Chapter 1607

The concert of "dream back to kerosene lamp bar" came to an end in the center of tears, which has become the annual event of 2013 from all aspects.

First of all, the concert based on the movie soundtrack filled Madison Square Garden with full seats; Secondly, popular singers, such as ed Sheeran, son of monfoy, bon iver, and John Legend, won't get a cent; Thirdly, it is about the folk music festival and the second series of lanli; Finally, the late encore.

Each piece of news listed separately is worthy of attention and discussion. Now all the news collide together, and the strong chemical reaction is even more incredible!

At the moment of 2013, the global music market is shrinking, record sales are declining year by year, and the market share of digital audio sources is rapidly increasing - but the net profit income is far from keeping up with the speed of record loss. Now the only thing that can maintain a strong performance is the tour market.

You can simply browse the news. Almost all the top singers on the Internet, including Paul McCartney and Madonna, are no exception. They are on tour all the year round. This is the most direct manifestation: they are touring music festivals in major cities in summer, regional touring all year round, and occasionally large-scale World Touring, And so on.

However, even the tour market is now in a slight downturn due to the global economic downturn: the size of the tour venues, the number of tour sessions, the region and scale of the tour city... These details can be detected in different ways.

The Millennium Dome O2 stadium and Wembley Stadium in London, the Lansheng arena in Cologne, the Air Canada Center in Toronto, the staples stadium in Los Angeles, the Madison Square Garden in New York and so on are the top performing venues that only a few popular singers dare to challenge. If they don't pay attention, the attendance rate of the concert is terrible, and shame is not a big deal, It's losing money.

Although Madison Square Garden can only accommodate 20000 spectators, the venue capacity is nothing at all, but because it is located in New York City with rich and colorful entertainment life, attendance is still a difficult challenge; And tonight, "dream back to the kerosene lamp bar" has created the most lively and wonderful performance so far in 2013, from attendance to audience feedback, all of which are popular!

Of course, one important factor cannot be ignored:

It's a free concert! All income depends on the audience's self donation! This undoubtedly creates a prerequisite for 100% attendance and more than 3000 spectators.

However, after the concert, Sony classic official said that the ticket revenue of the whole concert was as high as 1.8 million US dollars!

Just the ticket revenue has reached such a number, which is absolutely incredible! It can clearly feel the awesome support of the audience, and further proves that this concert is a great success. It is even more valuable now when the market is so depressed.

Then, Sony classics officially announced that they would donate all their ticket revenue to the heather cross foundation; In addition, they will make up the difference in the name of the "drunken folk" drama group, and raise two million dollars to sponsor the foundation's next funding project, hoping to help more people.

It is worth mentioning that the heather Cross Foundation has been in operation for more than 18 months, and the comprehensive sponsorship of ALS is strongly promoting; At the same time, the foundation manager Robin herzer officially announced in early October that the foundation will continuously and regularly allocate 20% of the fund every month to accept sponsorship applications for other difficult and miscellaneous diseases, and try its best to help more patients in trouble besides ALS.

At that time, lanli was promoting "gravity" at the New York Film Festival. After receiving the news, reporters came to ask if lanli knew about it. Lanli said, "it's from a good friend." Mr. and Mrs. cross“ We hope to be able to give a meager strength to change society. It's not easy, but we'll stick to it. "

Now Langley finally understood Bill Gates' mentality.

Every year, Bill Gates will set aside a fixed proportion of money from all his profits and dividends, and give it back to all kinds of charitable projects. Because they deeply know that when the account number reaches a certain level, it will only be a series of simple numbers. It will never be enough to spend money only by themselves and their whole company. It is a virtuous circle that wealth from society must be given back to society.

So is Langley now.

There is no doubt that the concert of "Menghui kerosene lamp bar" has been a great success, which has created endless discussions throughout North America.

According to industry rumors, Harvey Weinstein scoffed at the "villain behavior" of Sony classic. He thought it was a cheap and vulgar college public relations move, and the ultimate goal was to promote "drunken folk".

