Chapter 9

Chen Yi, who had been extremely depressed after that day, had to stop the bad smell and continue to apply hardcore mask to live.

Three hours after the live broadcast, Chen Yicai washed the mask.

It doesn't matter if you don't wash it. You'll be surprised when you wash it.

Three hours later, although the advantages of the mask could not be fully realized, it was also effective. When Chen Yi washed, he found that his stubborn black face had disappeared.

No need to grind the skin, the skin becomes very good!

Excited, I cut the contrast photos before and after the live broadcast and sent them on the shaking sound.

Chen Yi originally just wanted to stink and make her friends jealous of her skin. She didn't know that she was hot. She was listed as a popular recommendation by trembling, and the number of comments clicked was soaring.

Chen Yi's voice was so sharp that Zhou Xiao had to take her cell phone away.

Chen Yi repeatedly asked, "tell me where to buy it and what brand!"

Zhou Xiao had to say, "I'll bring you a box after work."

Wang Yulan said, "the formalities are complete and you can sell it!"

Zhou Xiao looked at the panel and said [monopoly value: circle 3%, disgust value: circle 25%]

The monopoly value seems to rise much slower than the aversion value, and the aversion value begins to decline.

Zhou Xiao also went out of his way and simply launched the product. One of the monopoly value and disgust value will reach the goal ahead of time!

Zhou Xiao strives for rights and interests for his products: "the price is set by me, and the income distribution is tentative!"

Zhou Xiao has noticed in his heart that he is not afraid to cooperate with Tianxin without capital, factory and channel influence, but it depends on the conditions of cooperation.

"I have no opinion!" CHEN Ye was the first to make a statement.

Wang Yulan added: "the price is set by you, but the production cost should belong to the company, and the profit distribution can be suspended."

Wang Yulan was glad that she didn't read the wrong person. Compared with Su Yu, who can only talk and shoot, Zhou Xiao is a capable person.

It is the only way to save the poorer companies.

Wang Yulan also made a technical cooperation plan with Zhou Xiao in advance. He bought the mask technology of Zhou Xiao in the way of company technology shares, and divided them according to shares and Zhou Xiao.

While ensuring Zhou Xiao's best interests, Wang Yulan also guarantees that the company can further develop. Wang Yulan is ready to report the cooperation plan to the company at an appropriate time.

Zhou Xiao has calculated the cost. Under the existing conditions, the cost of a box of bacterium oil mask is about 20 yuan.

However, the selling price must not be increased by 20% of the profit of daily chemical products.

Since mask mud is so effective, why not close to what the big brands are like?

Product positioning is very important.

You are positioned at the low end, and it is very difficult to enter the high end in the future.

For example, the initial price of Apple mobile phone was 7000 or even 10000 yuan. Now the price is reduced to 5000 or 6000 yuan, and consumers tend to concentrate on it and shout about middy's conscience.

But Xiaomi's mobile phone, even if its performance is very good now, hopes to raise the price to more than 5000, and netizens will scold it.

Another example is the price of Nike basketball shoes to the price of leather shoes, and fans will be surprised. However, if a high-end leather shoe is sold at the price of Nike, even if the performance is very good, netizens will definitely ridicule it.

Zhou Xiao opened Jingdong APP, and looked at the sales and price rankings of the next mask.

The best selling mask price is generally 5 yuan a piece, a box of 20 pieces of clothing is about 100 yuan.

The most expensive mask can reach 300 to 400 yuan.

According to the instructions of skin bacillus, skin oil mask can help clean and repair the skin of the user, but can not permanently improve the user's skin.

This means that users will rely on products, not once and for all.

Therefore, the appropriate price can enable users to use the product for a long time.

A box of mask mud can be used four times, each time the mask mud can be used for about a week.

If the use fee is as high as 1000 yuan each time, it is four or five thousand yuan a month. Most people can't afford such a price.

But on the other hand, consumers use the skin oil mask to save money, such as water, milk, cleansing cream and so on.

Zhou Xiao asked CHEN Ye to obtain the consumption data of some daily chemical products from the company. It is most reasonable to set the price based on the consumption data.

Chen Ye and Zhou Xiao are very active after making the mask, although the two are still in Tianxin daily chemical company, but the working atmosphere has been greatly different from before.

In the past, CHEN Ye's job was to try to deceive consumers and let consumers pay more money to buy soap products that didn't live up to the name.

Now, CHEN Ye is to enable consumers to buy products that can really improve their skin, which is boundless merit.

"Last year, the company conducted a consumer sample survey. Divided by age, women aged 18 to 23 in the first and second tier cities spent an average of 500 yuan on cosmetics every month; For women aged 24 to 29, 1200 yuan per month; It's 2000 yuan a month from 30 to 35... "

"This is still the median. The higher the income, the higher the cost, and the older the age, the higher the cost."

CHEN Ye and Wang Yulan look at Zhou Xiao and the pricing power is here.

Zhou Xiao said: "among the users of cosmetics, the majority of consumers must be in cities, and they must also be in first and second tier cities. Our product target should be people over the age of 25 with income. "

Zhou Xiao said, "most girls over the age of 25 in cities should enter the working state. At this time, their skin is going downhill because of their work and age, but at this time, they are also in love or first marriage, and they want to show the most beautiful themselves. Therefore, they are the main force of consumption. "

Zhou Xiao priced: "a box of mask mud can be used for a month, we take 24 to 29 years old women in cosmetics consumption median to a point, a box of 1500 yuan."

"So expensive!" Chen Ye was in a state of mind, thinking that she used to mask the Bo Tim tin mat like water these days. It was just a real thing. "Chou Xiao, you won't ask me to mask the money for these days!"

Zhou Xiao smiled and said, "of course not."

CHEN Ye patted her chest: "that's good, that's good."

Zhou Xiao turned his words and said ruthlessly, "but I am a man who bears a grudge. I spent 500 Ocean on hot pot that day!"

CHEN Ye quickly hid behind Wang Yulan and asked for protection: "I've paid off my debt by doing coolie for you these days!"

Wang Yulan couldn't help sighing that it's nice to be young. She said, "1500 yuan is for the urban middle class and petty bourgeoisie. In fact, it's not expensive. I have to spend thousands of yuan on skin care every month. Then our ex factory price is 1500. How can the outside agents sell them? "

Wang Yulan looked at Zhou Xiao and received: "Zhou Xiao, your invention can be patented. You have saved the majority of women!"

Zhou Xiao said, "in fact, I am seeking welfare for the majority of male compatriots, and women are content to please themselves."

Wang Yulan covered her mouth and smiled, "you mouth! Not as honest as you look. "

Zhou Xiao delivered a box of 20 boxes of facial mask to his aunt after work. Mask mud was temporarily named "cloud mud" and sold in traditional packaging.

……

At night, Quan Feng and Su Yu looked for workers and opened the door of the laboratory.

When two people saw the mask wrapping carton on the ground, they did not calm down.

Su Yu said, "mask? They are making facial mask. When does the company have mask products, Zhu knows what it is! "

Quan Feng suddenly said, "did you say it would be Wang Yulan who secretly did their own things by using the company's equipment?"

Su Yu already knew that Wang Yulan was the one who couldn't be a vice minister. He had a haze on his face: "collect evidence, I'll find president Zhu!"