Chapter 436

"All right, all right, if we go on, it will become a critical meeting!" Yang Xiaotian stopped everyone's discussion. "I don't mean to let you discuss each other's right and wrong, but mainly to say that strong technology doesn't necessarily mean easy to use!

In fact, our country is relatively advanced in the field of Internet, at least in the field of user experience.

I watched a video some time ago, saying that a group of Taiwanese work in the mainland. They used to be more advanced than the mainland. And now, the working income and living standard of Taiwanese are higher than the mainland. Although we are trying to catch up, some of their scientific and technological level is still higher than us.

However, they are very surprised by the function of using mobile phone to order takeout and brush mobile phone payment. They think this is really too fashionable and convenient.

So the question is, do you think these functions are technically difficult to achieve? "

Zheng boning shook his head: "when it comes to technology, there is no big problem. The main thing is creativity and safety!"

Yang Xiaotian nodded: "so do you think our software has no problem in the core pain point, but does it need to be improved in terms of humanity and grounding?

Of course, the reason why I said so much is just to guide your ideas, because I didn't come up with a good solution myself. I want your thinking to be consistent with mine. Then, let's brainstorm together to find a way to solve this problem! "

This is Yang Xiaotian's style of doing things. He doesn't like to directly give orders that you do this and you do that. There are two bad things in doing this.

First, he would be tired, and he would have to give orders to do anything, which is similar to Zhuge Liang in the Three Kingdoms period! But Zhuge Liang was exhausted to death. Yang Xiaotian wanted to enjoy a leisurely life, but he didn't want to.

Second, it is difficult for such enterprises to grow up.

So Yang Xiaotian needs to cultivate the thinking of his subordinates.

When he comes across something, he will think about how to solve it and whether there is a better solution. Then Yang Xiaotian's life will be more relaxed. He just needs to master the direction of the big ship like the captain, instead of asking about such trivial things as whether the sails should be mended or whether the deck should be waxed.

In the brainstorming, Yang Xiaotian's main job is not to think about ideas.

Three cobblers are better than Zhuge Liang.

There are four people here, and Zheng boning is a professional, so Yang Xiaotian doesn't want to think about it, just leave it to a professional.

What he wants to do is to control the pace and scope of the meeting.

Brainstorming is more about divergent thinking.

But the most common and troubling thing about meetings is that once the topic is open, it's easy to go astray.

Now, for example.

Ye mengrui said: "I think we have to learn from Didi. You see, everything is so simple. In your process, you will naturally complete all the steps!"

Xu Mei followed the way: "yes, I saw the excellent step. What I want to do is to let users bind Alipay's certification free payment function." Let you open this function

Du Chongzhi also said: "indeed, you see, Uber's function, I really don't know why they design it like this!"

At this time, it's time for Yang Xiaotian to speak, he said: "pause, our discussion seems to have deviated. The key to the problem should be, how should we do it! It's not to despise what others have done

This is his main function. He is responsible for controlling the progress of the meeting and ensuring that the theme of the meeting does not deviate.

The meeting lasted from morning to afternoon and from afternoon to evening.

Even if you have a meal, that is to say, you have to deal with a few people on the other side.

Although physically very tired.

But in spirit, several people feel very excited.

They think that everyone is working together to do a great thing.

Everyone here said that Zheng boning and his team changed the scene.

We'll test it again after the modification.

After the test, I'll put forward my opinions and make changes.

Even Zheng boning sighed: "Mr. Yang, if only you were here every day, our workload of this day would be at least a week before."

Yang Xiaotian said with a smile: "I come here once in a while. You are very motivated. If I am here every day, you must call me a black hearted capitalist."

Everyone laughed at the speech.

This time, Yang Xiaotian is also Mou zujin. If he wants to take out the version of health guard 1.0, he won't wait for me. He can't drag on any longer.

After nearly ten revisions, four days later, the version of health guard 1.0 finally came out.

Yang Xiaotian is quite satisfied with this version.

Software development is good, then the key is to do the promotion.

