Chapter 13： Crash

In Chu Ge’s office, after the two parties signed the contract and bound the originals, Chu Ge said: “In a week and a month, we will publicize the entire network, and in addition to landing on the official website platform, including third-party game channels will also be carried out. Update."

"So tight?" Yang Chen is strange?

Generally, except for small manufacturers who don't really have any money, most of the manufacturers have to publicize their games for a while, at least let players know that there is a game.

Even taking the game to participate in some major game exhibitions is normal.

"No way, NetDragon will release the independent game they represent in May. The space-time wheel planned by Changan Studio Lin Jiayi is the master. At the same time, Tenghua also has two games that will be launched, both of which are well-known in the industry. Game manufacturers; June is even more impossible. Phoenix, Tenghua and several foreign manufacturers will launch 3A-level games. After all, it is the summer period of domestic games."

Their galactic network is so famous that it is completely incomparable with the top three in China. If the car really crashes, the rest will not be said. The propaganda will be crushed.

Maybe when the time is spent, you may not be able to buy a good advertising space.

There is also a sentence Chu Ge did not say, that is, this "Isaac's Combination" is more focused on the gameplay, also known as creativity.

If you can’t seize the opportunity, wait until the gameplay protection time expires, the three majors are slightly shameless and don’t give way, and the gameplay will be copied and updated, then this game is likely to be destroyed.

Didn’t the three majors in the early years do this kind of thing often?

Although the government has cracked down and launched many policies in recent years, it is not afraid of 10,000, but it is just in case.

Yang Chen nodded and did not speak.

He knows how to make games, but if it is to publish games or market games, neither of them can compare with Chu Ge's major.

And Yang Chen also believes that Chu Ge will not be irresponsible for this game. After all, the contracts signed by the two parties are in black and white.

"If I can, I would like to call this game a rougulike type game, and later I can also define "Isaac's Combination" as rougulike." Yang Chen said towards Chu Ge.

"rougulike?" Chu Ge was a little ignorant.

What does this mean?

Facing Chu Ge's coercion, Yang Chen just smiled and didn't speak. After all, he couldn't say that he was dreaming himself. In a world he dreamed of, this game is called the whole name.

After continuing to talk to Chu Ge about propaganda, Yang Chen left the Galaxy Network and returned to Jiangshi.

the next day

Yang Chen, who was still sleeping early in the morning, was woken up by Wang Yaliang beside him: "Look, look, the money is in the account!"

Opening his eyes confusingly, Yang Chen glanced at the mobile phone Wang Yaliang placed in front of him, and reminded him that the money had arrived.

Deducted more than 400,000 yuan has been paid to Wang Yaliang's account.

"Woo..." Yang Chen, a little confused, made a whine of unknown significance, and then prepared to continue to sleep with his eyes closed.

"The Galaxy Network has already promoted our game! You read this game from the media article, you are already talking about it!" Nothing meant to let Yang Chen continue to sleep, Wang Yaliang continued to shake Yang Chen.

"Ah... It's only 7:30, last night toss to a little more, let me sleep a little longer." Yawning, Yang Chen glanced at the phone and said.

"Don't I sleep a little too? Why are you so vain?" Wang Yaliang pouted: "However, I didn't mention you at all, I only said a brand-new type of independent game, but I didn't mention you."

After watching the full film to promote the soft essay, Wang Yaliang said a bit angrily.

"It's normal, after all, it's not propaganda to mention me, but anti-propaganda." Yang Chen said indifferently while wearing clothes.

is quite self-aware of this phenomenon. If there is only one "Dungeon of the Monsters", if he is used as a publicity point, then it is not publicity but black.

"But now we should be considered invincible, and we have already recovered the cost, then the net profit should be next." Wang Yaliang said with his finger.

"It's about the same, but this game is not only worth such a little money." Yang Chen smiled and said.

It is precisely because of confidence that Yang Chen will cooperate with the Galaxy Network. If he is not confident, he will directly sell more than one million to the three big ones. Isn't it more convenient?

Two days later...

Yang Chen sat on the sofa, holding a laptop and writing documents, and Wang Yaliang, who was brushing his mobile phone next to him, suddenly found something cobbled up: "A Chen, what Netlong's "Space Wheel" began to advertise, and Tenghua’s The game has also been promoted in advance. Our game feels that no one is paying attention. The official game fans' attention has been reduced a lot, only to break 100,000."

Wang Yaliang picked up the laptop next to it and entered a well-known game media website. A pop-up window popped out.

"The latest masterpiece of Changan Studio"

‘Another Masterpiece by Lin Jiayi, the Top Ten Independent Game Planner of the Year’

"Space Wheel" is about to be launched on all platforms! ’

Most of the space is given to the game "Space Wheel", and the remaining advertisements on the game website are for Teng Hua's next few games to be launched.

"Does the Galaxy Network frame us? Didn't it take us to propagate at all?" Wang Yaliang said a bit suspiciously.

"Isn't it publicity in the last two days? And this is quite normal. The advertising strength of the Galaxy Network is not greater than three, and sometimes during this conflict, you may not be able to buy advertisements for money unless you are willing to pay a premium." To say that it is impossible not to pay attention, Yang Chen is quite clear.

"The propaganda was exploded, and it was still online at the same time, and the difference was only a few days. It is not used at all. Our sales are estimated to be exploded." Wang Yaliang sighed. The excitement a few days ago was completely gone.

The game is no better than a movie. Staggering one week has little effect. For a game, let alone one week.

From two weeks to four weeks, it is the time of the crash, which will have a certain impact on game sales.

"Media advertising Galaxy Network is definitely no bigger than three, but the follow-up word of mouth, then anchor promotion, video promotion is the main goal of Galaxy Network." Yang Chen said calmly.

The self-media and game portals, the financial resources and channel resources of Galaxy Network certainly cannot be compared with the three majors. The promotion of self-media and portals is to let players know that there is only one game. UU reading

Anchor and video promotion, this is the purpose of Galaxy Network.

There is no independent game promoted by the company like the three majors. Why is it sometimes just launched, and has not waited for word-of-mouth fermentation, there are some video producers to try with famous anchors?

really because it was just released, and then they came to try it on purpose?

Some are true, but others are simply collecting money for marketing.

The game is fun and the live broadcast effect is good, then it will continue to live broadcast; the live broadcast effect is not good, then there is no follow-up after the broadcast.

Big companies have the standards of big companies, and small companies also have a way of survival.

Of course, all this is based on the fact that the game has enough reputation. If it is as bad as the original "Dungeon of the Monsters", then the subsequent publicity will not be carried out. This is written in the contract.

But at this time, Yang Chen's phone next to it rang and glanced at the call from Chu Ge of the Caller ID Galaxy.

"Mr. Chu, what's the matter?" Yang Chen said hello after receiving the call.

"It's a bit bad. The original news was that NetDragon's "Space Time" was ready to go online in May, but they suddenly announced today that it will be online in advance, and the time happened to be with us. I believe you also It should be noticed that the propaganda of "Space Wheel" has suddenly increased recently." Chu Ge at the end of the phone said with a headache.

Hearing Chu Ge's words, Yang Chen could not help but frown, this is indeed a big trouble.

"The soldiers will cover the water and the soil, and the game is no better than others. I have confidence in "The Combination of Isaac."" Yang Chen took a deep breath and said.

"I wish." Chu Ge at the end of the phone was silent for a second or two, and said softly.