Chapter 493: High-end atmosphere

Everyone found a shade, sat on the ground, and tasted delicious lychees and cherries while listening to Xia Ruofei's deployment work.

Xia Ruofei said in an orderly manner: "First of all, I am responsible for the sales of fruits. I will contact some of the previous partners. These fruits should be sold out without problems."

Feng Wei said: "The chairman, I have just estimated that we can produce about four hundred and five hundred kilograms per lychee tree. The total output is estimated to exceed 100,000 jins! The output of each cherry tree is estimated to be two hundred. About jin, the total output is at least 40,000 jins! So many fruits can really be sold at one time?"

This production is really amazing. It should be known that the average fruit tree will take at least three or four years to form a large-scale production. These fruit trees are only grown for about one year. Although Xia Ruofei was buying a relatively large seedling, it also grew. Far more than the average fruit tree.

So when the cherry and lychee trees were fruited in April and May, Cao Tieshu was also shocked.

These fruit trees not only grow super fast, but also grow fruit on a large scale in the second year of planting, which is far beyond the understanding of Cao Tieshu.

Cao Tieshu is an old peasant. His estimated output is similar to what Feng Wei had just estimated.

Even if it is a fruit tree of four or five years old, this production is considered to be high-yield.

Xia Ruofei said with a smile: "Do not worry! I am afraid that the output is too small, not enough for them!"

The Hengfeng Group of Hong Kong Island Majia has already begun to diversify. They have been involved in the high-end fresh fruit industry. There are many chain stores in China, Hong Kong, Macao and Taiwan, and Southeast Asia, which specialize in high-quality fresh fruit.

If Ma Xiong knows that Xia Ruofei’s Taoyuan Farm has such high-quality lychees and cherries, he certainly can’t wait to pack it all. It’s best not to give it to others.

The winery has established a very close cooperative relationship with many large chain supermarkets in China, and because of the hot selling and production control of the drunken Eight Immortals, it is basically those large-scale super-businesses who are pleasing and even the Bajie winery.

Therefore, as long as Xia Ruofei moves his mouth, those super-businesses will definitely rush to leave the best fruit sales to Taoyuan.

In addition, long-term partners including Xijiang Monthly Club and Lingji Catering are also very welcome for this high-end fruit.

Therefore, the output seems to be very high. If it is given to these partners separately, it will even be stretched.

However, these fruit trees are still in the growth stage, and the output in the next few years should continue to rise.

Especially for lychee trees, the growth space is very large. There are many places in the south with giant lychee trees that are hundreds of years or even thousands of years. The yield of a tree can reach several thousand jins.

When Feng Xiao sees that Xia Ruofei is full of confidence, there is no more to say. She is still quite familiar with Xia Ruofei. She knows that this young chairman will basically not do anything unsure.

Xia Ruofei continued: "General Feng, you are mainly responsible for the packaging design and production of fruits. As before, looking for a relatively high-end packaging for the company, our Taoyuan company's logo must be very eye-catching."

Feng Wei nodded and said: "Okay, no problem, give it to me!"

Xia Ruofei thought about it and said: "The name is Taoyuan brand organic lychee and Taoyuan brand organic cherry!"

"Although it is a bit sloppy, but the problem is not big." Feng Xiao said with a smile, "I will ask the designer to design it!"

Xia Ruofei turned his attention to Cao Tieshu and said: "Lao Cao, you are responsible for the harvesting work here. Once I contacted the sales, Feng always solved the packaging problem, and we are about to start harvesting the fruit. ”

Cao Tieshu grinned and said: "Good boss!"

Xia Ruofei said: "Now you can make some preparations in advance, including tools, personnel or something. The farm's existing staff may not be enough, you can temporarily hire some villagers to help."

"I know! Don't worry about the boss!" said Cao Tieshu.

Feng Wei added: "Lao Cao, these fruits are high-quality fine fruits, so we must pay attention to when harvesting, and must not cause damage. It is best to set a standard to come out and collect workers before harvesting. For simple training, be sure to emphasize everyone."

Xia Ruofei said: "Right right, this is also very important. Feng, I see you on the side of the Internet to learn about the process of collecting and packaging fine fruit, and assisting Cao to develop a set of standards."

"Okay, chairman!" said Feng Wei.

Cao Tieshu was a big old man. When he first heard that he was going to set the standard, he suddenly felt a bit of scratching his head. Fortunately, Xia Ruofei immediately sent someone to help him. He immediately turned his worries into joy.

At this time, Lin Qiao spit out a cherry core and asked: "If you fly, what do I do?"

Xia Ruofei smiled and smacked Lin Qiao's Qiong nose and said: "You! It is responsible for eating! As long as you are not afraid of getting angry, the lychee is enough! Oh... cherry is enough!"

Lin Qiao sighed and said: "If Feige looks down on others..."

Feng Xiao said with a smile: "Lin Qiao sister, the chairman is not optimistic about you, I am optimistic about you! You have nothing to do with your summer vacation anyway, it is better to be responsible for the fruit packaging design with me? The right to contact the society in advance, Internship in advance."

"Okay, good!" Lin Qiao said happily.

In high school, the school has heavy academics and basically has no time to contact other things. After the college entrance examination, Lin Qiao’s pressure has plummeted, and everything is full of freshness.

Xia Ruofei said: "Feng Zong, Qiaoer has just finished the college entrance examination, and will immediately assess and fill in what he wants..."

