Chapter 545

A new week is coming.

After attending the regular meeting on stage, Zhou zhe hums a minor and returns to the office.

Recalling the scene at the meeting just now, Zhou zhe felt like eating ginseng fruit, a word - Shuang!

Ma Guoqiang, the director of the station, praised him by name at the meeting.

He said that he had a deep understanding of the brand positioning and spiritual connotation of the station, dared to introduce a TV series that peers did not dare to introduce - soldier assault, which reflects contemporary military culture, and achieved good results, which fully proves the correctness of Yanjing satellite TV's establishment with culture!

As for the "study time" last week... The leaders are very busy. Is it wrong to forget something?

Zhou Zhe is also an old driver. He also selectively forgets that thing. He owes all the credit to the training and wise leadership of the leaders in the stage. He just did what he should do.

In short, the leaders in Taiwan are very satisfied with him. The position of director of the film purchasing department is stable. No one can think about it!

When he returned to the office and closed the door, he couldn't wait to call Liu Xiaoli: "President Liu, this is Zhou Zhe of Yanjing satellite TV. Have you seen the latest ratings of soldier assault..."

There is no love or hate for no reason.

Ma Guoqiang praised Zhou zhe by name because he heard a leader at the top casually convey the affirmation of a senior leader of the army for "soldier assault"; Zhou Zhe's excitement is due to the success of soldier assault.

Just yesterday, Yanjing satellite TV, dolphin satellite TV and litchi satellite TV were ranked No. 3 in the ratings list of the same period because of "soldier assault", and completed the hanging silk counter attack of opening low and walking high.

Yes, it's Diao Si. Soldier assault is an out and out Diao Si TV play.

The most famous in the play is "silly root" Wang Baoqiang.

Other actors... Well, there are a lot of young and middle-aged actors of the elite, but how many people have heard of them before?

A group of actors who are not well-known are still playing a small TV play together, not a legendary hero General. Can such a TV play be popular?

There are no beauties, no love, no stars in TV dramas... Without beauties, you can't catch your eyes, without stars, you can't have high ratings, and you can't build a plot without love. How many people can be optimistic about this "three no products"?

Otherwise, no TV station has been willing to buy before the broadcast. If Mai Xiaoyu's face is not big enough, he may be directly thrown into the warehouse to eat ash after shooting.

However, it was such a "three noes" TV play that turned into a dark horse in September 2006, which attracted a lot of attention and caused more and more vibration.

"Don't abandon, don't give up!"

Before the TV play is finished, these six words have become familiar because of the word-of-mouth of the melon eating people. People can't help but recall the widely used "sword spirit" after the popularity of "sword" last year.

Some people joked: last September, Mengren film and television produced a "bright sword", which made many enterprises of the "bright sword spirit" introduced into the corporate culture, and there was a callosity in their left ear; In September this year, the cute film and television came again. A "soldier assault" gave birth to the six character motto "don't abandon, don't give up". I'm afraid it won't take long for the right ear to be calloused.

Although it is a joke, it is enough to prove the popularity of soldier assault.

And such a "three noes" TV series can become popular, which is unimaginable in the TV industry.

So the icing on the cake jumped out.

Whether at home or abroad, whether ancient or modern, there is no shortage of hindsight in the world.

All kinds of analysis and positive reports about "soldier assault" are really dazzling.

"The $10 million investment in soldiers' assault is only medium-sized in domestic military dramas. There are no" commercial elements "such as star lineups, bizarre stories, love between men and women, grand scenes, gratitude and resentment in the palace, and it was not favored by people before it was broadcast

... this "monk play", starring a group of unknown young men, has ignited the passion in people's hearts. It is still beautiful without beautiful women, prosperous without stars, and sensational without love. More important than these elements are artistic quality, human and material character close to life, and innovative exploration spirit. "

"The story is full, the characters are solid, the emotion is rich, and the introverted and simple narrative way makes the integrity of the artistic creation of the whole play reach a new height of contemporary military theme creation."

"Soldier assault successfully describes the growth process of contemporary Chinese soldiers and creates a group of shocking personalized figures in the Contemporary Army."

"Soldier assault presents the spiritual outlook and excellent quality of Chinese soldiers in detail and vividly, and shows some modern weapons and equipment of our army for the first time. The whole play reflects that Chinese army is a great army and Chinese soldiers are the most respectable people in the new era."

……

Professionals have the opinions of professionals, and the audience has the feelings of the audience.

There is an interesting theory in economics called "water dispenser effect": people working in the office often like to have a heated discussion around the water dispenser on the TV programs or major events that attracted much attention the night before.

Economists believe that once a TV program or event occupies the water dispenser, it means that it has occupied public attention.

"Soldiers' assault" occupied the "water dispenser" with the momentum of sacrificing themselves in September.

"Enemy occupation! It was a complete enemy occupation!"

Some audience said so, saying the voice of many audiences.

Xu Sanduo is simple, stupid, cowardly, dull and paranoid.

The self-confidence of becoming a talent and being good at drilling camp will lead to trouble and mental life.

