Chapter 252

"soul?"

Tang Lili didn't know why, so Sun Xiaolei was also at a loss.

"Yes," Su Ye turned around and looked at the bouncy castle outside the store.

There are countless children playing happily on it.

Some children are courageous, and some children are timid.

Some children are tall and strong, while others are short and thin.

And so on, and so on.

"Look, the kid outside."

"Children are born with the same innocence, but when they grow up in different families, they will have various personality changes."

"There is no need to find out whether human nature is inherently good or evil, but the children you come into contact with in your daily life are naturally kind and naughty."

"This is the soul."

Tang Lili could understand every word Su Ye said, but after linking them together, she found that she didn't know what Su Ye said.

"And how to give a store or a brand a soul."

Su Ye didn't give the two more chances to think.

Now he just wanted to express his thoughts first, and let Tang Lili and Sun Xiaolei follow his method first.

In this process, the two will naturally have many experiences and insights.

"It's hard."

"It's okay if it's a small store, the owner's personality preferences and habits will become the soul of a store."

"Some shopkeepers are bold, some are generous, some are stingy, and some are mean."

"But the claw machine shop we build is not a separate shop."

"It's about opening stores and expanding across the country. At this time, neither I nor your personal preferences can inject soul into the store."

"Then what should we do?"

Tang Lili asked.

Sun Xiaolei on the side frowned, obviously thinking.

"The person who makes your actions replace you."

"A behavior substitute?"

Tang Lili was puzzled, and Sun Xiaolei frowned even more.

"right."

"It's like Qingyun Technology."

A look of reminiscence appeared in Su Ye's eyes, "When the company was first established, there were only me, Li Qianqian and Chen Nanfeng."

"And me, do you know why I founded Qingyun Technology at that time?"

Tang Lili and Sun Xiaolei shook their heads.

"Because I worked at Mumu before, the boss at that time squeezed me too hard."

"Withdrawing people's wages at will, and not allowing me to work in other companies after I leave the company."

"If it wasn't for the coincidence that I met Li Qianqian at that time and was moved by her, maybe there would be no Qingyun Technology in this world."

"So, when the company was first established, I set the company's rules."

"Nine to five, weekends off."

"Refused to work overtime, start with me."

"Later, in the operation of the enterprise, the promotion of quality was gradually increased."

"In short, after all my troubles, Qingyun Technology has the soul."

"This soul is not seen by those outsiders, and it gives employees endless benefits and rest."

"Our goal is to get everyone to be fully engaged when they are working."

"At the same time, ensure sufficient rest time, so that everyone can maintain their spirits, and so on."

"With these energetic and clear-headed employees, our company can grow more and more."

"Back to the topic."

Su Ye looked at Tang Lili and Sun Xiaolei, who were fascinated by their expressions, and quickly brought the topic back.

"I just said that if you want to give a store a soul, the most important thing is to look at your behavior."

"Are you willing to invest in the store, how is the decoration, how is the layout, what is the first thing customers see when they enter the store, all these must be considered."

"The way to save money like Tang Lili said just now is of course very important."

"We must pour our own spirit and thought into every corner of the store."

"I don't want the store we built with a lot of money to be like a two-dollar store on the street or a store with a big clearance sale."

"In addition to investing in these hardware facilities for the store, we also need to invest in software."

"What kind of shop assistants to recruit, how to entertain customers when they enter the door, and why the store can retain customers, all these need to be considered."

"The claw machine seems to be a new thing now, but what about a year later, two years later or even five years later."

"Who can guarantee that our store is still novel and no one imitates it."

Tang Lili shook her head.

"No one can do it."

"So, this novel thing can only give us a temporary lead, not a long-term lead."

Tang Lili blushed.

The reason why she wanted to open the shop without decoration was because of this.

Now that you are in the lead, seize the opportunity to make more money.

Others, wait for someone to start competing with him.

At that time, no matter whether it is to lower the price or what, there is always a way.

But now that Su Ye had spoken out what was in her heart, she was a little ashamed and a little confused.

According to what Su Ye meant, it required a lot of money to invest.

But now let alone claw machines, even Dianping itself has not started to make money.

She didn't have the confidence to do such a thing.

"When doing business or talking about business, you must take a long-term view."

