Chapter 100 Traffic is Wealth

Qin Kun was called over, and the first sentence after coming over was an apology:

"I'm sorry, everyone, the new equipment just arrived. I want to debug it. I forgot the time and made everyone wait for a long time."

Liu Qing smiled and said, "It didn't take long, it's only one minute past two, you're only one minute late."

Qin Kun was a little embarrassed.

It's not a matter of being a minute late, it's a matter of making your boss wait for you.

Although he doesn't have much respect for Liu Qing, the rules of the workplace are like this, and he thinks this is inappropriate.

Liu Qing didn't care too much - as long as he didn't deliberately put on airs in front of himself, it would be fine. He hadn't developed a strong sense of hierarchy, and subconsciously still thought that everyone was the same person.

asked with a smile: "How is the equipment? Does it work well?"

Qin Kun said: "The effect is not bad."

It cost tens of thousands of yuan to buy this set of live broadcast equipment, which was also approved by Liu Qing.

There is no content director now, and the director’s office will be converted into a brand new live broadcast room by him.

It is obviously necessary to get a set of professional live broadcast equipment.

That's not like the company's contracted anchors, get a sound card, just a few hundred dollars.

You must have a computer, a professional sound card, and most importantly, a high-end atmospheric background wall and professional lighting.

is broadcast live to a mobile phone, it cannot show the grade, and it is not suitable for playing big PK.

The background wall and lighting must be cool. During large-scale events, a bunch of beautiful girls with long legs are standing there. Whether it is playing PK or selling goods, the aura is there.

Qin Kun started a live broadcast to debug the equipment, recorded the screen, and showed Liu Qing the recorded video.

Liu Qing took a look and said with a smile, "Mr. Qin, in fact, you have a good aura. You can consider being an anchor."

Qin Kun replied seriously: "It's under consideration."

The signed anchors all laughed secretly.

They don't think Qin Kun with a beard is suitable for live broadcasting.

He looks so fierce and still lame, how can such a person be suitable for live broadcast?

"What's so funny about this?" Qin Kun said, "I transformed the director's office into a live broadcast room, just to live broadcast in person, and then you have to stand behind me as a background wall."

Liu Qing smiled and said, "Then you must shave off your beard first?"

"Beard Shaved?"

Qin Kun was in a trance for a while, wondering what he remembered, and said:

"That's not now. Now I can be a little more sloppy and debut as an ugly man, with a few beauties standing behind me. This will make it more contrasting, and people will know at a glance that our company has strength."

An anchor asked curiously: "How can we prove that our company has strength?"

Liu Qing understands this question and answers for Qin Kun:

"It's very simple. In the real world, there is only one possibility for an ugly man with a few beauties behind him. That man is very rich, especially rich."

Qin Kun nodded:

"The boss is right. Only in this way can we reflect the strength of our company. Only by showing strength can our company gain more business partners."

"In the future, our company's development route will mainly be to generate traffic, and then bring goods after the traffic is completed. We need to find a supply chain and find high-quality partners, which must show the strength of our company. Merchants are willing to cooperate with us.”

Starting from Liu Qing's casual chat, Qin Kun talked about the company's future development route.

These contracted anchors of the company will still do live broadcasts in the future, and they must also play PK when it is time to play PK.

But they all have one task, which is to drain traffic to the company's main account.

The company's main account is Qin Kun's own account.

He has now opened an account for acne scars, but he has not started traffic, nor has he published videos.

In the next month, he will make traffic for his account, buy promotions, invite people to do marketing, publish video marketing domineering CEO characters, go to some popular live broadcast rooms to swipe gifts to exchange attention, and then start live broadcasts, follow Popular anchors play PK.

In one month, the amount of money that needs to be invested exceeds one million.

——Whether it is to swipe Huazi to the top ten of the list in the popular live broadcast room or play PK with popular anchors, it requires money, and it is a lot of money, and people without money will ignore you.

One million a month is not much.

Some people play live broadcasts. In the early stage, in order to gain popularity, they can send gifts worth millions of RMB in a month.

Some can even spend millions of RMB worth of gifts a day to declare their existence and briefly become the focus of discussion on the entire network.

Tianyuan Media has only two or three million funds on its books, and it can't play to that level.

But 1 million promotions a month are smashed out, as long as the smash is real, it can still make waves.

Qin Kun has been studying this industry for a year or two, and he has a certain grasp of this.

For the company's more than a dozen contracted anchors, we will also increase the promotion efforts to make each of them more popular.

At that time, these anchors will appear in Qin Kun's live broadcast room in the form of a background wall, which will bring some traffic.

For anchors with goods, traffic is money.

For a new media company, traffic is the trump card for them to negotiate with their partners.

Qin Kun called these people for a meeting, not only to explain to them the company's development direction for the next period of time, but also to make demands on them all.

The staff of the company have clear requirements on how to promote, how to plan, how to do data analysis, and how to find business partners.

The anchors who signed the contract here also clearly told them that the company needs to pay for their promotion by spending money on them.

The company spends money to give them traffic, and they also try their best to retain that traffic.

The company is not obliged to keep losing money to promote them, and if they don’t get a return, they will terminate the contract.

Therefore, they also need to work hard to increase traffic during this period to avoid being eliminated by the company.

At this time, Qin Kun pulled out Liu Qing's banner again:

"The boss brought 100 million in cash, but whether to invest in this company or not in you depends on whether the company has potential worth investing in, and whether you have potential worth investing in. This There is only one chance, if you lose it, it will never come again. If you want to change your life, you must work hard for me from today."

Liu Qing smiled, neither admitting nor refuting.

What others can decipher from his smile is none of his business.

He just gave a polite but embarrassing smile.

He himself understood that not one cent of the 100 million cash would be invested in this company.

must be cast in the mask factory.

All are from mask factories.

Thanks to book friends 20170307204739303, book friends 20200652175126218, why are you so good, settled down by yourself, and rewarded the hero gun

(end of this chapter)