Chapter 788

Friday, October 10, 2008.

The premiere of the large-scale public welfare outdoor competitive reality show "running man".

Season one!

Episode one!

It's about getting off to a good start and getting off to a bad start.

In the first episode, except for the bell messenger who tore the famous brand at the end, the other links are completely set in the strange dream of Mai Xiaoyu.

In order to get off to a good start, Mai Xiaoyu and blueberry satellite TV also paid off.

In the first episode, a man and a woman are two guests. Mai Xiaoyu specially found Huang Bo and Liu Tao, both of whom are the hottest stars under Mengren. Use the popularity and popularity of stars to attract audiences to improve ratings.

Blueberry satellite TV also makes use of its own resource advantages and contacts in many ways. It's easy to find a "heavyweight" guest to play the bell messenger of tearing the famous brand link.

The two companies have made great efforts for the success of running man. Success depends on tonight!

8:30 p.m.

Room 1701, building 8, sunshine Star City.

The TV is on and the channel has been changed to blueberry satellite TV.

Liu Tao sat on the sofa in his pajamas, forked a Korla Pear with a plastic fork and fed it to Mai Xiaoyu.

Mai Xiaoyu lies on the sofa, pillowing Liu Tao's thigh, breathing the bath fragrance sprinkled by Liu Tao, and tasting the delicious Korla Fragrant Pear in his mouth.

"You're getting lazier and lazier now. You used to be responsible for cutting fruit." Liu Tao fed a piece of pear into Mai Xiaoyu's mouth and said angrily.

"I'm too tired during this time." Mai Xiaoyu ate the pear and rubbed his head on Liu Taofeng's plump thigh. "I'll feed you next time."

"I'm kidding. I know you've been exhausted for running man these months. Speaking of it, you've never been in the whole group before. It seems that you attach great importance to this program?"

"Variety shows are the general trend in the future. Advertisers spend a lot of money. If the ratings are satisfactory, I'm going to make the big movie running man."

The running man jointly created by Meng Ren and blueberry satellite TV was not favored by the industry at the beginning because it was an outdoor reality show.

But the reputation of cute people is here, and the Golden Jade of if you are the one is in front; Jiangsu and Zhejiang are rich and prosperous. Since the revision of blueberry satellite TV in the previous two years, it has successfully ranked in the front line, and many large enterprises have invested in advertising.

Therefore, the advertising sponsorship of running man is difficult, but it is not too difficult. Many sponsors are still interested.

In this recording of "running man", Meng Ren and blueberry satellite TV also crossed the river by touching the stone. Due to careful consideration, only seven sponsor advertisements have been implanted in this quarter.

Seven sponsor advertisements are divided into three levels: Chief title, joint title and industry sponsorship. With different levels and prices, the duration and times mentioned in the program are naturally different.

Among them, there must be only one chief naming seat, two joint naming seats and four industry sponsorship seats,

According to the recording needs of running man, the sponsor's industry also has requirements. Among them, car enterprises must have, beverage enterprises must have, mobile phone enterprises must have, and others are quite casual.

The car company is from blueberry satellite TV.

Among the two joint naming providers, the beverage enterprise is pulled by Meng people; Mobile phone brands come to the door actively for cute people's brands.

They named "if you are the one" at the beginning of its broadcast. Later, due to the continuous popularity of "if you are the one", the competition among naming companies was too fierce, and the naming fee was higher and higher, so they were defeated.

This time they learned that "running man" was also a variety show jointly produced by Meng Ren and TV station. Having tasted the sweetness on "if you are the one", they took the initiative to contact the program group to provide sponsorship and want to fight for the chief naming right.

This is a gambling mentality. For the newly launched variety show, the advertising fee is relatively cheap due to the uncertainty of ratings. Once the bet is made, the ratings will be hot after the program is broadcast, which will produce an amazing return on investment.

Unfortunately, they are not the only smart people, and blueberry satellite TV is rich in resources, which has attracted more sponsors. With their offer, they only get the joint title seat in the end.

Although there are only seven sponsors, the advertising fee invested is really a lot. Otherwise, when the media look down on running man, the sponsors will not worry about the drift of advertising expenses.

This is also one of the reasons why Mai Xiaoyu attaches great importance to running man.

If it fails, Meng people's reputation in the hearts of sponsors will be greatly reduced. In the future, when making variety shows, the advertising fee will not be so high.