"We are not the kind of traveling businessmen who are going to leave with one vote. If we do business in one place, we must build a reputation in that place."

"Those foreign fast food entered Longhan, the reason why they can develop a certain scale in a short period of time is because of the unified image and the same taste."

"You may not remember their brand or their decoration for a while."

"But how long will it take? In the next 5, 10, or even longer, their brand image will go deep into your heart."

"In the future, when you walk on the street and want to have a simple and quick lunch, you will subconsciously think of those brands."

"So, I hope that our claw machine store can also do the same as these fast food brands. In the future, everyone will come to our store as long as they think of catching dolls."

An eager look appeared in Tang Lili's eyes, and she wished she could start implementing the suggestions Su Ye said immediately.

But immediately, she froze.

Su Ye said a lot, but they were all big and general things.

There is nothing that can be done.

The decoration style and service attitude are all just listening, but Su Ye didn't say anything about how to implement it.

"Don't worry."

Su Ye saw Tang Lili's needs and comforted her with words.

"You go to the company first to see who are those people who surround the crane machine every day."

"Their gender, age, their usual shopping and consumption concepts, their income, their personal and so on."

"Only by knowing enough data can you make data support for your judgment."

"Otherwise, any methods and ideas you have pondered and meditated on will be useless."

"But, President Su, I still want to..."

Tang Lili wanted to say that she still had to run a business.

If we specialize in this matter, what about Dianping’s business.

After all, comparing the two, the Dianping side is her important job, and the claw machine side, to be honest, she was dumbfounded by Su Ye's words.

It's just a shop, and it's so complicated.

Tang Lili's parents have been in restaurants all their lives, and they haven't produced so many moths.

"I know, you think the matter of Dianping is more important."

"But do you know, how can you sweep the world if you don't sweep a house?"

"First figure out the things about the claw machine. As for the business cooperation with those merchants, you just need to recruit people."

"If you, the person in charge, are required to run the business in person every day, I think I should consider changing the person in charge."

Su Ye's words were very serious, but Tang Lili still accepted it.

She has always been a person who speaks with actions.

When I was in school, I was the best dancer.

When I went to work before, I was the most professional nurse in the hospital department.

But when she came to Qingyun Technology, Su Ye asked her to take charge of a company.

Her position and work content have undergone dramatic changes.

This change made her very uncomfortable.

Tang Lili couldn't figure out the meaning of her existence, and couldn't plan the company's long-term development direction.

When chatting with Su Ye in the hospital that day, Tang Lili was just talking on paper, and she had no immediate interests, so she was naturally free-spirited and creative.

But when she came to this position, she found that she was a little powerless.

Those in the same position as her are at least college graduates, and even have higher education.

Moreover, they also have good working experience, either they have been in charge somewhere, or they have been the boss of a branch company.

Even Li Qianqian, the only one who has not graduated, is said to be the president of the student union in the school.

Tang Lili never had such a life experience.

She often asks herself when she is alone at night.

I may have made this position myself.

There is no answer.

She can only chat and communicate with the bosses of those merchants over and over again, inviting them to join Dianping.

Frustrated by failure?

Is it ugly to be turned away?

Is it heartache to work hard but never get rewarded?

Of course, but after she entered the bald barbecue that night, she chatted with the boss and persuaded him to successfully sign a business cooperation agreement.

That night, she was almost so excited that she didn't sleep all night.

Subsequent experience told her that the job of running a business is suitable for her.

She can make achievements, but also can bear hardships and stand hard work.

But what Su Ye said today made her calm down. She didn't come to be a salesman.

She is the boss of Dianping.

To support the business of the entire group.

After thinking about it, Tang Lili looked at Su Ye solemnly, her eyes were red: "I know Mr. Su, don't worry, I will work hard."

Su Ye nodded and hummed.

But she couldn't help but wonder in her heart, why did Tang Lili go crazy, her eyes were red.

Isn't it just for her to investigate the people who like to catch dolls, and make corresponding management and decoration plans for this?

His eyes were red as if they were about to shed tears. If he went out, others would suspect that he bullied Tang Lili.

Sun Xiaolei was also thoughtful at the side.

Although Su Ye talked about offline stores, he believes that the essence of business is the same.

No matter ancient or modern, no matter offline or online.

