Chapter 131： Iron heart burning money

When it comes to summer transfers, Nicolas Cortes looks cautious.

He feels that Southampton's strength is too strong now, let alone in the League. Even if it is promoted to the British Championship, it is basically difficult to meet opponents. It will be sooner or later that it will be promoted to the Premier League.

From the perspective of operating a team, Nicolas Cortes believes that there is no need to introduce stars.

Because the introduction of stars represents a further increase in the team's operating costs.

"Master Huan, I also talked to Bielsa about this issue. He is very satisfied with the current situation of the team."

Yang Huan looked at Nicolas Cortes and listened to his opinions.

"I think that with our current strength, next season in the British Championship, the hope of upgrading is still very great, and more importantly, our current debt situation is already very serious, financially I am afraid..."

Southampton's income is not high, or even very small.

Although it has attracted many sponsors, it has also attracted famous brand sponsors including Heineken Beer and Citibank. Currently, it is actively negotiating the sponsorship of the next season, including Nike, Adidas, Reebok, Puma and other brands. All are very interested in Southampton.

From a financial point of view, Southampton is indeed seriously struggling to make ends meet. Apart from anything else, Ibrahimovic's salary of close to 10 million pounds a year is enough to put Southampton under heavy debt pressure.

From this point of view, there is really no need to introduce superstars again.

No matter how big your head is, you wear a big hat. Southampton is a low-level league team. A superstar like Ibrahimovic is already very dazzling. If you introduce one more, the effect may not be obvious, but it is possible. Will weaken.

However, the introduction of high-quality players is imperative.

"Nicholas, financially, I believe the problem will not be big."

Yang Huan believes that with the improvement of the team's performance, Southampton's finances are gradually improving.

The point is the season the team was promoted to the Premier League.

"Starting from the next season, Heineken will sponsor 3 million pounds, and Citibank also intends to renew the contract for another year, guaranteeing a minimum of 7 million pounds, but my psychological price is 9 million pounds, which requires us to continue to sign in. To gain the confidence of sponsors and increase the bargaining chip."

Nicolas Cortez was a little puzzled, because the nine million pounds of chest advertising sponsorship is indeed too high, especially considering that Southampton will be in the Premier League next season, not the top Premier League. League.

But it is not impossible, after all, sponsors want advertising value.

Sometimes, the advertising value created by the low-level leagues is higher than that of the Premier League.

Just like Southampton defeated Arsenal this time, the shock and advertising effects were significantly higher.

"Umbro's five million pounds is too low. We need to get in touch with other jersey sponsors. Next season we will continue to strengthen signings to ensure that the team advances to the Premier League."

This is exactly the same as Nicola Cortez thought.

Chest advertising and jersey sponsorship are the two major sources of business income for any team.

"In addition to some of our existing sponsors, we will be able to obtain nearly 20 million pounds of commercial income from commercial sponsorship in the next season. Together with our ticket and match day income, the financial income will be May create a new high."

Southampton’s attendance rate is full, and every home game in the League of Nations is full of seats. Although the ticket revenue cannot be compared with the amazing giants such as Manchester United and Arsenal, it is still quite good.

According to Yang Huan’s preliminary estimates, the total amount is more than 60 million pounds in terms of ticket and match day revenue, as well as the current commercial sponsorship contract revenue. However, Southampton will be in the Premier League next season, and there is still a lot of money. The great commercial potential can be further tapped.

But the problem is also quite obvious. Southampton's salary expenditure this season is nearly 50 million pounds.

Many teenagers performed well this season, and renewal of salary increases is imperative. Yang Huan has already asked Nicolas Cortes to prepare for the renewal of salary increases for many players.

As a result, the salary expenses for the next season will exceed 60 million pounds.

Coupled with the cost of building a new training base, Southampton’s debt will rise further, and it may even exceed 100 million pounds if we invest heavily in signings.

One hundred million pounds!

How much did Yang Huan cost when he bought Southampton?

Nicolas Cortez is a banker and his policy is healthy management, diligence and frugality, so his philosophy is to maintain the current status quo next season, or in other words, to ensure the competitiveness of the team, only Not enter.

But Yang Huan didn't think so.

In his view, football has always been a money-burning business, and the key question is whether the money burned has value.

"I have received the news that now the Premier League’s single-season broadcast share is at least 40 million pounds, and the highest championship even reaches 60 million pounds, and I can guarantee that the value of the next Premier League broadcast contract will be in the existing Half of the foundation."

If Yang Huan remembers correctly, the next Premier League broadcast contract will ensure that even the bottom-ranked team can earn at least £60 million in revenue, while the mid-ranking team will earn at least £80 million.

If it ranks upstream, it is hopeful that it will exceed 100 million.

Therefore, for Southampton, how much money is burned now is not the key.

The key is to rush to the Premier League as fast as possible and gain a firm foothold!

"Half it over?" Nicolas Cortes was a little confused.

The broadcast fee of the Premier League is already quite high now. Isn’t that ridiculous if it is to be doubled again?

"You have to have a concept, Nicolas!" Yang Huan smiled faintly, "Football is always a scarce resource. As long as there are fans in this world, football will always be the target of commercial capital."

From a certain perspective, the number of football fans has been on the rise.

Not only in the Chinese and Asian markets, but even in the U.S. market, which has the highest spending power, the number of fans is skyrocketing.

But the Premier League has always had only those 20 teams, and the seats have not changed!

There have always been so few giant teams!

Anyone who has studied business understands what this means.

And what Yang Huan wants to do most now is to use his powerful identity as a traverser to build a strong team that can compete with top giants before it fails.

As for how much to burn, it is not his consideration for the time being.

