Chapter 761

"Tingting, go shopping in XX square after work. There are discounts for activities today. I heard there are performances."

"No, I'll go home after I'm busy with this work."

"It's only more than six o'clock. Why do you go back so early?"

"Hit premiered tonight. It almost started after dinner. I starred Huo..."

……

"Sunspot, come out and drink."

"No."

"I'll introduce some girls to you. Will you come?"

"Er... After ten o'clock."

"Why?"

"Hit" premiered tonight and finished at ten o'clock. "

"Wipe, is the sister I introduced to you important or watching TV dramas important?"

"Sister is very important, and TV plays are also very important. I starred in the goddess. I heard that there was a bed play in the first episode."

……

"Husband, I'm back. Is the meal ready?"

"Wife, don't be angry to tell you something."

"I don't care. I'm going to watch hit tonight. You're not allowed to rob me."

"If you want to rob, you don't have to rob. The TV is broken."

"Then why don't you get someone to fix it?"

"It's so late. Where can I find someone to repair it... Baby, don't be angry. Otherwise, go to our mother's place. We haven't seen her for a long time."

"What are you waiting for? Don't change your clothes and go..."

……

"Fuck me, fuck me, what are you going to do? Why are you all having dinner in our dormitory?"

"Hey, hey, who let your dormitory have TV."

"I'll go and have dinner in the canteen. I don't even have a place."

"Old three, I just told you to call back and eat. You don't listen. Look at them... Hey, remember to take the lunch box after dinner."

……

"Xiao Zhang, why don't you clean up the tableware?"

"Manager Wang, there are dozens of students who haven't finished eating. That's not."

"Which class has activities? Why do they all sit together?"

"I think I'm waiting to watch a TV play. By the way, the manager, there's not enough drinks."

"Then prepare more and teach me?"

……

In the first week of 2008, each satellite TV started the new year drama week.

"Destined to love you" is broadcast later and will be broadcast in the second half of the week. In the first half of the week, many satellite TV stations, including CCTV, successively released their own new year dramas.

After the baptism of the new year's dramas, this week's list is a little calm. The types of dramas are still rich and diverse, but it gives people the feeling that it lacks the feeling that makes people shine in front of them.

Even the two rivals called hit, the ancient costume idol drama exclusively broadcast by mango satellite TV and the four-star Anti Japanese war drama, performed mediocrely in front of CCTV's new year drama.

CCTV's new year's dramas often use grand productions. This year, the first one is 52 episodes of CCTV's new year's dramas that have attracted the audience's attention. It is also CCTV's key main play this year - "breaking through Kanto"!

After the process of PK with dozens of works, "Chuang Guandong" can be finally selected by CCTV. In addition to the theme of tenacious independence, CCTV also trusts the acting skills of the protagonist Li Youbin.

At the beginning, the great success in watching "bright sword" starring Li Youbin gave CCTV absolute confidence that "Li Yunlong" could shine its first sword in early 2008.

"Chuang Guandong" did not disappoint CCTV. It was highly praised after it was broadcast on January 2, 2008.

Due to the different ratings data networks and the unique advantages of CCTV, provincial satellite TV generally do not play with CCTV.

The national network adopted by CCTV has a sample size of 6000 households, of which the rural weight is 70%.

70%... Many rural areas can't receive satellite TV from other provinces. How can provincial satellite TV play happily with CCTV?

The city network data adopted by provincial satellite TV has a sample population of more than 40000 in China, and the sample households are distributed in central cities all over the country.

The data of national network and urban network have their own uses. According to the different consumption habits of audience groups, advertisers' preferences are also different.

The household electrical appliance industry, daily chemical products industry, food and beverage industry including drinks, automobile industry, etc. all like advertising on CCTV. Most of the "standard kings" of CCTV advertising bidding over the years come from these industries.

Many fashion brands prefer to refer to the viewing data of the city network, and then choose the first and second tier provincial satellite TV to invest in advertising for the middle class, white-collar elites and young people with fashion ideas.

Idol dramas are aimed at teenagers, young people and people who have just entered middle age with various idol dramas in recent years.

This part of the crowd is often the main consumer group, but also the target customer group and potential customer group of major fashion brands.

Hit is a cute drama. It is a youth idol drama jointly created by the entertainment circles on both sides of the mainland and Taiwan Island. It is also starred by two stars with strong audience appeal, Huo Jianhua and Chen Qiaoen.

As early as after the broadcast of meteor garden, there was a gossip about the two people, which was strangled by the Chen family, but the melon eaters enjoyed it.

