If someone tells you that in ten years, there will be a Huang creature with a height of about 1 meter, no neck, no waist, and the same thickness from head to foot, which will become the most popular cartoon image in the world, maybe you think he is crazy.
Ten years later, if someone has no idea about this yellow se villain, you will think that he is really crazy.
It has to be admitted that the little yellow people are indeed the most famous and commercial new generation of animation images in the past decade. In the past, their short and strong bodies have been all over the world, although most people don't know what these little yellow people are talking about.
"Despicable me" can not only bring huge economic benefits, but also Andy wants to split a piece of cake in the territory of Hollywood animation film.
Although the lighting entertainment has just been established for a year, when under Andy's plug-in, I believe it can compete with Disney, Pixar, DreamWorks, blue sky and other old animation studios without falling behind and catching up.
Chris mailer dandley is a talent. The reason why universal, which is faltering in the field of animation, wants to buy Ou lighting entertainment company, is more for Chris.
Andy in the company of all, a simple visit to the company, a circle down, give him the feeling that lighting entertainment is not so much a company, as a five dirty animation studio.
In the conference room, Andy and all the employees of the company said a few simple words, and began to say the purpose of this time.
"Despicable me" in Andy out of the script outline and a series of simple sketch portraits, at the same time decided to use this animation as the first test of global animation project.
Andy knows how to make animation. He is a layman. What he has to do is to take out the story and the image of the little yellow man in advance and give an animation framework so that the group of people can avoid detours.
As for how to do it, that's their business. As a big boss, it doesn't need to be managed.
"We are a new company, we have to admit that there are some practical problems. How can we occupy the position of lifting weight in the competitive Hollywood film market when the creative ability is not as good as the DreamWorks, the technology is not as good as Pixar, and the financial investment is not as good as Disney's animation company?
In the two aspects, we should strictly control the cost of film production, ensure the profit margin of film and reduce the risk of investment.
In addition to cost control and hard work in animation character creation, the protagonist should have a strong personality, do not play cards according to common sense, and the supporting role should have a feeling that people will feel extremely cute, a little stupid, and a little bad when they see it.
"Despicable me" is a play I hope you can perfect. "
Andy looked at all the people in the conference room and said, to be honest, his big boss was able to visit in person, which was very surprising to many people, and a sense of being valued was born naturally.
Chris, as the founder of the company, is naturally very happy with the great boss's attention. Originally, he thought that the global film industry had just changed ownership, and their subsidiary company didn't know when it would be valued, or might be ignored.
Now, instead of being ignored, big boss comes with new projects.
"Boss, if we want to reduce the cost, we can do the pre work of animation in detail, and then we choose to entrust French animation companies to do the work on behalf of us. France's animation level has always been in the leading position in the world, but it has not been able to achieve large-scale production. If we find them to do the work on behalf of us, we will reduce the cost by at least 20%."
Chris, who has been in Hollywood animation industry for more than 20 years, knows the whole animation industry very well. When Andy said to control the cost, he immediately came up with a solution.
Andy nodded and smiled at him with satisfaction. "You are professional. You decide. I will give you 70 million dollars for the first animation of lighting and entertainment. I hope you can make a perfect work."
Hearing the $70 million grant, everyone in the conference room cheered and applauded.
You know, in the nearly one year since the acquisition of lighting entertainment, it's hard to know how much money has been sent just by submitting the project request documents to Universal Pictures, but the project has never passed.
Now, we can start with money. Although the first project is the creativity of big boss, everyone has no objection after reading the script outline and character image. After listening to the introduction of big boss, Chris immediately realized the potential business value of these twitter little yellow people.
Andy, the creator of animation story, spent some time to answer and describe the questions raised by his staff, so that they could make the animation better and waste less time and energy on detours.
When he left, Andy said to Chris with a smile, "can we let lighting and entertainment companies have the capital to challenge the old animation production companies, and let universal film have the momentum in the field of animation films, it's up to you!"
"Boss, don't worry, we won't let you down!" With a confident smile on his face, Chris vowed that money has a complete project framework and high freedom. In this case, if he messes up again, he can really get out of the way."I'll see." Andy smiles and shakes hands with Chris and turns to get on the bus.
In the car, Andy listens to Adam Ferguson, the president of Universal Pictures, a brief year-end summary report. He turns over the documents in his hand, reads a few pages, closes the folder, and says to Adam with a smile: "OK, I'd better go back and watch it slowly. I have reached a consensus with Lee, the president of CJ group in South Korea. His CJ entertainment hopes to act as our agent for the distribution of globegroup in South Korea 。
Although South Korea's population is only 50 million, the total box office of this year's films has reached 900 million US dollars. According to relevant data, South Korea has the highest number of per capita movie viewing in the world. This year, the number of movie viewing reached 190 million, nearly four times per capita, which is a considerable market.
However, the Korean people's fanatical nationalist self-esteem has always been strong. If we want to open up the Korean market, we still need to cooperate with local forces.
Globegroup's previous layout in China has been very successful. However, it needs to continue to increase investment. The film market of China has begun to rise. More and more fans of China are choosing to enter the cinema. I believe that in the near future, China will replace the foot basin and become the second largest ticket warehouse after North America. "
"OK, boss, I'll let them come up with a complete plan later. The European film market has become the world of Hollywood. In recent years, the Asian film market has a rising momentum." Adam Ferguson nodded.
"At the same time, we should also consider adding some Asian actors and Asian cultural factors. You can see the box office of" dance out of my life 2 "at the peak, except that there are two more supporting roles of Chinese actors, ranging from 4.86 million yuan in the first film to 30 million yuan in the mainland, 20 million yuan in Hong Kong and 20.4 million yuan in Gulf.
It increased the box office by 10 million dollars, and the pay of the two was less than half a million dollars. The price ratio of Xing was too high. This time, my agency will sign three famous Korean actresses, who will have suitable roles in the future, so they should be taken into consideration.
Asia's new ticket warehouse, we can't miss this opportunity to seize the market. "
Adam Ferguson nodded seriously with a serious face. He knew all about the entertainment that has become the pinnacle of Universal Studios.
"Maybe we can talk to Jack Chen about cooperation."
"Yes, his recognition and box office appeal are unique, but to control the cost, how is the shooting progress of spy shadow?" Andy nods and agrees. To be honest, in recent years, Jack Chen's funny kung fu movies are not very new in Hollywood studios, and he also spends more time and energy on the Chinese movies.
"More than a month from now."
"Well. That's good. "