Chapter 1996

The so-called "brain powder" means that their actions and thoughts are all driven by an impulse and blood. They have no rules, no reason and no context, which makes countless situations unimaginably unpredictable. They are always able to refresh their cognition and bottom line, and finally refresh their three outlooks.

The same is true at this time.

It can be seen from the grand reception and car following frenzy of Pudong airport that the powerful appeal of the name "lanli hall" is unparalleled. Since the release of "gravity", lanli's influence in the Chinese market has been on a rising curve, and seems to have reached a new peak.

However, in less than 15 hours, the direction of public opinion on the social network has ushered in a 180 degree turn. The change is so big and sudden that countless people are surprised. They have no idea what happened. Even the whip of ballet is not so fast and fierce!

What did they miss?

The whole network platform is in a complete mess!

Before this, because of the airport and hotel events and the rise of the debate, during the press conference, the pros and cons are still fierce confrontation; Make complaints about the heat of the flow star, which is like the atomic bomb, releasing all the energy and increasing the severity of the incident. Support and opposition, praise and criticism, Tucao and curse, all voices are intertwined, the boundaries between positions and positions, things and time are blurred, all the disputes are all mixed up. In the end, they lost control and all kinds of speeches broke out.

It's hard to imagine that in just two hours, from the end of the press conference to the opening of the red carpet at the premiere, the topic of "lanli insulting China" has been hyped to more than 50 million, and it has become one of the top ten hot topics in the list with the attitude of rocket soaring. Moreover, there is no sign that the rising trend has stopped, and it continues to rise, The follow-up impact has gone far beyond imagination, and even the source and cause of the incident are no longer important.

A very interesting phenomenon is that in the chaos of the whole network, both of them kept silent. Later, when they made a formal voice, their explanation was that everything happened too fast, and the rapidly changing situation was far beyond their imagination, which also led to their failure to catch the context at the first time, but how much was the authenticity of the words, That's a matter of opinion. But to be sure, their silence became a catalyst.

Some fans believe that the silence of idols is tantamount to encouraging their behavior - at least not stopping it; Some fans think that the idol is threatened by Warner Brothers to shut up and is not allowed to intensify conflicts, which makes them even more angry; Some fans think that idols are in a dilemma now. They suddenly find that their favorite idol is a terrible rubbish. They must be very hurt. When they feel distressed, they push all their anger to lanli.

"Brain powder" is always an eye opener.

Then, things got out of hand - the most direct manifestation was that lanli's social network accounts were all captured one after another.

Fanatical fans have found a way to log on to twitter, photo wall, Facebook and other major social networking platforms. Although lanli hasn't updated for more than three months, they still start to brush the screen with expression packs under lanli's latest post to show the power of China to the whole world.

Can't Langley see? It doesn't matter! The point is that by doing so, they can show the world the iron hand and toughness of the young generation of China, and the perseverance and domineering spirit of "although they are far away, they will be killed" is enough to shock every stupid and ready to move sunspot, and let their opponents know that they are absolutely not to be provoked at will.

The same is true: they made it!

The related topics of "lanli" have been listed in the global hot trend list of major social networking platforms, and the major media and countless netizens have cast their eyes on it, which is really "hot all over the world".

"For the sake of our brother, resist Star Trek."

"For the sake of our dignity, we will resist Star Trek."

"For our pride, boycott Star Trek."

with vigour and vitality! go forward with great strength and vigour! Similar slogans spread on social network platforms all over the world. Fans of two big traffic stars joined hands to create a spectacle of the Internet age, which made don Quixotes of blue rite breathless. Even though all supporters of blue rite kept on speaking, in the wave of special traffic entertainment culture in China, After all, there is no effective confrontation.

On the one hand, Don Quixote is "non mainstream" and spreads all over the age groups. In addition, Langley's silence in the social network makes them fall behind in the network battle. If it is Justin Bieber or Selena Gomez, they may still have the strength of the first battle.