On the face of it, Sony classic donated all the ticket revenue of the concert and held a grand concert, which was not only unprofitable but also at a loss; However, the actual situation is that the concert retains its original style, with no gorgeous lighting and luxurious dance beauty. Even the guests voluntarily appear on the stage for free, and the cost has been reduced to the minimum, which is not worth mentioning at all compared with the million yuan college public relations expenses——

Now, in the awarding season, the cost of holding a top-level luxury private party generally ranges from US $150000 to US $400000, depending on the venue, city, guest lineup and so on; The cost of this concert held by Sony classic may not reach this figure.

A simple horizontal comparison can show the clue.

As an old hand in the industry, Harvey Weinstein can easily see the essence through the phenomenon and naturally won't care. What's more, he thinks that Sony classic is just doing useless work. "Those deeply moved audiences don't have the right to vote. And the people in the industry who really hold the right to vote are moved, but they are not as friendly as the private parties. Sony's classic is just winning without scoring. "

Harvey represents a view and attitude of the industry, but as for whether it is right or not, we can only wait for the awarding season to decide.

However, one thing is certain: Sony classic has undoubtedly achieved great success in promoting the film!

On December 27, the day when the "dream back to kerosene lamp bar" concert was officially held, it was a Friday, and it was also the fourth weekend when the "drunken folk songs" continued to be screened. With the upsurge of the concert, the "drunken folk songs" which was still shown in 45 venues in the fourth week successfully maintained its strength during the screening period, He pushed the cumulative box office of the film over 10 million.

But objectively speaking, the influence of the concert did not fully ferment in the weekend, but slowly showed its power in the following one to two weeks. The most direct proof is that the sales of "Don Quixote" and "drunken Ballads" are picking up; It is also reflected in the box office expansion of "drunken folk songs".

In the first week of January 2014, the whole North American film market was in a calm state. The only new film released was "smart: Ghost Story" by paramount. However, on the whole, the market is still a world of "ice and snow".

Whether it is "hunger Game 2" or "hobbit 2", all of them are eclipsed by the adverse box office trend of "ice and snow Wonderland". This cartoon has really become an annual blockbuster, strongly announcing the awakening and counter attack of Disney's animation department. After Pixar has held the market for many years, Disney has finally regained its traditional strength.

In addition, the award season works have become the main force of the cinema.

In this year's award season, most of the works are "big". From cast Cass to production lineup to distribution scale, they have reached the top level in all aspects. The strong combination of big name actor and big name director Jia Feifei's production makes each distribution company have to consider the proportion of box office and popularity in the process of planning cinema screening, In winter, the courtyard line has become a little lively.

"Gravity" is the first hot topic this year, and then Leonardo DiCaprio and Martin Scorsese's "wolf of Wall Street", Brad Pitt's "twelve years in slavery" starring Michael faspin, David o-russell's "American scam" with Christian bell and Jennifer Lawrence, and the "American scam" "She" by spike Jones and Jacqueline Phoenix, and "big dreamer" by Tom Hanks and Sandra Bullock... There are so many stars in the lineup that it's just a part of it.

The above works, except "she" is still in the screening stage, all other works have entered more than 2000 theaters. In the cold and depressed winter season, they are definitely the strong contenders for the box office champion. For example, "Wall Street wolf" has swept 60 million cumulative box office in just two weeks, and the topic discussion is always hot.

Among them, the "drunken ballad" released by Sony classic is like a different kind, always expanding its own step in an orderly and slow manner.

After the "dream back to the kerosene lamp bar" concert, Sony classic really started the first step after the expansion. Because word-of-mouth fermentation and rising expectations have reached a high enough level, if we continue to wait, we will start to go downhill. Now we must let the audience see this work.

As a result, 155 theaters and 35 cities have witnessed the first round of large-scale expansion of "drunken folk songs". The box office performance of a single museum is still the focus of attention. Almost half of the distribution companies in North America have cast curious research eyes!