The publicity of "hit" is good. It takes a conventional and orthodox way, but the four satellite TV stations that bought the premiere right are different.

I don't know who it is or who is the first. Anyway, news about "Huo Jianhua and Chen Qiaoen's bed play, excitement · love play", "Chen Qiaoen's first kiss on the screen" and "Huo Jianhua and Chen Qiaoen may fall in love because of the play" have spread quietly on the Internet.

Even if the Chen family wants to interfere, they can't hold it down.

The four satellite TV stations are very likely, so what? People spent a lot of money to buy the premiere right, and they expect the advertising revenue brought by high ratings to make money. Of course, the more attractive the publicity is, the better.

Without fabricating the "scandal between Huo Jianhua and Chen Qiaoen", there is considerable professional ethics.

I don't know when, the gossip of male and female protagonists has become a conventional means of TV drama hype. Therefore, a new term - love in publicity period was born.

During the publicity period of the works, the "unintentional" gossip flows out, and the artists and works get exposure out of nothing, and get a lot of publicity free of charge. Not only love, but also lovelorn, marriage, divorce, and the entertainment industry that needs to fight every minute can be used as a weight in the headlines.

People who eat melons are not fools. They are more routine and have their own judgment. But even if they think it is propaganda and speculation, they still can't help paying attention. The most terrible thing is that many people can't tell whether it is speculation or not.

Some things you think are hype, but the result is true; Some things you think are true turn out to be hype.

In the years since its establishment, Meng people have relied on their own brand, the appeal of actors and the quality of the plot itself. They have never used this way to publicize and hype. However, in many new year dramas this year, CCTV's "Chuang Guandong" has brought too much pressure to all satellite TV stations.

Even mango satellite TV, which is used to challenging CCTV, was overwhelmed by Chuang Guandong in terms of topic, popularity and praise.

Finally, the youth idol drama hit, produced by Meng Ren and integrating mainland and Taiwan actors, began broadcasting.

Just after the first episode, the mainland audience fried the pot.

Many people on the Internet denounced being cheated and denounced false publicity.

"I wipe it. Who said there was a sex play in the first episode?"

"The first episode is over. Where's the sex play?"

"Close the door and you'll be in bed?"

"Your pants are off. Can you show me this?"

"I've seen the trailer. It seems that there are two versions. Only the stage version has sex play."

……

After seeing the online discussion, a Taiwan audience came out to show their superiority.

"Who says there's no sex play? Huo Jianhua is so man that he loves him."

"Chen Qiaoen has a great figure."

"Welfare, this is Chen Qiaoen's first kiss on the screen, and it's also her first passion play?"

"I was excited to see them roll the sheets."

……

"Are we talking about the same TV play?"

"Are you from Mars?"

"I remember there are two versions of hit. The trailers are different. There are differences in the clips between the mainland version and the Taiwan version."

"Shit, seriously protest against Meng people's discrimination against mainland audiences!"

It's a chicken feather.

This time, some TV stations on Taiwan Island purchased the exclusive premiere right on the island and broadcast it at the same time as the four satellite TV stations in the mainland, but it is two versions.

This is not because Mai Xiaoyu discriminates against mainland audiences, but because the two sides have different standards for TV dramas.

For example, the beginning of the bed and play, the car accident, the flow and production plot, ons, unmarried pregnancy, etc. there is no problem broadcasting on Taiwan Island, but in the Mainland... Let's say, it is unsightly and too vulgar, which will teach little friends.

The relevant plots and bridge sections are either deleted or remade, and even the main plot has been slightly changed.

At the beginning of the Taiwan version, ons is true, the female owner's pregnancy is true, and flow and birth are true; The mainland version is a misunderstanding. The heroine is not pregnant at all. It is the previous hospital that confused a female patient with the heroine's same name with the heroine.

In order to pass the mainland audit, "hit" was successfully broadcast, Meng people had to do so. This was decided by Mai Xiaoyu with the director, male and female protagonists and other creative personnel early in the morning.

There is no problem with the overall plot of the two versions. In terms of plot direction, although the process changes a little, it is completely consistent in general direction and ending.

Just watching the mainland version of the audience, not so much welfare.

However, do Taiwan audiences really get benefits?

Some viewers along the southeast coast have something to say.

"Ha ha, I'm from Bamin. Praise the land of Bamin. My family can receive TV stations on Taiwan Island. The Taiwan version is really different from the mainland version. As a man standing to pee, I personally think the Taiwan version is good-looking."