The second reason is that Mai Xiaoyu is considering the big film running man.

He remembered clearly that the big movie "running man" in his dream was almost moving a program on TV to the big screen. The shooting cycle is very short, but the investment cost will not be too high. Although it has been controversial and denounced by many people in the industry, the box office is quite gratifying.

Another reason is that five of the seven dragon balls in running man are their own artists, three of which are still cute.

Once failed, the loss is too great.

……

Ren Tianye's family.

Ren Tianye, who plays the role of power in running man, and his wife Zhu Lixin hold their two-year-old son in front of the TV.

Zhu Lixin graduated from the major of Chinese opera performance in 2005. After graduation, she joined the troupe, mainly shooting drama and occasionally acting in film and television plays. She is also an insider.

She knows what this variety show means to her husband Ren Tianye.

That's an opportunity, a great opportunity!

Seeing that it was almost 9 p.m., she picked up the remote control and took the initiative to change to blueberry satellite TV.

Ren Tianye said, "I watched the military program well. Why did I suddenly change the channel?"

"Because tonight's" running man "premiere." Zhu Lixin has married Ren Tianye for several years. The baby is two years old. Can't you see that Ren Tianye is nervous and deliberately doesn't watch "running man"? "What time does it start at nine?"

"I don't know." Ren Tianye shook his head. "I don't think there's anything to see."

"Heaven rewards diligence. My husband is going to make a head start. Why didn't he see it?"

"How can it be so easy? Now the outside world is not optimistic."

"That's because they don't know cute people. At the last alumni meeting, I heard Tangtang say that the more the outside world is not optimistic about their company's programs, the better the broadcasting effect. It's a bit like playing a pig, eating a tiger and beating a face in a novel."

"I don't have a strong sense of variety. I don't fit in with others when recording the program. My lens may be cut off the most. Even if the program has high ratings, I may disappoint you."

"Don't you say that! You are always the best in my mind. I will be with you whenever I want."

"Wife, thank you."

Ren Tianye hugged Zhu Lishen with red eyes.

……

The scene of a commercial reception.

Wang Tian, CEO of optical fiber media, is chatting with friends with a wine glass.

Inadvertently saw the time, after nine o'clock, said sorry, came to a quiet place and dialed his young assistant.

"The program is about to start. Watch it carefully and report to me tomorrow."

"Don't worry, Mr. Wang. I'm in front of the TV now..."

……

At 21:10, "running man" officially launched.

At the beginning of the program, it was a big night for the seven hosts to shine on the stage in different ways at Leifeng Tower, a famous scenic spot in Hangzhou, and gather together for the first time. While receiving the task card, the two guests Huang Bo and Liu Tao came to help as "agents".

"I know these stars Deng Chao and Wang Baoqiang... The one named Yang Ying is also very beautiful and eye-catching. Who are the others? Can't you invite some famous ones?"

"Zeng Xiaoxian, Zi Qiao and WAN Yu, haven't you seen love apartment? You said Yang Ying, who is very beautiful and eye-catching, played Wan Yu in love apartment."

"No... Huang Bo and Liu Tao are out! Did the chopsticks brothers fly alone?"

"I don't know. I haven't seen them fit."

……

The picture changes from night to morning.

In a series of advertising messages, seven hosts and two guests were divided into three groups and took the sponsor sponsored car to the famous West Lake Culture Square in Hangzhou early in the morning.

On the square, the picture of hundreds of aunts in uniform dancing the square dance at the same time is very shocking under the change of lens, and the soundtrack of the square dance is little apple.

Now, the chopsticks brothers fit together.

Huang Bo and Deng Chao stepped forward excitedly and sang and danced their work little apple. Among them, funny movements continued, imitating aunt's square dance. Everyone laughed up and down, and there was voice over laughter.

Then, the task card issues tasks and game rules. As in the publicity of the program, this is a competitive competition in which stars form a group to play games.

The audience is no stranger to this. Many variety shows have similar links. The difference is that "running man" is outdoor... No, there are differences!

After the game started, the audience was surprised to find that in the game link of "running man", the star played the game with his life.

If you have doubts about the power of the finger pressure plate and think that the stars are pretended, then when a fat aunt who has visually measured more than 200 kg jumps onto the short King Group blue, that kind of sour and cool can never be pretended.

"Change the channel. What can I see on this program?"