On the other hand, the fans of the two big traffic stars joined hands to show the iron hand of the water army to the whole world for the first time. No matter you are Lan Li or someone, you just pull down the horse; In addition, the incident has also risen to the national level, which makes the problem completely out of control.

As a result, the slogan of resisting "interstellar crossing" spread all over the social network, and the strong momentum formed a huge wave, which poured down with thunder.

I'm really proud!

Even if it's the world's top superstar, so what? When they come to this land, they have to submit to each other. Even if they don't agree, they have to fight until the other side is convinced!

Things out of control, the two traffic Xiaosheng finally appeared.

First of all, a Canadian who was chosen as the spokesperson posted a long article on his microblog. The basic content still continues the previous framework. He is still a new actor and needs to continue to work hard, and so on; Then he mentioned the identity of the spokesperson of "Star Trek". He also said that it was a happy cooperation at this moment. I hope fans would not have misunderstandings. All the negative news was just misleading.

However, such a move failed to control the situation. The fans firmly believe that all the above contents were forced by Warner Bros. officials. Then they can't help but feel sorry for their idols. They have no freedom or right, and they can only bear to be pointed at by the nose.

Things got worse.

The second is a singer who has just set a Guinness record. He delayed 30 minutes to publish a long article. The basic content is tasteful. He is reiterating his love and support for Lan Li throughout the article. He will still go to the premiere to watch "Star Trek" and show his support for LAN Luo with practical actions. As for the rumors on the Internet, he did not mention a word but just mentioned it incidentally, All those negative comments are just misunderstandings.

The above remarks made fans feel sad one after another. Their idols were ignored by others. As a result, they were so kind to defend each other. The gesture of "good for bad" made people feel sad, and then all the anger was transferred to lanli - all because of that guy.

In this way, things have become more and more turbulent. Originally, the discussion has reached the bottleneck, and it is about to start to fall. Now, because of the help of two traffic Xiaosheng, the topic heat has broken the upper limit, and burst out with more powerful energy, things have become more and more uncontrollable.

"Get out of here, blue

"You are not welcome here!"

"Apologize to my brother!"

In the face of such curses, Lan Li has never given any response, which also makes the vanity and self-confidence of the fanatical netizens expand to a new height——

Even the world's top stars are so embarrassed! They can imagine that for the sake of box office, lanli must come out to apologize, or clarify misunderstandings. That must be a memorable moment for the Chinese film industry. As long as you think about Lan Li's depressed appearance like fighting a rooster and having to lower his haughty head in your mind, they can't help but get excited, and then the Internet craze has gone up a little bit again.

unimaginable!

For other countries and regions in the world, such a scene is absolutely unimaginable. Whether it is a small problem that causes such a frenzy, or fans can do so for their idols, it is also the network platform that has evolved into a virtual moral court to launch such a serious criticism - even above the law, All of this goes beyond conventional theory.

Even Michael Jackson did not suffer such treatment in those days, but now it really happens to lenley, which makes people confused

Who can remind me what happened in the beginning? What did Lan Li do wrong to get such treatment? What's the 15 hours from heaven to hell?

The development speed of the whole event is too fast, and even the public relations companies can't keep up with the pace. If the crisis response is a little slow, they may have to face new problems; And the development direction of the whole incident is getting worse and worse. If we can't figure out a solution, then the box office of the film may be a disaster.

Warner Brothers has spent countless efforts to arrange the release of "Star Trek" in China, hoping that lanli's super popularity can make box office success here and copy the original success of "gravity"; But now they are in trouble because of blue Li, and the box office results may suffer a serious blow. Naturally, they can't wait to die——

However, the problem is that all of us can't understand the development of things. Everyone has a question: How did things come to such a stage?

If we don't know where the problem lies, we can't solve the problem. We don't even know how to start with crisis public relations. This is also the reason why they have to cooperate with the local public relations company. Choosing Chris Wu as the spokesman is the most direct proof; So, how should the local public relations company solve the problem now?