Chapter 909

2009 is an epoch-making year in the global film world.

The second half of 2009 is also a wonderful year in the global film world.

First, the wizard of Wonderland, produced by Disney during the summer vacation and invested by Hualong film and Mengren film and television, shines, allowing countless audiences around the world to appreciate the style of 3D blockbusters and opening the prelude to 3D blockbusters, which is known as the work of the beginning of the mountain.

However, in November of that year, this $200 million 3D fantasy blockbuster was completely suppressed by a $55 million low-cost film twilight 2.

Twilight 2 continues the extreme polarization of the first film's reputation. While the box office goes to a higher level, it can't get rid of the labels of "childish", "boring" and "boring".

There are positive reports:

"Once again, I saw handsome men and women performing the forbidden love between vampires and humans on the screen. What's more valuable is that the film is really excellent."

"A legend is a wonderful work connecting the preceding and the following on the screen."

……

Neutral reports:

"Although the plot is boring, it is sometimes enough to cause the audience's adrenaline to rise. There are enough sexual and emotional pictures to please anyone with its amazing pictures."

"For female audiences, this fantasy love film is romantic enough to attract more young female audiences and contribute to the box office."

……

Negative reports:

"The film is an exciting love story, but its werewolf film and television role has not achieved the effect."

"As a sequel to the twilight in 2008, the twilight 2 new moon failed to meet the requirements of fans. The film is full of all kinds of loose character, absurd plot, heavy character dialogue and flake character portrayal."

……

"New moon" is popular at the box office, and there are great differences in word-of-mouth between male and female audiences, especially in audience groups and critics.

Roger Albert, a famous film critic, gave only one star to the new moon, saying that "the characters in the film should really be arrested. I don't know what they are wandering about there. The process of watching the film is like walking slowly with a tractor".

However, the popularity of new moon brings a fact that no one can deny - the post-90s, who are still regarded as children, have become the main consumption power of the film.

There are differences, there is news; The greater the differences, the more news.

With the box office of "new moon" rising step by step, the media of various countries have also carried out different reports of praise and criticism.

It not only reports the reputation of new moon, but also compares it with magic mirror, which is the first 3D blockbuster.

Is 3D blockbuster really the development direction of film industry in the future?

In December, "Avatar" was released worldwide, giving a seemingly clear answer, ending a series of achievements and public opinion storms caused by "new moon", and breaking records one after another.

On December 16, the 3D sci-fi blockbuster avatar directed by international director Cameron was simultaneously released in 106 countries and regions around the world in three formats: 2D, 3D and imax-3d.

The science fiction film inception, directed by famous Chinese director Yi Xiaoxing, also premiered worldwide on the same day.

That's it, avatar!

This was Mai Xiaoyu's decision. At that time, there were many objections, including his little partner, Xiao Xing, who thought that the decision was too hasty and a bit like hitting a stone with an egg.

Others agree that "Inception" will premiere in the world the week after "Avatar" is released, that is, on Christmas Eve.

Mai Xiaoyu made a decision with his strong voice.

When the decision was announced, public opinion at home and abroad was in an uproar.

Chinese people are crazy!

No one is optimistic about inception. Many people think that Hualong film is sick and cute people are trapped by Hualong.

Make a simple comparison between the two science fiction films.

The production cost of avatar plus the publicity expenses made a huge gimmick of $500 million; It is shown simultaneously in 106 countries and regions; Directed by international director Cameron; The world's top special effects company is responsible for post production; The film held its global premiere at Leicester Square, imperial cinema, with more than 1300 invited guests.

The production cost of inception plus the publicity cost is only 300 million Chinese yuan. Nearly 40 countries and regions have been released simultaneously, and the director Xiao Xing can barely be regarded as a famous director in China; Special effects companies in China and India are responsible for post production; The film held its global premiere in Hollywood, USA, and invited less than 300 guests, which is not enough for people's change.

Is there a better one?

Still use it!

As a science fiction film, how to watch inception is not qualified to call avatar. The only advantage of bidding is to increase the publicity gimmicks of inception. No one thinks inception can cause trouble for Avatar.

It is true.

After the global release, the box office in North America came out in the first three days of the first weekend, and avatar topped the box office list with a score of $70 million.

You're right. It's $70 million, which is half the box office of the first weekend of twilight 2 new moon.

In the history of North American films, the box office at the weekend of December was only $77 million, so the box office at the first weekend of Avatar was $70 million. The box office of the Christmas season in the United States belongs to the continuous type. Compared with the explosive type of the summer vacation season, the victory is long enough and strong endurance.

In the words of American media, this is called "the mild start of Avatar".

Don't compare with the box office of the first weekend of new moon, "new moon" is wonderful.

As of December 2009, new moon ranked first in the box office revenue in the afternoon and night of North American film history, with a score of more than 26 million, breaking the record of more than 22 million in Harry 6.

Avatar's midnight box office was only $3.5 million.

This is the power of crazy fans!

"New moon" began at midnight, with more than 140 million box office results at the first weekend, which were completely piled up by fans; Although the box office continued to dominate the list at the weekend, it also plunged sharply, only more than 40 million.

When "Avatar" and "Inception" and other new films were released in North America, the weekend box office of "new moon" was only more than $4 million.

In this regard, the American media reported as follows: "this flawed young vampire film criticized by film critics still has to face a huge gap in the box office. Quality is still the life of a film. Relying solely on handsome men and women can not win at the box office."

However, the new moon, which cost only $55 million, had a box office of $230 million in North America. Hualong film has contacted Meng people to start preparing for Twilight 3. It even finalized the release of next year's summer file in advance, and the following films are also under planning.

There is no doubt that the Twilight series is a hen that can lay golden eggs. Others say it's ugly... So what!

However, unlike avatar's "mild start" in the United States, the box office performance of the world's first weekend was amazing.

After three days of release, the overseas box office reached 140 million, twice that of the United States, and the global box office easily exceeded 200 million.

Inception, which was released at the same time, is only released simultaneously in nearly 40 countries and regions around the world, so the global box office can not be compared with Avatar.

But——

The $52 million box office in North America at the first weekend still blinded many people's titanium dog eyes!