Chapter 199：

Chapter One Hundred and Ninety Nine

After Tao Mu returned to Yanjing, he directly asked these videos to be edited in the form of documentaries in the later stage of "The Great Wall of Flesh".

From now on, it will be more than a month before "The Great Wall of Flesh" officially starts broadcasting on September 28th. That is about five weeks. Taking into account the netizens’ browsing habit of “too long to watch” during this propaganda period, Tao Mu divided the documentary into five parts, each of ten minutes, introducing the resistance of the Sichuan Army, the Yunnan Army, the Gui Army, the Guangdong Army and other combat troops. History and interviews with veterans. Tao Mu also let the historical videos of related battles be included in the documentary later.

In addition, Tao Mu also initiated an essay solicitation activity called "Dialogue 1937" on the Internet. Said it is a essay, in fact, it is to invite the majority of netizens to publicize the heroic deeds of the family elders participating in the war during the Anti-Japanese War. The call for essays is not limited to text, no matter it is photos or other materials, you can participate. Then the netizens like the selection. The first place can get a bonus of 10,000 yuan. The second place will receive five thousand yuan, and the third to tenth place will receive one thousand yuan.

The awarding time is set at 10 o'clock in the morning on October 1, 2009, which is also the time for the start of the military parade for the 60th anniversary of the founding of China.

In fact, Tao Mu still has an idea in his mind, that is, he wants to organize a large tour group, so that those veterans of the Anti-Japanese War can also go to Yanjing to watch the military parade of the 60th anniversary of the founding of China, and then come to the Great Wall, the Forbidden City for a day trip or something.

Tao Mu talked about this idea with the senior management of Feixun.com and the people in the production team of "The Great Wall of Flesh". Everyone agrees with Tao Mu's idea. Director Zhou Hong and other members of the production team directly expressed their willingness to help cover the travel and accommodation expenses.

Meng Qi also thinks Tao Mu's idea is very good. But how to do it has to be discussed in the long term. Meng Qi feels that it is best to communicate with the relevant departments. Tao Mu therefore handed this important task to his dad Xiao Qi.

The broadcast time of the first documentary was selected on August 24.

This day is Saturday, and both college students and office workers can take a holiday. However, Tao Mu's itinerary was fully arranged.

At 9:30 in the morning, one week before the start of the new semester, the online shopping platform Tao Mu and Li Xiaoheng had been preparing was officially launched. Directly launch the half-month "school season" full reduction promotion. The homepage of Litao.com also puts on the top of the urban fashion business warfare idol drama with the creation of Litao.com as its story background. The news is about to be broadcast at the Mango Theater at 10 o'clock in the evening. And a week ago, the opening of Feixun.com became the cover poster of "Fashion". It also reads the start time of the TV series and the slogan of Litao.com.

At the same time Tao Mu and Li Xiaoheng also participated in a press conference jointly organized by Feixun.com and Xiaoheng Capital.

At 10:30 in the morning, the press conference ended. The first propaganda video of "A War of Resistance Documentary: Veterans Do Not Die" was officially uploaded to the Dankaku website. At the same time, the relevant link was on the top page of Feixun.com. Fetion.com launched the "Dialogue 1937" essay activity.

At 8 o'clock in the evening, the highest-rated variety show on Mango Channel started broadcasting. Tao Mu brought Xiaosheng Xiaohua from the two crews of "Fashion Storm" and "The Great Wall of Flesh" to promote the two dramas at the same time. At ten o'clock in the evening, the variety show ends. The weekly drama "Fashion Storm" was officially launched in the ten o'clock theater.

"...The arrangement was really tight." At nine o'clock in the morning, at the back of the press conference, Li Xiaoheng looked at the dense records in Tao Mu's notebook and couldn't help asking: "So many things, why not open it?"

"In order to have a sharp contrast. While improving the happiness of netizens, maximize the promotion as much as possible." Tao Mu closed his eyes and rested. Recently, he has been too busy with work. In order to promote related projects, Tao Mu worked overtime everywhere. Hardly sleep.

Li Xiaoheng, who had minored in psychology, followed Tao Mu's thoughts, and suddenly he suddenly felt like he did.

I used the method of interviewing veterans to make a documentary about the War of Resistance against Japan, telling the audience that the peace and prosperity were not easy to come by, and at the same time promoting the show "The Great Wall of Flesh". Let the audience look forward to a TV series that can truly reflect the history of the War of Resistance Against Japan. Initiated the "Dialogue 1937" essay activity, inspiring netizens to remember their bitterness and sweetness, and by the way, Amway will have a look at the upcoming Litao website and the upcoming fashion idol drama "Fashion". Let netizens really feel the convenience of life brought about by the development of the Internet, and guide netizens to face the most intoxicated fashion and entertainment circles, and at the same time introduce the topic into a documentary about the war of resistance. In the most sensational way to tell everyone living in the present, the reason why we have the happy life that we can live out today and beep on the Internet is because in that era of suffering, there were countless revolutionary ancestors who gave up their lives. Go forward with a heavy burden.

Considering that there is still more than a month from now to the National Day, that is to say, this joint promotion can last at least more than a month. Judging from the current propaganda momentum of Feixun.com, if Meng Qi can really contribute to that, then a month later, this propaganda will reach an incredible climax. By then, whether it is "The Great Wall of Flesh", "Fashion", or Litao.com, it will surely become a household name.

It is worthy of being the most anticipated business prodigy in the eyes of his peers. Tao Mu's joint promotion can almost be included in the textbook as a classic case.

