Scott Card, a contemporary American science fiction writer. He is the only writer in American history who has won the Hugo Award and the nebula Award for best feature film for two consecutive years. To achieve this feat for him is "Ender's play" and its sequel "the spokesperson of the dead".

As a matter of fact, after the publication of Ender's game, major film companies have been trying to adapt it, and the original author Orson has repeatedly revised the script, but it was only with the intervention of pinnacle entertainment that the film's journey to the big screen was officially started. In the preparatory stage, because the original novel has a large readership base in North America, the film is highly anticipated. Many professional media in the industry even think that this work has the ability to copy the "Harry Potter" miracle.

Just because of this confidence, Pinnacle entertainment spared no effort and cost 110 million. It invited South African director Gabin hood to take charge of the director. His "gangster" won the best foreign language film Oscar in 2005, and then shot "Wolverine" in 2009, which has gained a lot of recognition in the industry.

The cast is also looking forward to ASA Butterfield joining hands with Haley Stanfield and Abigail Breslin as the leading roles——

Haili made a big hit with "thunder of the earth", Abigail made a success with "Sunshine beauty", and Asha made a wonderful performance in "boy in striped pajamas" in 2008, and then starred in "Hugo" in 2011.

In terms of old drama, Harrison Ford, Ben Kingsley and Viola Davies all joined in to play for the film.

It's no exaggeration to say that even if this work is put in the summer season, it's also attracting attention. However, Pinnacle entertainment has chosen its most familiar holiday season - "Twilight city" of pinnacle entertainment started here. Now they still hope that "Ender's game" can create miracles like "Harry Potter" and "hunger game".

From the paper strength analysis, it seems that all of the three works have the ability to leverage the box office in the holiday season. The fierce competition in the Halloween season immediately rises sharply, which also means that the real challenge of "gravity" is finally coming.

600 million in North America?

But also to see if the next competitor agreed!

In the face of the combined impact of the three works, the box office trend of "gravity" is particularly stable. Even in the Halloween season, this film still becomes the first choice of many family movie watching craze. Should this be unexpected? Or is it reasonable? But now no one can make it clear.

In the fifth week of its release, the box office curve of "gravity" got the bonus of Halloween and walked out of a beautiful recovery curve. The box office decline in the three days of the weekend was successfully controlled at 28% and finally achieved 27 million. At the same time, the cumulative box office has reached 490 million, only one step away from 500 million!