Chapter 583： Take the wrong approach

Chapter 583 Taking the wrong path

An Zhixia nodded in agreement and said: "Yes, in Xiahua, only wealthy families can enter Western restaurants. If you want long-term development, KF must face ordinary people, so can you cater to the appetites of the people? Whether the pricing is reasonable and whether the income is substantial is unknown.

Because I have not accepted it, market research does not have much reference value. "

Lance smiled helplessly: "Before, we only considered whether the company could be opened in Xiahua, but we really didn't consider too many practical issues.

After the last conversation, we began to look at the present and discovered many problems. "

"Are you still planning to open a store in Xiahua?" An Zhixia said with a slight smile.

"Of course it will be opened," a senior executive who was not too old nodded seriously and said: "Our KF fast food chain store is originally aimed at the public, with affordable prices, and follows the path of small profits but quick turnover. It can't be compared to a big hotel.

However, the more branches we open, the more citizens will shop in the store, and we will have considerable income. After all, the scale and radiation range of a store are limited. In addition, our store business model has become systematic, so we should expand our stores around the world. "

“Since you have decided to open the Xiahua Market, you must show sufficient sincerity,” she responded clearly. “You come up with a specific plan, and I can help you submit it, but you only have one chance.

So, have you decided on what model to open a store in Xiahua? "

Everyone couldn't help but sit up straight after hearing this and looked at each other.

Although Xia Hua advocated development in all aspects and integration with international standards in 1982, implementation had to be carried out step by step, and he had to explore as he went. The initial speed was not very fast.

Even some old ideas from the past would restrict this development. They thought about it solemnly, and then got together to discuss it.

Because they had come up with a variety of plans before they came, now they are selecting two or three from them and then making final modifications.

An Zhixia waited patiently.

Fang Yuan spoke in her ear.

Nearly half an hour later, Lance took out the final revised contract and handed it to An Zhixia: "Mrs. Fang, can you take a look at it for us?"

An Zhixia took it over.

She looked quickly and frowned, making everyone's hearts tremble.

“You just insist on using local employees of Xia Hua Country, the price is allowed to be cheaper, and then use 10% of the profits as charity funds to give back to our Xia Hua organization?” An Zhixia raised an eyebrow and asked.

Lance smiled a little reluctantly, "What do you mean by Madam Tingfang, are you not very satisfied?

You have to know that a store requires a lot of preparation work. Even if the store is opened, there are many things that we need to worry about. Various advertisements will have to be inserted later, so we have to set aside this cost in advance, right?

All in all, this contract is the biggest discount we can offer. "

An Zhixia shook her head and pushed the contract back: "I thought you were doing big business and would take a long-term view. However, I think I was wrong.

Just because a business is good and big, it does not mean that its managers are courageous enough.

You can maintain huge profits, but I dare say that it will be difficult for you to open a store in Xiahua, or even if you can withstand the pressure from all aspects and open a store, it will definitely not last long. "

There were some heartbroken expressions on several people’s faces, and it was like digging into their hearts!

Lance gritted his teeth, closed his eyes and said in one breath: "Mrs. Fang, why don't you help us find a way. If the Xiahua Organization agrees to us opening a KF, then I will definitely come to thank you!"

An Zhixia hesitated for a moment, sighed and said: "Xia Hua's current situation shows that you can only solve the fundamental problem by taking the wrong approach.

What are we afraid of? Aren't we just afraid that you will bring your own country's ways into Xiahua and corrode us from the roots? As long as you dispel this concern of everyone, it is equivalent to taking ninety-nine steps. Do you still need to work **** the remaining step? "

Several people looked at her with anticipation and fear.

"You also said that you need to open branches one after another to earn more profits. Xiahua has a large population and is a huge market. Even if you develop for another twenty years, it will be difficult to cover this area in one go. The tempting 'cake' to swallow.

So I suggest that you transfer the store, including the brand, recipes, condiments and other items, to Xia Hua Merchant at once. They operate KF as an agent, and pay a certain fee every year to serve as brand management fees and advertising equalization fees.

The more branches you open, the more profits you will earn.

This is what the term "small profits but quick turnover" means.

What do you think? "

They frowned, thought for a long time, and then discussed it intensely for a long time.

The process of the film festival is very fixed, almost copying the standard auction model, except that the auction link is replaced by awarding awards to artists.

An Zhixia and Fang Yuan just came to have fun and have fun. They didn’t expect to have any outstanding performance in the film festival, they just wanted to gain experience.

After the award ceremony was completely over, Lance and the others reluctantly came to an agreement.

“Mrs. Fang, I will follow your suggestion. We will modify the contract when we return and print out a few copies for you in advance.

Hope you can submit the contract to the staff of Xiahua Organization. "

As he was talking, Lance took out a checkbook and a pen from his pocket, wrote it in a few swipes and handed it to An Zhixia, "This is a little thought from us. No matter whether it goes through or not, we will all thank you."

An Zhixia glanced at it and saw that it started with a two, followed by five zeros!

She pushed the check back, "No need, let's all work together to open the first KF fast food chain restaurant in Xiahua Kyoto.

This is an important matter for both a businessman and a Xiahua citizen. "

Lance couldn't give in, so he burned the check with fire and looked at her gratefully, "Leave everything to Mrs. Fang! We are waiting for your good news."

The group of them discussed the details and further improved the contract.

An Zhixia saw their interest getting higher and higher, and couldn't help but remind them: "Don't be too blindly optimistic. Whether the contract can be approved is another matter.

In general, you should be mentally prepared, as the organization will definitely add some more stringent conditions. "

Lance went all out and waved his hands nonchalantly: "I believe that you, Xia Hua, will never let us do a loss-making business. So the initial profit is not important."

An Zhixia responded with a smile.

By the time they were done talking, the film festival had come to an end.

After everyone said hello, they dispersed without finishing their thoughts.

The next day, Lance came to the door with the final revised contract.

(End of this chapter)