In fact, the competition for mobile app is very fierce now. There are all kinds of strange apps. Once someone finds out what app is valuable, they immediately rush to "learn from" it. In fact, their living conditions are very bad.

Yang Xiaotian asked Zheng boning, "Lao Zheng, do you have any good ways to promote this?"

Zheng boning shrugged his shoulders and said, "I'm a programmer. At most, I'm a project manager in the world wide web, and I'm mainly responsible for the development. I know a little about the promotion, but I haven't actually operated it. In fact, it's more difficult than program development in my opinion!"

"Oh?" Yang Xiaotian was a little surprised. Although he stayed in school and experienced a lot of things, he was also a technician in the final analysis. The technicians always feel proud that technology is the first thing. Everything else is devious. For example, sales are all based on products. If there is no technician to develop products, your salesperson will be the best, Can we still sell air to customers?

In the same way, he thinks that in the mobile phone software market, developers must be more important. In the case of promotion, it's OK to find just a few people. After all, promoters don't have to learn programming and drawing like developers.

Zheng boning explained: "the main reason is that it's relatively easy to develop apps now. You can find a few technicians to draw a design drawing and go online in a few months. Although the development before going online may be a little tired, once the product goes online, for our programmers, most of the work has been completed. In the later stage, we need to maintain and continue the development, but the basic framework is set, So it won't be too difficult.

But promotion is not the same. Let me give you an example. When I launched an app at World Wide Web, everyone had high hopes for it. However, after a few months of promotion, looking at the background data, the effect was unsatisfactory. After that, we changed a promotion group, and after a few months, the effect came out.

Do you think the product is bad? The product must be good! But there are too many new apps in recent years, and the display window is just a little bit. Why should others download your app?

Even if your app is excellent, download one to keep one user, but how many users can you download? "

Yang Xiaotian thought for a while and asked, "are there many new online apps every day?"

"It's more than just a flood!" Zheng boning nodded and said, "Apple's app is just a place to download. Let's talk about Android. In the past, there were only 360, Peapod, 91, machine front, thumb play and other download markets, but the major mobile phone manufacturers are more and more optimistic about this market, so Xiaomi, Lenovo, Huawei, etc. are doing Android Market, It's no exaggeration to say that there are at least hundreds of big and small Android markets

Yang Xiaotian said: "so many? I thought it was just a few! "

Zheng boning shook his head with a smile: "as the saying goes, if you can't make money, how can there be so many application markets? Let me just talk about a leader. At present, the leader of Android Market should be 360 mobile assistant. The data of this year has not come down yet. According to the data of last year, it has more than 400 million users and has downloaded more than 32 billion applications, accounting for 40% of the total downloads. "

Hearing this, Yang Xiaotian's brows wrinkled. The number exceeded his imagination.

Zheng boning continued: "this is the number of downloads. How many softwares are there? I also have data here! Just last year, more than 1600 apps were launched through 360 mobile assistant. On average, more than 250 apps are released every month. If you convert them into a week, it's 70 apps every Saturday and 10 apps every day! "

When Zheng boning spoke, Yang Xiaotian also turned on his mobile phone. His mobile phone also had a 360 mobile assistant. When he opened it, he could not help frowning and saying, "the interface of the mobile phone is just a little bigger. Every day, ten new softwares are launched, and the old popular softwares still occupy some places. In fact, the new softwares have only a tiny place, How can you stand out? "

Zheng boning raised his right index finger and middle finger and said: "there are two kinds, one is free, the other is paid!"

"Free first!" Yang Xiaotian looks very attentive. It seems that making mobile app is more complicated than he imagined. He thought that as long as it is developed, nothing else will happen. But now, it's just the beginning of trouble, and there are still many follow-up problems.

"As far as I know, there are four kinds of free ones, but the most used ones are just three. They are editor's recommendation, new release and activity cooperation!" Zheng boning said.

Yang Xiaotian nodded and wrote all these down in his notebook. He has the habit of carrying books and pens with him. When he meets some new knowledge points, he will write them down in the notebook.

After all, a good memory is not as good as a bad pen. Sometimes when you have nothing to do, you can find inspiration from the previous records.