Vacation is obviously what every office worker, children, teenagers and family yearn for. When it comes to vacation destinations, how to choose them? Tahiti, Hawaii, Sicily, the blue coast, the Caribbean, Southeast Asia and so on are numerous resorts all over the world, but they all have one thing in common: sunshine, sand, sea.
So what if you choose a resort in North America? So, there's no doubt that Florida can easily capture the hearts of most people.
With gorgeous sunshine, dense sand beach, colorful customs, rich culture and pleasant atmosphere, it is known as "Sunshine State" because it is covered with sunshine all the year round. In addition, the average temperature of about 20 ℃ is maintained all the year round, which makes it one of the best choices for vacation. Every spring vacation, college students in New York, Boston, Philadelphia, Washington and other places pack their flowery shirts and beach pants one after another to escape the snowstorm, rainstorm and cold in the north and plunge into the gold and blue of Florida.
Panama City, Tampa Bay, Miami, West Palm Beach and so on are all top tourist attractions. Not only college students in spring vacation, but also professional players from the four major sports leagues in North America are buying villas and luxury houses here to enjoy their vacation during the off-season.
Orlando is one of them.
Few people know that Orlando used to be an agricultural city, known as "orange peel city". The great success of citrus planting industry has led to the local railway and real estate exhibitions; In the late 1950s, Orlando ushered in another development opportunity. A number of space related companies based on Kennedy Space Center were established here, which brought rich income and a lot of employment opportunities to the region. However, Orlando's real take-off still benefited from Disney.
In 1971, Disney built the world's largest theme park here, including four theme parks, two water parks and a Disney town. In addition, there are 30 theme hotels, attracting the attention from all over the world. Tourism has become the biggest economic pillar here.
Universal studios have become the most famous theme parks in the world after half a century. Besides Disney's paradise, Universal Studios, marine world theme parks, future world, magic world of Harry Potter, Kennedy's space gravity center and so on have all become famous scenic spots, so that Orlando fully deserve to be the largest park in the North American continent. It attracts countless tourists every year.
In fact, in addition to tourism, Orlando has quietly established its own high-tech corridor, attracting countless technical talents to come here for development, winning the reputation of Florida's Silicon Valley, which also makes Orlando the dream life of countless Americans——
The European and American obsession with "sunshine" is always the same.
Now, Orlando Disneyland attracts nearly 20 million tourists every year, which is still an indispensable part of Disney's peripheral marketing.
This week, the "super Marines" will hold its world premiere in this paradise.
As we all know, the box office ranking of North American film history has been brushed by Disney. The "Lion King" created a box office miracle of $790000 in 1994, and no one has been able to shake it so far. It is even impossible to break the threshold of $500000, let alone close to the highest historical record. In those days, "Lion King" premiered in Orlando Disneyland, and then set such a record.
With the development of time, the influence of Orlando Disneyland is far from comparable with that of the 1980s. On the one hand, the freshness is declining, on the other hand, the competitors are increasing. In the Internet age, the variety of entertainment means makes the attraction of theme parks decline.
Because of this, Disney chose to hold the film premiere more in the theme park of Los Angeles. Compared with Orlando, the tourist throughput has a significant gap, which has become a step to limit the box office of a single museum to create a miracle and break the record. At least that's one of the reasons.
Of course, it has to do with propaganda strategy. According to the different needs of different works, Disney is still willing to choose Orlando as the venue for the film premiere. However, once Orlando is chosen, it means that the scale and cost of publicity are bound to increase by several steps. It is not a confident major work, Disney will certainly not develop such a publicity strategy - even the number of premieres at Los Angeles theme park is declining because of the huge investment cost.
In the past five years, only "Princess and frog" in 2009 and "ice and snow" in 2013 have been treated like this, and then "super Marines" now.
