Chapter 537

"I really didn't expect..."

Meng Lang stared at the report and said with a dull expression: "who can tell me why this kind of thing happened?"

Pengda BJD dolls, a week on the market sales of more than 100 million. According to the average price of 5000, the cumulative sales exceeded 20000.

This is good news!

As a "non volume" commodity, coupled with high pricing, so many copies of BJD dolls were sold in just a week, which made BJD a hit.

But

In the product review area of PD mall, more than half of the parents of drying bills said that they had a great success in picking up the baby, the workmanship was very exquisite, and their sons liked it very much ～

the key is the last sentence!

Why does the son like it? Uncle Meng's original intention to make this doll is just to stimulate girls' desire to change clothes, and take out the girl's purse.

, and once again, is he a boy?

Mengzi people are stupid.

He felt that there was a force persecuting him. No matter what he did, the victim was always a boy.

It was the same with the magic wand before!

It's a gift for a lovely girl. As a result, the buyer shows a group of pink boys, and the transformation mantra is better than the actors. Occasionally, a girl showed up and gave a bad comment.

He's really hard

Originally thought "doll" this kind of thing, even if the boy is interested, also can't bear the cheek to go to play. Unexpectedly, he seriously underestimated the surging Girlhood of these boys.

"Brother Xun once said that there is a little princess in everyone's heart!"

Ma Teng shook his head and said, "what's wrong with the boy? Who stipulates that boys can't have a girl's heart? Mr. Meng, your ideas are too feudal. "

"Me? Feudalism? "

Meng Lang said with a smile: "are you talking about yourself? If I were feudal, how did the whole collection of dolls come from? "

Startled! a full set of?!

It's really Mr. Meng, who said "manliness" on his mouth, turned his head and put on makeup and changed clothes for the baby with a smile on his face.

A whole set. Is it tiring to change clothes?

's heart Tucao's constant horse Teng, pretending to make complaints about the person, said, "in fact, this result is also normal."

"Ordinary girls are far less enthusiastic about toys than ordinary boys. The best way to tap their consumption potential is to change fields. "

"For example?"

"Stationery, clothing, food, jewelry, handicrafts, these areas are more conducive to our plan than toys."

This is the truth!

But Ma Teng is a native after all, his vision is still too limited.

Who says toys don't impress girls?

Before reaching this conclusion, it is suggested that we should first understand the relevant development history of plush dolls, Barbie dolls and Disney Princess series.

Especially Barbie!

There is a huge market for dolls. BJD is just one of the small categories, ranging from plush plastic, silica gel and other materials to the distinction between human and animal shapes.

BJD's full name is ball joint doll, translated into Chinese is ball joint doll. The main feature is that the joints are spherical and the human shape doll has strong mobility.

This doll is very personalized!

In short, from hair to clothing, shoes and socks, to eyes and limbs, are detachable and replaceable parts. At the same time, doll face, also support makeup and custom skin color

Besides, the doll is big!

BJD dolls can be divided into four categories according to their height: adults, teenagers, teenagers and children. Children's grade is lower than 30cm, and adult grade is higher than 70cm. The specification is not small.

The BJD doll is big enough and free. In addition, the BJD doll is designed based on the real human body structure, which is lifelike in appearance, and has a certain value of "accompany" at the same time.

Of course, Barbie is better!

Compared with BJD personalized custom label, the cheap Barbie doll has higher commercial value.

But it's not for the moment.

The birth of BJD dolls is not Meng Lang's whim, but a "Mid Autumn Festival" gift specially designed at the invitation of CCTV.

The Mid Autumn Festival is coming!

According to the official data, there are more than 60 million left behind children in China. Most of them lack the company and care of their family members, and their personalities are going to extremes.

CCTV, as the official mouthpiece, plans to shoot a public service advertisement to care for the left behind children this mid autumn festival. The theme is: don't let company be a pity for growth!

They went to Pengda and hoped that Meng Zai could shoulder the social responsibility and provide some help within their ability.

It's not autumn!

The director's intention is to call on a large number of well-known people to take part in the performance and shout slogans, calling on everyone to care for the left behind children.

But Meng Zai is very difficult!

He's filming Eddie. He's busy like a top every day. You can't leave hundreds of people behind and fly to Beijing to shoot public service ads alone?However, it is not easy to refuse.

Not to mention the nature of public service advertising, in order to hold CCTV's thigh, he must take the job.

So he had an idea!

It's a shame to say that Meng Zai can't walk away. Only in another unique way can we appeal to people to care for the left behind children.

This way is BJD doll!

In order to support the family, the parents of the children have to work away from home. Based on this background of the times, it is of little significance to shout slogans.

The best way to care for left behind children is not to send them oil and rice, nor to donate clothes and money, but to find a spiritual sustenance for them and to eliminate loneliness with company.

So, uncle Meng sent the doll!

BJD dolls are not only toys, but also spiritual sustenance. It may not speak, but it must be a good listener.

"Great idea!"

The director in the wechat video gave a thumbs up and said, "I changed my mind. I didn't ask any celebrities to shout slogans. I went directly to the mountains to deliver the dolls. This advertisement is implanted, I agreed! "

"I'm not finished yet."

Meng Lang added: "dolls represent company, but you're not shooting Mid Autumn Festival ads, and Panda Man moon cakes are also with you!"

"This What a good idea

The director rubbed his hands and said with embarrassment, "20000 dolls and so many boxes of moon cakes Mr. Meng, you are a good man

"I will report to the leaders truthfully!"

Waiting for your words!

Leaders, leaders, do you see Xiaomeng's sincere heart?

For your public service advertisements, we have saved 20000 dolls and made Panda Man moon cakes

In order to commemorate the 80th anniversary of the founding of ZY people's radio station, a special film "80 Ultraman" was specially made to present

How high the boy's consciousness is!

Such a sensible little Meng, are you willing to let him down? Anyway, the schedule for the new year has not been decided. Why don't you think about Eddie?

At the moment, Meng Lang is like a humble dog licking in love. By all means, only for the goddess to say "good night" to him before hanging up the phone.

Good morning, of course!

He's honest, he's greedy for the goddess's body, he's really mean!

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