"Mom, let me see it again. I think it's very interesting."

"What's the meaning? It's noisy. What program... The child is a little too miserable. The woman has to be three times as big as him. Can he carry it on his back... The program group is also too bad. People's children are already low, but they still set the horizontal bar so high. Isn't it difficult for the child?"

"Hahaha, this is a funny program, tricking stars, which is different from other variety shows..."

At the end of the first game session, the three groups get task clues respectively. During the game, the stars were tossed by the finger pressure board and fat aunt, which made many audiences laugh.

Next, two games of "flying! Memory spring cake" and "water table tennis" were held in XX Hotel and West Lake respectively.

Each group obtained clues with different degrees of difficulty according to their grades, and finally came to Xiangshan Campus of Huaxia Academy of Fine Arts in the dark to enter the ultimate game link - tearing the famous brand.

In the last link of tearing up the famous brand, the three groups should not only compete with each other to obtain the four digit password to open the password box, but also prevent being torn off by the mysterious bell man and eliminated by their own famous brand, which is also the high Dynasty link of the program.

Seeing the audience here, they basically saw it, understood the rules of the game, and began to guess which superstar the mysterious bell man would be.

At the end, the coffee level must be higher, isn't it?

The three groups of stars are looking for passwords everywhere in the building, which is full of "betrayal" between brothers and a lot of "empty" boxes prepared by the program group.

But after the mysterious bell man appeared, many audiences were confused and forced.

No, recognize, recognize!

Shouldn't it be a superstar? Who is this man?

Only a few viewers can immediately shout out the name of lingdang man - longqingquan!

Who is long Qingquan?

The 56kg weightlifting champion of the 2008 Olympic Games!

It won the first men's weightlifting gold medal for the Chinese team and the sixth gold medal of the Chinese team!

The most important thing is that he was born in 1990. He is only 18 years old and has been nominated for the Lawrence Champion Award of the top ten in China this year.

There is a bright future!

This information is introduced through subtitles and the mouth of stars to officially introduce the athletes who won glory for the country at this year's Yanjing Olympic Games to the audience.

Inviting domestic athletes who won gold medals in the Olympic Games to participate in the program was proposed by Mai Xiaoyu and operated by blueberry satellite TV. Finally, they were successfully invited.

After the 18-year-old long Qingquan appeared, Zheng Kai was the first one to suffer. Second tear

"I think I was crushed by a mountain town." Zheng Kai was sent back to the "prison" with a sad face.

The worst is Wang Zulan.

He lay on the ground, trying to stop long Qingquan from tearing off the famous brand on his back. Long Qingquan seemed to lift a barbell, lifted him above his head from the ground and easily tore off the famous brand.

"I'm human, don't use me as a barbell!" Wang Zulan was sent to "prison" sadly.

Yang Ying was torn most gently.

When long Qingquan faced her, he was not as fierce as when he treated others. Yang Ying knew that the famous brand was difficult to protect, so he sold it cute. Finally, he took the initiative to let long Qingquan tear up his own famous brand.

The most intense confrontation was between long Qingquan and Ren Tianye.

Because of the appearance of long Qingquan, seven hosts and two guests were torn off their famous brands one after another.

Huang Bo watched long Qingquan, saying that he was a fan of LiuTao, while ruthlessly tearing off LiuTao's famous brand. In order to "avenge" Liu Tao, he found Deng Chao and Ren Tianye and decided to fight Lv Bu in a three British war against long Qingquan.

As a result, he and Deng Chao were eliminated in the scuffle, leaving Ren Tianye alone.

Ren Tianye vs long Qingquan.

Strongest to strongest.

When the two people tore each other's T-shirts and vests in the process of entanglement, revealing their tendons, the voice over was called crazy

After the 106 minute "running man" was broadcast, blueberry satellite TV interrupted the cut gags for 20 minutes and began to replay at more than 11 o'clock.

……

Saturday, October 11.

noon.

Sister Yu, the chief planner of "running man" program group, sat in the office, holding the ratings of "running man" just released in her hand, stunned.

Dangdang.

The two chief directors who were concerned about the ratings knocked on the door and came in. When they saw sister Yu's expression, they clicked in their hearts.

"Why, ratings... No?"

Sister Yu didn't know what to say, so she simply handed over the report in her hand: "see for yourself."

"The ratings are so low... No, is there something wrong with the statistics? Absolutely wrong!"