According to the original plan, "super Marines" did not get such a standard publicity strategy, but for one thing, Pixar has no works on the market this year; Secondly, the joining of lanli also makes the weight of the whole work increase sharply——
At first, it was just a deal for Langley to make a dent in Van diesel's performance opportunities in the "Galaxy guard". Then, even if Bob egger talked about the cooperation in person, he would not give too much special treatment; But later, lanli and Disney cooperated with "grand theft one" and had the possibility of follow-up cooperation, which made the treatment of "super Marines" go up, and finally landed on the stage of Orlando theme park.
For fans, this is a carnival!
Although Langley has attended numerous premieres before and after, all the premieres are not held in Orlando! How to say that?
First of all, Orlando Disneyland means sunshine and vacation. Even at the end of October, there is still blue sea and golden sunshine. Coupled with the festive atmosphere of Halloween and Thanksgiving, it is a party resort. Who can refuse a road trip in October?
Secondly, Orlando Disneyland means magnificence and grandness. The Chinese theater can accommodate 800 audiences, while it can accommodate tens of thousands of audiences; Hollywood Avenue can accommodate 2000 onlookers, and here can accommodate hundreds of thousands of onlookers. This is the rock music festival for movie fans.
More importantly, Disney officials have announced a series of guest lists in advance. Obviously, because lanli signed a contract with "grand theft one" to perform, the door of Disney is open to lanli. Many top popular actors will attend the event. If we add lanli's friends list, it will be comparable to the annual Carnival! It's more grand and, of course, more approachable than the burning man festival in Nevada.
Everyone can participate!
Graham Hughes drove carefully through the streets of New York, complaining, "God, this traffic is terrible! As soon as I got into town, I began to miss Los Angeles. "
"Are you sure it's not because you've been in Toronto for a long time, and you're not used to the bustle of New York now?" William Taylor make complaints about it.
"Hey Graham and Tessa Breeden both complained.
Make complaints about Graham's work in Losangeles after graduating from a small independent film publishing company. She was originally in Losangeles office, and was transferred to Toronto in mid August. Canada is to the United States, just like New Jersey is New York. Everyone likes to make complaints about Canada. It is a big country after the fall. This also makes him feel like living in a deep water. William likes to tease his best friend whenever he has time.
Tessa, a Canadian, grew up and lives in Toronto. She studies at the University of Toronto and is expected to graduate next June.
Now that William's Tucao is heard, Graham and Tessa make complaints about the United Front.
Tessa turned her head from the co driver's seat and looked at Graham, who was driving. "Don't pay attention to him. He must be jealous. The young master has gone to Toronto and New York. We and hope have seen the young master, but he hasn't gone to Los Angeles. Now he's in a state of deep resentment."
"He may be transferred to San Francisco by the end of the year, ha ha ha." Graham can't wait to get down.
Before William could complain in the back seat, Graham parked his car on the side of the road, then the rear door was opened, and the figure of hope Bates in Rose office suit and camel windbreaker appeared, and the whole car was full of noise.
"Hey, hope, you're just in time. Graham's attacking me! He's in line with Tessa. You have to come back and support us at home. "
"God, hope, you look so good today! I like your skirt. "
"Come on, come on, hope, can I park here? I don't want to be tagged. Is there a traffic police around here? Get in the car and we'll talk on the way. "
The sound of chirping is very lively. Hope was still in his own way of thinking, because the work has not been finished, but it seems that the appearance of his little partner has never changed. Even if he hasn't seen him for nearly a year, there is no estrangement at all. He becomes intimate in an instant, which makes the smile on the corner of his mouth rise.
Hope did not continue to be polite, probe into the back seat, patted William on the shoulder, "sit a little bit, I have a little partner."
The three people in the carriage looked at each other: is there one attached? Didn't get any notice before?
Hope didn't have time to explain in detail. "Graham, open the back compartment and let's put our luggage up." Then she turned to the back and yelled, "Charlie, could you please carry the luggage? We have to hurry up. This area is only allowed to stay for ten minutes at most, and then the traffic police are coming. " The second half of the sentence was addressed to Graham.
William and Tessa exchanged views. "Hope, can I help you?" Or Tessa took the initiative to say that girls need to help each other take care of each other.
After a while of busy, hope finally got on the bus, and her little friend, a man.