C110

When Lily heard this, she was stunned. With a professional smile, she said to Ling Xiaoyue, "of course, this career has given me enough income and a very high sense of achievement."

This sounds very polite. With a smile, Ling Xiaoyue takes two glasses of red wine from the table and delivers them to her, but Lily politely refuses.

"Thank you, Mr. Ling, but you can't drink at work."

"I was wondering why you could be a sales champion at a young age, and now I may understand." Ling Xiaoyue looks at her with approval. The young girl seems to have some power on her body. She keeps surging.

"You are the object of my adoration. You have become a famous designer in less than 30 years old. You have a happy family and a successful career, which is beyond my reach." She has a sweet mouth and can talk, which makes people feel comfortable. The smile on Lily's face is not relaxed at all. Her polite and restrained smile is like a sign.

"You can tell me the truth. I know I'm curious. It's not easy to compare the service industry today. " Ling Xiaoyue also puts down her glass and gives lily a glass of orange juice instead.

"It's not easy to do it. Maybe some people don't do it right. To do service industry, first of all, we should think for the sake of the customers, then we should learn to observe what we say. For those who are not interested, we should not waste time. For those who are interested, we should not be too eager to be successful. We should be good at persuasion, and we can save time and trouble." In a few words, Ling Xiaoyue's view on this little girl has changed dramatically. Before, Ling Xiaoyue has been working behind the scenes. Her task is to design better looking things. As for sales, it's all other people's business.

"Lily, please give me a record of today's sales." Lily takes up her job with a smile and immediately turns around to deal with other customers.

In the evening, Ling Xiaoyue sat in her study and looked at today's sales records. Except for the samples, all the other products in the stores have been sold out. Ling Xiaoyue analyzed every product as clearly as possible, so as to arrange the next goods.

"Preparing for tomorrow's speech?" Lei Yunze tapped on the door and put a cup of hot milk on the table.

Ling Xiaoyue looked at the time and found that it was late at night.

"Almost. After looking at the sales today, it's better than expected." Ling Xiaoyue is typing something on the computer. Lei Yunze comes around and looks at it. It's a form.

"What is this?"

"I analyzed the sales situation this time. At present, the middle and low price segment is more popular, and the sales speed is the fastest. In other words, I can try my best to set the jewelry design in the middle position, and I also need to consider the selection of some materials."

"However, it has always been in the middle and low end. Maybe the ownership will increase, but the next development will also have great limitations. If you want to go to a higher level, you can't lack some necessary things."

Ling Xiaoyue has made plans for Lei Yunze's words for a long time, "I understand. I have also considered that I can occupy the middle and low-end market first, and then improve it at the same time. It's also a way out to launch limited or high-end models. Just like many brands of cars, there will be different prices for consumers to choose from. "

Lei Yunze thought for a moment after listening to it, "you're right. However, we can take a long-term view and build Jinxin into a comprehensive jewelry brand. We can acquire other brands as our brand. In this way, Jinxin will not only have the existing market, but also have a broader development space."

When Ling Xiaoyue heard this, she was excited and quickly knocked on the keyboard. This can really be a development goal of Jinxin.

"Rest early." Lei Yunze saw that she was so attentive and didn't have the heart to disturb her. He reminded her to leave the room.

Ling Xiaoyue came to Lei's conference room for the first time. This time, all of her senior executives were present. Many of them have seen her at the wedding. As Lei Yunze's wife and now the president of Jinxin, many of them will talk a lot behind her back.

As soon as Ling Xiaoyue enters the room, she hears a lot of rustling sounds. Lei Yunze sits directly opposite, with no extra expression on her face. Yu Qingwan looks at this group of people in black suits with sharp eyes, and feels nervous.

Ling Xiaoyue is very calm. She opens the PPT and sweeps everyone present with a smile. Lei Yunze raises her hand to start. Ling Xiaoyue starts today's speech.

Her voice was not loud and her expression was as if she was not influenced by these people at all. The speech was in line with PPT and yesterday's sales situation, and the explanation was detailed and simple.

"Mr. Ling, I have a question. At present, the first batch of Jinxin products have been launched, which are very popular. I also paid attention to them yesterday. It is said that there is a phenomenon of reselling in the market now, and the price has even increased by 200%. There is a trend of continuous development. This kind of bad social situation will lead to many peer conflicts. What's your opinion? "

The first question is very sharp. Although Ling Xiaoyue did not take this question as an expectation, she has enough confidence to answer it satisfactorily.

"Thank you for your attention to Jinxin. First of all, I don't think it's a problem. Hunger marketing is a sales method. Jinxin is a new brand. What we need to do now is to attract the public's attention. Although the situation is bad, the second batch of new products will be on the shelves this week. The second batch is the classic version of Jinxin, so there is no limit. The limited products attract attention and attention, and the unlimited products meet the market demand. Only in this way can Jinxin succeed in its first step into the market. "Ling Xiaoyue's speech is neither hasty nor slow, neither humble nor overbearing, and the problems are solved one by one. Lei Yunze sits opposite him. Although he doesn't express too much, his satisfied smile on the corner of his mouth shows that he is very satisfied with the speech.

"Mr. Ling, I have one last question. You mentioned the" original intention "in the opening interview. What is your original intention?"

"Let Jinxin be a jewelry brand that everyone can consume." After Ling Xiaoyue said these words, other people's expressions were somewhat unpredictable.

"Not everyone can consume jewelry."

"There are dozens of Shiseido brands, from low-end to high-end, with clear price range and different effects. We can do the same with Jinxin. We have a wide range of choices from silver to platinum, from artificial gems to natural jewelry. In the future, Jinxin can also acquire other brands, bring them into its own, enrich itself, and seek a broader market. "

When Ling Xiaoyue finished, applause broke out in the conference room. Leishi has many brands, but the jewelry brand is still the first. If it can really be like what she said, Leishi will have a broader prospect.

Ling Xiaoyue left the meeting room and came to Lei Yunze's office. Ye Jia made a pot of tea and sent it to the tea table. Ling Xiaoyue takes a sip and looks at Ye Jia unexpectedly.

"Mr. Lei said that you like to drink fruit black tea, and I have prepared sugar for you." Ling Xiaoyue gently opens the exquisite hundred porcelain hall, in which each piece of sugar is placed neatly. Ling Xiaoyue didn't expect a sentence at that time. Lei Yunze actually wrote it down.

"I've got a spokesman. I'll have a chance to meet you tomorrow."