In business itself, what is sold is a product, and that is demand.

Seeing the needs of customers and solving them for customers are the most basic means of business.

You want a comb, I'll sell you a comb.

But Su Ye, this is Tang Lili's need to dig deeper.

Take combs as an example, you can provide a comb to customers, and similarly, other businesses can also provide a comb to customers.

In this way, you will not be competitive.

Then how can we be competitive, the only thing we can do is dig deep into the needs of customers.

You offer a wooden comb, I offer an oxhorn comb, and someone else engraves on the comb, and someone else thinks of a lighter comb.

Everyone buys things, in addition to solving the most basic functional needs, there are more other needs.

The same goes for QQ payment.

Now QQ payment can conveniently transfer and remit money, and then there will definitely be similar financial platforms for customers in the future.

So how can we dig deep into the demand and make users inseparable from QQ payment? This is what Sun Xiaolei needs to consider.

Convenience, functionality...

Sun Xiaolei suddenly realized.

Su Ye had clearly pointed out a clear development path for him before, but he was so happy that he didn't notice it at all.

The current function of QQ payment is very basic, and it only meets the needs of users for transfer and remittance.

As for Su Ye, he went to a charity gala and was actually drawn to Imperial Airlines.

Let QQ payment go online, and you can buy discounted air tickets online. Isn't this the way Su Ye found for himself?

Now that air tickets can be purchased, is it possible for users to purchase train tickets online, tickets to park attractions, and tickets to concerts?

It's not just tickets, everything related to the payment of arrears can be launched on Alipay.

Let’s not talk about the big amount, if you go out and take a taxi, can you pay the fare through QQ payment?

Going downstairs to buy a dish, can I also use QQ payment to pay for the dish?

The more Sun Xiaolei thought about it, the more he couldn't stop.

He felt that he had opened a door to a new world, no, it was Su Ye who opened a gap in this door for him, and he just opened it wider.

He looked at Su Ye with burning eyes: "President Su, I will definitely not disappoint your expectations."

Su Ye nodded, then was taken aback: "What expectations?"

Before the words were spoken, Sun Xiaolei had strode forward and walked out of the shop.

He felt that he had a lot of things to do now, and he couldn't waste any more time here.

When each business goes online, he needs to negotiate with people everywhere.

It is also necessary to let the company write programs internally to connect with external data.

He even has to optimize the website page of QQ payment to make it look more pleasing to the eye, more reliable and reassuring.

He still has a lot of work to do, and there is no delay at this moment.

"President Su, I have something to do, so I'm going back to the company first."

Sun Xiaolei waved his hand and left quickly.

Although Su Ye was at a loss, he still turned his head and signaled Hu Yidao to follow up as soon as possible, and sent Sun Xiaolei back to the company.

He didn't know that because of what he said today, Sun Xiaolei almost didn't fight Tang Lili in the follow-up.

One Dianping, one QQ payment.

They are all constantly vying for the share of the offline market. Fortunately, Su Ye is constantly mediating among them, which prevents the re-enactment of the blue-yellow war in the Longhan Empire.

"Boss Su, Boss Sun, this is..."

"He has realized it."

Su Ye said in an inscrutable way, Tang Lili's hair was blackened.

Enlighten yourself, oh Wu, you think this is a fantasy world, once you realize it, your combat power will double.

How could she know that from this day on, Sun Xiaolei's fighting power has really multiplied, gods block and kill gods, Buddhas block and kill Buddhas, although the Dragon Han Empire is big, but within ten years of looking around in a daze, there is no single enemy.

"President Su, shall we go to the store later?"

Tang Lili felt apprehensive.

"Of course, this store is so-so and not suitable for our first store."

"You can just take me to the largest one of the few you are optimistic about next."

"it is good."

Thanks to Su Ye who drove by himself when he came here, and let Tang Lili and Sun Xiaolei take Hu Yidao's car.

Otherwise, I will go back, I am afraid that there will be no car to ride again.

In this weather, walking on the road, with the cold wind blowing into the clothes, Su Ye was thinking whether to take out the long johns and put them on.

He and Tang Lili were preparing to leave, and Li Qianqian, who was far away in the imperial capital, had just arrived at the headquarters of Houlang Company.

Today she is ready and wants to fight down.