Chapter 122： On how to make players sell themselves

With the new version of "Biochemical Survival", it can basically be said that the status of "Biochemical Survival" has been stabilized. At least the first impression of players on the zombie game is "Biochemical Survival".

At the same time, the number of online users including sales volume reached a new high, and the monthly turnover of the game has also been counted, the turnover of 52 million in the first month.

Compared with all domestic games, this running number is not particularly surprising. If it is placed in online game channels and mobile game channels, it can barely be ranked in the top 10, but it is almost nothing to try to reach the top five.

However, although "Biochemical Survival" is the main multiplayer mode, it is divided into the category of stand-alone games, and the monthly flow of "Biochemical Survival" is ranked second in this category.

The first place is a large-scale Western magic game of "Sword and Magic" under NetDragon. It has been on sale for two years, but the two-way charge of props and point cards. The good quality of the game itself still allows it to occupy domestic single-player games. The throne of running water.

But after all, it is an old game, which is only 5 million higher than the monthly flow of "Biochemical Survival".

"Mr. Yang, I feel that I can develop in-applied krypton gold guns. Making the moon flowing over "Sword and Magic" is definitely a big promotion for our Nebula."

In the office meeting, Xu Yu held a financial statement in his hand and said excitedly.

Although "Sword and Magic" is an old game that has been online for two years, what does it matter?

At present, the other party is still the first in the monthly flow list, which is enough.

Being able to surpass "Sword and Magic" is obviously a gimmick that can be used as a publicity. After all, the treatment of the first and second is completely different.

People in the conference room such as Wang Ye and Chen Shu were also very excited because they had just received a very good bonus.

The game is making money, and Yang Chen will not be stingy about what bonuses to give. After all, the dream of developing fun games is commendable, but everyone also wants to eat and live.

"Forget the numerical props." Yang Chen shook his head gently.

Yang Chen is quite resistant to spending money on the value of krypton gold, and the key is that Nebula games also make a lot of money, which is enough for their daily operations.

However, Xu Yu has a different view of Yang Chen's idea.

"Mr. Yang, to be honest, I don’t know much about games, but there’s a good saying that there is a reason for existence. In fact, many players want to launch krypton gold guns, especially in the case of PVE mode. Some players don’t want to talk to BOSS. Grinding around, but directly relying on a higher value to directly face the **** BOSS." Xu Yu said towards Yang Chen.

These are some suggestions that players feedback to the customer service department.

"And you can make a krypton gold model separately, and give advanced customs clearance rewards, krypton gold krypton enough to pass the single pass, at the same time, white civilian players can also be matched with krypton gold bully to lie and win the pass, and When Krypton King brings a newcomer, he can get special contribution points and then exchange for unique jewelry."

In the conference room, listening to Xu Yu's rhetoric, Yang Chen and Wang Ye were stunned.

Are you sure you are not our colleagues?

Speaking of a set!

The most important thing is that it sounds reasonable!

Although Yang Chen knew that Xu Yu made this suggestion, the main purpose was to increase the revenue of the game and make the company's financial report more beautiful.

But I have to say that this proposal really sounds reasonable.

Like most krypton gold games, why would players choose krypton gold?

Is there really no game to play?

Obviously this is not the case. Paying back money to buy convenience and cool, this is the main purpose of some krypton players.

Of course, there is another factor, that is to show off.

Looking at the silent crowd, Xu Yu is still struggling with various examples.

Yang Chen couldn't help but be silent for a while, it sounds reasonable!

If positioning "Biochemical Survival" is a free multiplayer game, then Yang Chen feels that he has agreed with Xu Yu's proposal, but the key is that this is a game that needs to be purchased, even if it is 48 yuan relative to the quality of the game. Not expensive.

"Forget it." Yang Chen let out a breath after thinking about it, or shook his head.

It sounds like this Xu Yu's proposal does not seem to have much problem, but the most critical point is that once the sale of numerical props is turned on, the future versions and new props will inevitably be upgraded stepwise.

And this improvement will also bring a result, that is, ordinary players will not be able to participate in the subsequent content without krypton gold, and welfare gifts will cause some of the early krypton gold weapons to become tasteless.

As is the case with the zombie mode in "CSOL" in dream memory, the early Kryptonian weapon destroyer can be said to be the strongest artifact, but as the version changes, the so-called destroyer is a younger brother.

"However, for the new PVE content, we can launch a limited-time pass system at the same time. Ordinary players can obtain additional rewards by completing tasks in the game. Players who purchase a pass can choose to complete the task to liver down all rewards, and they can also choose the first. Time to buy the level directly will unlock all the reward items." Yang Chen thought about it and said to everyone.

"In addition, don't be stingy about rewards. Don't appear in other games. Players waste most of their efforts to complete the task, and they are rewarded with a junk ornament."

"There are also new PVE content, ordinary players who do not purchase a pass, there is no special reward for customs clearance PVE mode, and players who purchase a pass system can receive additional rewards." Yang Chen turned his thoughts toward the people on the planning team Said.

"In addition to this, the game can also consider adding more social factors, as well as launching the main city function of the big map, as well as the interaction of small games." Yang Chen thought of the recent feedback from players about "Biochemical Survival".

"Small games like built-in music and dance..."

It may be unbelievable to say that, according to the data feedback from third-party outsourcing companies, female players in BioSurvival account for a large proportion.

Compared with the same type of FPS games, "Biochemical Survival" can be said to be very friendly to players with bad marksmanship.

The second is the DIY dress-up system in the game, where players can uniquely and creatively dress up their favorite characters.

However, in "Biochemical Survival", this kind of appearance display can rarely make these players show off.

And these players who pay attention to appearance are also the main source of income in the game, and it is certain to pay attention to it.

After listening to Yang Chen's explanation and suggesting some new features, Xu Yu next to him suddenly took a breath.

This is the rhythm that makes players sell themselves with a smile!

Thinking about it, a picture has emerged in their minds. The players smiled and held Yang Chen's hand, and then scrambled to stuff the money in the wallet to each other. Finally, they waved their hands and said goodbye.

You are the devil!

Talking about some of the follow-up content of "Biochemical Survival", watching the newly established two follow-up project content research and development teams are actively taking notes, Yang Chen nodded gently.

However, when he saw two other documents in the taskbar below the computer screen on the desk, Yang Chen could not help but coughed, and then showed a very serious expression.

What he wants to announce next is crucial for the current Nebula game.