When Osaka Universal Studios opened in 2001 with the call of Hollywood movies in the United States, it was a surprise, with 10 million people entering the park. It's a pity that the good times are not long. After that, the number of tourists has declined all the way. At one time, it has shrunk to only over 7 million. Tens of millions of people have become the glory of the past.
Osaka Universal Studios, which opened in 2001, was first operated by Koizumi with authorization from NBC Universal. Because most of the funds are from loans, the operation of the funds was in trouble.
In 2005, Goldman Sachs Group became its largest shareholder after investing in Osaka Universal Studios. After global studios listed on the gem, Goldman Sachs Group made a public acquisition of shares, and Osaka Universal Studios became a non listed company.
This time NBC global bought the shares of Osaka Universal Studios from Goldman Sachs Group. Apart from the low price in the financial crisis, the main thing is that Andy hopes that Universal Studios theme park can become a brand comparable to Disney theme park.
There are only four universal studios operated by NBC Universal, which are Hollywood Universal Studios, Orlando Universal Studios and Osaka Universal Studios. Before the acquisition of shares, most of the revenues of Universal Studios came from the independently operated Hollywood and Orlando parks. And the annual traffic of dressing up for Universal Studios has been around 8 million. Although there is no way to compare with the original traffic of 10 million, such a number can still make it one of the top 25 theme parks in the world, which is the main reason why Andy wants it back to NBC Universal.
Of course, the problem of no further breakthrough has been plaguing Universal Studios. The most urgent thing is to try to solve this problem as much as possible.
A hot spring hotel in the quiet mountains at the foot of Gecheng mountain, Osaka, is Andy's trip to Osaka. Mori Gangyi specially looks for and packs it according to Andy Smith's requirements. It's called secret soup in the foot pot. It's a real secret place between the wild mountain and the wild water. Here you can enjoy the four seasons of different natural beauty and taste the local cooking materials Authentic Shanzhen cuisine.
And the secret soup hotel under Sen Gangyi's bag is an old-fashioned bidet style building structure, with only six luxurious Japanese rooms, which can let Andy stay.
Andy looks at the whole juniper hot spring, surrounded by a dense forest. He can see the sea from the top of the tree. The open hot spring pool seems to float in the forest, beautiful.
"Hiding by the mountain stream forest, enjoying the most primitive nature... I'm very satisfied here. " Andy smiled contentedly.
"Whether it's early morning or dusk, whether bathed in the morning dew of the courtyard, or overlooking the mountains and rivers in the distance, in this quiet space, people can always calm down, talk with nature unexpectedly, and listen to the singing of the fairy gate in the mountains..."
Standing beside Andy, sister Ziling starts to exclaim, letting Andy's eyes stay on her ruddy side face, and slightly raises her eyebrows and says, "ha ha, the taste of happiness is still at the she point. Let's go. Let's start to experience the beauty from the ingredients and chef's skills."
"You're a devil. You know, food is my biggest enemy..." Ziling sister charming coquettish hateful way, that whine let people have a kind of unspeakable destruction Yu.
"Haha, delicious food is something we must enjoy. Even if we need to do more sports afterwards, in a word, we should be happy first and then, what do you say?" Andy naturally reaches out his hand and gently holds sister Ziling's waist. He reaches out for a sign. Mori Gangyi, who is accompanied by him, leans slightly with eyes. After reaching out for a sign, he leads the way.
And the little assistant who followed Andy was looking at the graceful S-curve of Ziling's sister, and I had to admit that the Chinese woman with sheep sound had a unique good running frame.
Japanese cuisine pays attention to the natural color, delicious taste, various shapes and excellent utensils. Moreover, materials and conditioning methods attach importance to the sense of season. On tatami, a black dining table is placed in front of one person, and on the dining table are full of various dishes and bowls.
“。。。 In fact, if we want to eat delicious food, we should go to the birthplace of Osaka to eat and lie down culture, the daodunhori food street, where there are countless signboards and a wide range of delicious food. I was really reluctant to leave the last time I went, especially pineapple bags. Now I think about it, I still miss it ten percent. " Ziling put down her chopsticks gracefully, and watched Andy drink all the sake under Sen Gangyi's very humble and respectful toast. Then she said with a smile.
"Oh? It's really going to take a look. " Andy nods to Sen, who is full of wine. He smiles and says to sister Ling.
"Miss Lin is right. It's a favorite food street for food lovers." Sengangyi said with a smile and a constant breath.
In any case, Andy always feels that it's a little strange for people to talk with the foot pot. Especially, the English level of the foot pot people is known all over the world. Not only Andy can't understand it, but also they can't understand it themselves.
Fortunately, Sen Gangyi, who is looking for by himself, has a working background in the United States. He speaks English very well. Otherwise, he really can chat by Mongolian and gestures. Although Andy's Japanese level is not good enough, he doesn't apply the idea of convenience to his subordinates.Andy nodded, and then said to Mori Gangyi, who had returned to his seat, "have you finished combing since taking over the cinema? What's your idea in the face of the downturn in the amusement park? "
Andy asked directly. He would never beat around the bush about his subordinates' work, but Mori Gangyi hurriedly sat in a critical position and replied with serious expression: "boss, I have finished combing. I really want to report some ideas to you."
"Well, relax. Let's talk about what you think first, and don't be too reserved." Andy reached out and made a downward movement to relax him.
"Hi!"
Mori Gangyi instinctively slightly leaned back and replied solemnly, then slowly relaxed his body shape, still no smile on his face, and began seriously: "after combing the work, the first question I asked myself is, do we still have the opportunity to let tens of millions of people visit?
To answer this question, it's not enough to just talk about it and rely on faith. I still think that only numbers are the most honest. All phenomena in the world can be calculated by numbers.
During this period, I have been asking employees to take to the streets to do consumer surveys. As a result, according to my own set of mathematical thinking method, I can confirm that Osaka Universal Studios has the potential of 10 million visits a year. Next, I will work out the marketing strategy.
When people plan to climb Mount Fuji, the picture they imagine is the scenery on the top of the mountain, not the distance from the foot of the mountain to the top of the mountain. But they often have to stand on the top of the mountain and look down. How to climb the mountain can be seen at a glance.
I mainly think about the composition of tourists, the promotion of brand value and pricing strategy, and have some suggestions and plans... Please correct me. "
as he said, Sen Gangyi took out a document bag from a leather bag beside him and handed it to Andy solemnly.
"Well, good idea. I'll read it carefully. " Andy took the bag and nodded contentedly.