Shi Jin's kindness, steadfast, steady, careful and tolerant.

The men in Gaocheng are full of masculinity, coarse and fine. They are strict and kind, but also a little childish.

Yuan Lang's wisdom is almost perfect, and his iron blood tenderness has a deep understanding of human nature.

Wu61 is full of tenacity, never admit defeat and never give up.

Wu Zhe's sunshine is optimistic, confident, humorous and able to write and fight.

……

Too many characters in the play left a deep impression on the audience, so that many viewers stayed in front of the TV every night just to watch them laugh and cry with them.

When swinging the hammer, Shi Jin roared: "you want to drag me to death, Xu Sanduo! For you, I broke up with the company commander... Today I broke up with him again... If you continue to do this, I'll have to leave next year... Don't let your father call you turtle son! Smash!"

When old ma retired from the army, the soldiers he brought specially came to see him off. In the background music, silence is better than sound, with deep affection.

When the seventh steel company was about to dissolve, Ma Xiaoshuai solemnly and tragically entered the company, and later he said, "don't think I can't grow bones in the seventh company in a few days!"

When Wu 61 abstained, in order not to drag Xu Santo down, he sounded his signal bomb in front of the finish line, smiled and shouted, "I can't run! I abstain!"

When Yuan Lang and Gao Cheng met at the station of class 5, the heroes pitied each other with "I can drink one kilogram with you, two kilos" and "I can drink two liang with you, give up my life".

And when Shi Jin retired from the army, he said he wanted to see Tiananmen Square. At night, sitting in the car driving through the brightly lit Tiananmen Square, Shi Jin, who has always loved to laugh, cried like a child. It was painful and heartbreaking.

……

This is a TV play describing men's emotional world, showing the high spirit of military career and the growth years of life and death. There is no woman or love. There are only feelings of comrades in arms and nostalgia for the army among a group of rough old men.

But there are still too many love festivals that move the audience and make people cry.

With the popularity of soldier assault, more and more TV stations have joined the ranks of broadcasting this TV play.

After the first round of broadcasting by the three satellite TV stations, the air will not stop broadcasting during the day; Four star TV stations snapped up the right to broadcast the second round at the price of 150000 per episode; Three rounds of TV stations are waiting, holding their fingers to check the day.

Many TV stations regret that even if they don't buy the premiere right and buy the second round broadcasting right, they don't see the average ratings of the second round broadcasting. Are they almost catching up with the first round?

Regret also has the network video website, was unwilling to buy, now can not buy. Storm video exclusively bought out the network broadcasting right. Many viewers want to have a good time. They can only download storm video player, and the installed capacity of storm video will reach a new high!

Storm audio and video gained too much this time, and Zhou junle couldn't close his mouth.

In addition to the popularity and installed capacity of the player, 30 episodes of soldier assault have 30 seconds of advertisements implanted in the title of each episode.

Well, users will complain, but the hits are like hormones, faster and higher than the adrenals. Because there is only one, there is no choice, and the price of embedded advertising has also reached the highest in the industry!

The popularity of soldier assault is still fermenting.

This "pure man" TV play, with all the male soldiers in the play, has been favored by a large number of female viewers.

After the Eleventh National Day, the "Xu Sanduo support group" known as "marrying only Xu Sanduo" emerged; The eight trigrams teacher took the name of "Yuan Lang", the lover of the dream, to measure words and divination; The monitor "Shi Jin" has his national fan group, with most female fans

More and more female viewers began to discuss which tough guy is the best husband in soldier assault. The answer will never be unified, because radishes and vegetables have their own love. There are too many impressive actors in soldier assault.

Wang Baoqiang is red, which makes his peers confused and forced.

In the face age, it's not enough for cute people to hold a Huang Bo, but also a Wang Baoqiang

Not only Wang Baoqiang is popular, but also actors who play the roles of Shi Jin, Cheng Cai, Yuan Lang, Gao Cheng and Wu 61.

In addition to making a lot of money again, Mengren film and television also proved to the outside world once again that we are professional in star making!

Think of last year's "bright sword" and this year's "soldier assault"

Cute drama!

Cute drama!

Cute drama!

The audience was immersed in the plot of soldier assault; Artists began to try their best to get in touch with cute people's artists and strive for the opportunity to participate in cute people's plays in the future; Insiders were impressed by the broadcasting mode of soldier assault.

TV stations and video websites broadcast at the same time, and the combination of traditional platforms and emerging platforms has caused people in the industry to think and discuss the broadcasting mode of TV dramas.

Film and television companies pay more and more attention to video websites. Video websites have found a new development direction. For those producers who are unable to sell TV dramas to TV stations, video websites are a good choice.

The television station felt the threat. However, the video website industry is not mature and is still in the growth stage. The TV station, which has been the boss for many years, does not take this threat to heart.

As for Mai Xiaoyu, the "initiator" of all this, he is now in Hengdian's "Xian 3" crew, pointing to the wronged sugar Yan on his face and scolding, "spit it out for me!"

PS: built a V group: 607682821. Buddha is waiting.