"Cut, we can also receive it in southern Guangdong. I'm watching the stage version of hit. Each episode of the stage version is 60 minutes, but two episodes every night. I don't have much progress with the mainland version. To say more, I'm a beauty and think the stage version is good-looking."

"As a TV series gourmet, I need to remind my brothers across the Strait. Do you really think those benefits are true?"

"Hehe, they don't understand when they say it. At a glance, they know it's doubles and borrow places to shoot."

"Now the publicity has no bottom line. What else do you say about Chen Qiaoen's first kiss on the screen? Is it funny!"

……

A TV play, two versions.

Viewers watching the mainland version, although they feel cheated, still think the mainland version is good-looking. Taiwan Island viewers who can receive the stand version talk about the platform version and network mapping, and mainland viewers who can receive Taiwan TV in the southeast coast. After reading the two versions, they think the platform version is better looking, and a topic is formed in an instant.

At the end of the first three episodes, the mainland audience chasing the play, with great interest, asked everywhere where to see the Taiwan version of hit.

Huaxia attaches great importance to intellectual property protection and copyright protection. It is very difficult to find pirated TV dramas on the Internet, while many major video websites and storm technology bought the network exclusive broadcasting right of hit at a high price.

The network exclusive broadcasting rights of the mainland version and the Taiwan version were bought by storm technology. They will not be broadcast on the storm video and audio until a week later. Now it is a trailer and gags.

Some viewers have seen the trailer and gags on the storm video and audio, while those who have not seen it have now clicked on it and found that as it is said on the Internet, "hit" is divided into two versions: the mainland version and the Taiwan version.

Referring to the audience's comments, the scale of the Taiwan version is slightly larger than that of the mainland version. There is a real hammer bed play!

As for Chen Qiaoen's kissing and exciting love scenes, they are all doubles... It doesn't matter. Just meet the YY brain supplement of the melon eating people!

At noon the next day, the audience rating of the premiere of hit was released. Dolphin satellite TV successfully won the first prize with the good reputation of "drama travel all over the world and love to spread to thousands of families" and the accumulated TV viewing foundation during Wang Yunshi's reign!

Dolphin satellite TV easily pulled mango satellite TV off the horse and became the champion at the same time with the premiere ratings of hit of 2.38%!

In terms of the national network, the ratings of hit are far lower than those of Chuang Guandong, but last night, the ratings of Chuang Guandong obviously fell to a small level!

In addition, the popularity of hit on the Internet continues to rise, and the topic is no less than Chuang Guandong.

Young viewers, in particular, pay more attention to hit, which has aroused heated discussion on the Internet,

The topics discussed include actors, plot, character modeling and fashion design. The most is the gap between the mainland version and the Taiwan version.

"Where can I see the Taiwan version?"

"I really want the grandstand version."

"The stage version, we want the stage version!"

"Can't storm technology play the stage version in advance?"

"Are cute people controlled by the funds of Taiwan island? Otherwise, why only the Taiwan version has benefits?"

"I don't understand. Don't beep. That's the case with the mainland censorship system."

“MDZZ！”

……

Some people think it's exaggerated. Only three episodes can cause such a sensation. Is it cute or TV looking for the Navy.

A netizen's words are very representative: other dramas may have to watch several episodes to determine whether they like it or not. One episode of hit is enough. Because the fairy tale normality and dog blood extremes of idol drama are staged in the first episode.

After "hit" was broadcast, dolphin satellite TV ranked first in csm50 city at the same time. No one can shake it. The ranking of the other three satellite TV stations is also improving rapidly.

The second half of the week passed quickly. By the second week, the ratings of hit on dolphin satellite TV had broken 3, and the ratings of the other three satellite TV had also been stable at the beginning of 2, monopolizing 2-4 in the ranking list at the same time.

Taiwan island is even more fierce, directly setting a new record for the average ratings of single episodes and segmented ratings of idol dramas.

Xiangjiang TVB said that it has purchased the copyright of hit and will broadcast it during the Spring Festival this year.

At the beginning of 2008, Meng Ren's "destiny I love you" was upgraded to a super phenomenal TV series, leading the viewing frenzy in the three places on both sides of the Strait.

Even storm video and audio are on fire, because the network broadcasting right of the Taiwan version of hit is in their hands, and many mainland audiences are looking forward to it.

At this time, Mengren announced that he planned to spend 55 million yuan, directed by sun Yaxing, starring Huo Jianhua, Tang Yan, Zhao Liying and Shuchang to create 80 episodes of romantic idol drama "three thousand gold in the summer family"!

As soon as the news came out, all front-line satellite TV couldn't sit still