"This is the list of signings I drafted. You just follow this list."

Yang Huan went to a piece of paper from Longwu's hand, on it was written the names of the players and the clubs where the players belonged.

"Although we are thirsty for talents, we are not taken advantage of. As long as the price is acceptable, you can talk about it or even take it straight away."

Nicolas Cortes took the list from Yang Huan.

When he opened it, he was a bit tongue-tied.

Although there are no famous stars like Ibrahimovic on the list, there are still many stars, some of which are even hot stars, facing competition from many top teams. If such players are to be won, the transfer fee is It must be bleeding heavily.

"Master Huan, this..." Nicolas Cortes was in trouble. This was a tempo of tens of millions of pounds, or even more than 100 million pounds.

Yang Huan waved his hand, "Don't worry, you can talk about it, funding is not a problem."

Nicolas Cortes could only smile wryly.

It seems that Young Master Huan is determined to burn money.

…………

…………

(I always miss you very much),

(I always miss you very much),

(I always miss you so much),

(Before you walk into my life),

(I always miss you very much),

(You should know it),

, Meybe (call me if you can).

...

In the recording studio, Lin Yooner sang a lively, lively and playful melody with her sweet and refreshing voice.

After singing a [Callmemaybe], standing in the recording room, Josh, a famous arranger specially invited from the United States, applauded vigorously.

"Sing well!"

Lin Yuner in the recording studio took off the headphones she was wearing on her head, and showed a playful smile at the people outside Josh, Li Zhushan, and Uncle Bird. She also gave a thumbs up to the people outside.

When she walked out of it, everyone immediately greeted her.

"Singing great!" Josh was full of praise.

"Especially the chorus part of this song, it's very ear-catching, and it matches your voice very well. It's as sweet and sticky as fruit candy. It's easy to get stuck when you hear it!"

"Really, Teacher Josh?" Lin Yuner was also very happy to hear such a high evaluation.

Josh smiled and nodded, "The melody is simple and catchy, the rhythm is light, and the lyrics are short and powerful. It really has the potential to be popular."

Generally speaking, songs that are too sloppy are hard to get popular.

"Of course!" Uncle Bird Du Ziteng laughed aside, "This is Master Huan who arranges and composes lyrics personally. If it is not hot, there will be no reason."

He now admires Yang Huan so much that he can worship him as a god.

It has been ten days since Josh came to the UK. From the mouths of Uncle Bird, Li Zhushan, and Yoona Lin, he has often heard the name of Master Huan. He is also full of curiosity about the figure behind the superstar who made Uncle Bird himself. .

Unfortunately, Yang Huan has not been in the UK recently.

"I think the arrangement of this song should be a playful and pure style. Recently, there has been such a trend in the American music scene, but it is not obvious, and it fits Yoona's image positioning."

After hearing this, everyone nodded.

Yang Huan once said that Lin Yun'er was born with the pure face of the heroine of a literary and artistic film.

"Okay, then I will trouble Mr. Josh." Lin Yuner nodded at Josh politely.

"You're welcome." Josh left first, and he still had to think about how to arrange the music.

Watching Josh's departure, Du Ziteng looked at Lin Yuner with envy.

"Yoona, it doesn't seem to be long before you, the innocent goddess, I'm afraid you will be even more popular than me."

"Where is it?" Lin Yuner smiled shyly and modestly.

"Master Huan clearly wants to hold you up, as long as Master Huan wants to hold it, I firmly believe that you will be hot."

Du Ziteng was confident in Yang Huan, "Oh, but speaking of it, Young Master Huan said that this year I will release another divine comedy for us, and I really look forward to it."

With the popularity of Jiangnan Style, Yang Huan decided to release a single for Du Ziteng every year.

Now, it’s already 2011, the hot craze of Jiangnan Style continues, the click-through rate on the website is also rising, and the number of downloads on the Apple Music Store is also increasing rapidly, but Du Ziteng feels that it should start to be new The single is ready.

But he didn't dare to urge Yang Huan.

Everyone knows that Young Master Huan is busy, who dares to urge him?

When Yang Huan was mentioned, Lin Yuner's heart warmed up, but she felt a little empty.

She hadn't seen Yang Huan for nearly half a month.

"Uncle Bird, I heard that Young Master Huan has returned," Lin Yuner's face was a little timid and shy.

"Well, I'm back. I watched a football match in London last night." Du Ziteng also watched the match.

"Then... is he coming back today?" Lin Yuner was a little excited.

She didn't know why, she just wanted to see him.

But every time I saw it, I didn't know what to say.

Can't just stand there in a daze, don't speak?

"Who knows?" Du Ziteng couldn't figure out Yang Huan's temper.

Lin Yoona pursed her mouth in a lovely and pleasant way, her charming eyes revealing expectations.

At exactly this time, the fat man Paul Aro ran up from the stairwell, panting, and shouted when he saw someone.

"Master Huan is here, Master Huan is here!"

Everyone was surprised to hear .

"Young Master Huan is here?" Du Ziteng was full of surprise.

"Is it really here?" Lin Yuner took a step forward and asked nervously.

Paul Yarrow liked the feeling of being noticed, he smiled, "Come on, I just saw him get off the car and go upstairs."

"Ah!" Lin Yuner lost her voice, turned and ran.

"Eh, Yoona, where are you going?"

Of course Lin Yoona wouldn't say that she was going to clean up. She was sweating all over her head just now. She didn't want to go out to meet people like this.

"I... just go and come."

Du Ziteng looked strange, "Just now I was still wondering if he would come, but now people are coming, but he ran away."

He laughed unpredictably, "Oh, this woman's heart is really a needle in the sea!" ()