Li Xiaoheng felt his chin and thought for a while, then suddenly said, "In fact, we can also establish a charity fund for war veterans. What do you think?"

In the past few days, Li Xiaoheng often went to the headquarters of Feixun.com to pick up people. He also saw Tao Mu's post-production documentary on the War of Resistance against the Great Wall of Blood. He found that the status quo of many Anti-Japanese War veterans was actually not very good. Xiaohang Capital does charity every year. Last year, together with Feixun.com, we established the Orphan Education Fund and the Orphans' Charity Fund. This year, you can make a charity fund for veterans.

When Tao Mu heard this, he subconsciously responded: "That's what I meant. In fact, I originally wanted to donate all the proceeds of "The Great Wall of Flesh" to set up a charity fund for war veterans. It's just that I am not the only investor in this TV series. What you want to do has to be discussed with you and the people on Longteng's side. I didn't expect you to propose it first."

Tao Mu believes that he is a man who is only doing business for profit. But no matter how indifferent and greedy, and born as a human, some things will still be touched and shocked. Therefore, the ancients would say that if you are poor, you will be good for yourself, and if you are rich, you will benefit the world. Tao Mu couldn't do much by himself. But within the scope of his ability, Tao Mu is willing to find a balance if he can balance good deeds and commercial interests. And to be honest, Tao Mu now owns 5% of Feixun.com and Xiaohang Capital, and the monthly dividends from the international financial market are in the millions of M gold. He really didn't care much about the revenue sharing of "The Great Wall of Flesh".

Li Xiaoheng looked at Tao Mu with a gentle smile, and nodded in agreement: "I have no opinion."

Tao Mu didn't react for a while: "Huh?"

Li Xiaoheng repeated patiently: "I mean, if you want to donate all the proceeds from "The Great Wall of Flesh", I have no objection. This TV series is about the story of the War of Resistance Against Japan. If the proceeds can help those who survived the War of Resistance. The veterans who came down are also considered appropriate. As for Longteng Entertainment, they only invested two or three million in total. I think you tell Mr. Luo that Mr. Luo will not object."

As long as Luo Xi is not stupid, we can see how much this incident has improved Longteng Entertainment's positive image. A mere investment of two or three million yuan, even if you want to come to the Luo family, you can afford it.

"And isn't the chairman of the Luo Group also a military background? If nothing else, I think he will definitely support our approach."

While talking, Assistant Jiang walked into the lounge and knocked on the door to remind him: "The time is up, can the two presidents be on stage?"

Tao Mu and Li Xiaoheng looked at each other with a smile, and got up.

In view of the fact that Feixun.com has been a topical topic since its creation. This time, the Litao online press conference jointly organized with Xiaohang Capital, not only was recorded and broadcasted by Feixun.com, but also related media reporters were invited. There were even some smaller magazines that were not invited to come and stayed at the end of the conference.

The host of the press conference was Hu Xiang, the male host who Tao Mu had previously recorded variety shows on Mango Channel. The host has always been praised by insiders for his good character and high emotional intelligence. Tao Mu's social skills have always been praised. Both sides deliberately made friends, Tao Mu and Hu Xiang maintained a very tacit and friendly relationship. When Tao Mu took the production crew to southern Hunan to make a documentary on the Hunan Army veterans, he also specifically went to Hu Xiang, a fellow villager. Hu Xiang also had the friendship of a landlord, and indeed helped Tao Mu and the production team a lot. Also invited the production team to eat some of the most authentic special meals in Shonan.

This time Litao.com held a press conference. In order to take care of the rhythm of the press conference, Tao Mu invited Hu Xiang over again.

Sure enough, with Hu Xiang's witty words to join, the rhythm of this conference is particularly well controlled. Not only the various concepts of Litao.com were particularly clear, but also the media reporters in the audience were amused and laughed. Especially after Li Xiaoheng, on behalf of Xiaoheng Capital and Feixun.com, announced the decision to establish a charity fund for anti-Japanese war veterans, Hu Xiang pushed the atmosphere of the press conference to a climax.

An hour later, without everyone aware of the passage of time, the press conference finally ushered in the final questioning session of reporters.

Because of his habit, Li Xiaoheng began to search for Feixun Entertainment reporters in the audience from the reporter's question session. Then clicked the other person to ask the first question.

All of them are from their own family members. The reporters from Feixun Entertainment didn't want to embarrass their boss's partners. They directly asked a most basic and non-dangerous question: "Why is this online shopping platform named Litao.com?"

According to the public relations manuscript of Litao.com, the correct official answer to this question should be "Litao.com, which symbolizes searching for the goods you want with a beautiful mood" and the like.

As a result, Li Xiaoheng picked up the microphone. He didn't know if he was tired or his head was cramped. He even said, "Because it is not very nice to call an arbitrage net."

Feixun Entertainment reporter: "???" What the hell!

Li Xiaoheng looked at the expressions of the Feixun Entertainment reporter's full face, and further explained: "Because my surname is Li, is the President Tao's surname Tao? At that time, I picked a lot of similar homophonic sounds. For example, Litao.com, Arbitrage.com, and Taoli. Net... Finally, Litao.com was ordered. It was your Chief Tao who caught the lottery. So this question should be asked to him."

Tao Mu, who was lying innocently with a gun: "..."

Media reporters with expressionless and unanimous silence: "..."

Employees of Xiaohang Capital, Feixun.com and even Litao.com: "..."

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