Lin Qiao immediately said: "I can estimate the answer after the two days have come out. It will not take long before this time. Filling in the volunteers is the next month. It does not affect my internship with Feng Xiaojie! ”

Feng Xiaoxiao said: "The chairman, since Lin Qiao is so interested, let her be with me! I also have a free labor force!"

Lin Qiao said with a smile: "That is, I don't collect money!"

Xia Ruofei can only help but smile, saying: "Let's do it! You can't give Feng to the chaos! This time is very tight."

"Know it! More than my mother!" Lin Qiao spit out his tongue and said.

Xia Ruofei looked at Lin Qiao with a spoiled look and shook his head and smiled.

Everyone got up and Xia Ruofei put the lychee and cherries in a bag and prepared to bring it back to the tiger mother.

Then he ordered Cao Tieshu to pick more fruits and let the company's employees and workers taste the fresh taste. This is the first batch of self-produced fruits on the farm. The right is employee welfare.

Cao Tieshu immediately followed the instructions of Xia Ruofei and took the tools to pick the fruits. Xia Ruofei, Feng Wei and Lin Qiao began to go down the mountain.

On the way, Feng Wei suddenly asked: "Yes, the chairman, how are you going to price these fruits?"

Xia Ruofei thought about it and said: "Since we are taking the boutique route, the price must not be too close to the people, and we must get the grade!"

This is also the established strategy of Xia Ruofei. In the future, Taoyuan's products, in addition to Yangxin Soup, are high-end boutique routes, and the price is definitely much higher than similar products on the market.

On the one hand, the quality of the product is there, and it is very reasonable to sell it. On the other hand, this can also give the audience an established impression, that is, if the Taoyuan company produces it, it must be a high-end boutique.

As long as this impression is formed, the purpose of Xia Ruofei will be reached.

Lin Qiao said with a smile: "If you fly brother, what you are doing now, you can get rid of the image of a wealthy fan! You don't need makeup to go to a profiteer!"

"How to say it!" Xia Ruofei said with anger, "I am a financial fan, then you are a small fan, who makes you my sister!"

Feng Xiao said with a smile: "The chairman's strategy is correct. Let's say that our fruit quality is so high, we must sell it at the market price. It is not that we can't go with ourselves!"

"Feng always understands people!" Xia Ruofei erected a vertical thumb, then thought for a moment, said, "This way! Lychee 100 yuan per kilogram, cherry 300 yuan per kilogram, tentatively set this price, Feng always have time to understand This year's market conditions, if necessary, make adjustments."

"Okay!" Feng said calmly.

The next Lin Qiao has been scared to the price of cherries, because it sells very expensive, the wholesale price of the first two hundred and one hundred kilograms is normal, the quality of the cherry in Taoyuan Farm is significantly higher than the other cherries on the market. The price of 300 yuan a kilogram is not a big deal.

But is it too dark to sell a hundred kilograms of lychee? In the south, the year of high-yield litchi, the slow-moving lychee even two or three dollars a kilogram, even if it is a normal price, generally two or thirty-one kilograms, Xia Ruofei actually set a unit price of one hundred yuan? Who would be more foolish and buy more of your high-priced lychee?

In contrast, Feng Wei is very calm, because Taoyuan's pricing has always been the same, five to ten times higher than the ordinary products on the market, they are still in short supply, the previous Taoyuan vegetables, and later the Tiefeng Fengdou are like this. Feng Wei is used to it.

However, related to the company's specific operations, Lin Qiao is still very measured, although the heart was greatly shaken, but did not interject.

Soon, a group of three people came to the foot of the mountain. Xia Ruofei first drove Feng Wei back to the comprehensive office building with a pickup truck, and then returned to the villa with Lin Qiao.

It took a lot of time to pick and deploy the work in the orchard. The mother of the tiger at home has already prepared for lunch.

Seeing the two returning, the mother of the tiger quickly greeted them to eat in the past.

Xia Ruofei put the bag with the fruit on the table and smiled and said: "Auntie, try the fruit produced on our farm!"

The mother of the tiger said: "I will eat right away, let me go after dinner..."

Xia Ruofei said with a smile: "Auntie, this fruit is healthy before eating! Now many banquets in big hotels provide fruit before meals."

Lin Qiao also said on the side: "Yes! Mom, you will taste it! I told you... If the flying fruit of this group is delicious!"

The mother of the tiger said: "You have eaten a lot in the orchard? Don't eat it for a while!"

Lin Qiao spit out his tongue and smiled embarrassedly.

However, under the persuasion of the two, the mother of the tiger still tasted a few lychees and cherries.

"This lychee is really sweet!" The mother of the tiger showed a look of surprise. "Cherry is also delicious! If you fly, you can't think of your farm so you can grow such a good fruit..."

Lin Qiao said to the side: "That is! If Feige can be domineering, say 'Taoyuan produced, it must be a boutique', this lychee will sell one hundred and one kilograms! Cherry is to sell three hundred and one kilograms !"

The mother of the tiger was shocked and said: "It's so expensive! Let's not ruin the good things, let's sell them!"

Xia Ruofei looked at Lin Qiao with a blame and said: "Auntie, don't listen to Lin Qiaozhen, it is one thing to sell how much money, but these fruits are all produced by themselves. How can they be calculated according to the price? Add up to a production of more than ten thousand jins! Anything to eat is fine!"

After that, Xia Ruofei said: "Auntie, you eat more cherries, lychee eats more and it is easy to get angry!"

Under the persuasion of Xia Ruofei, the mother of the tiger ate a few more cherries, and then said nothing to eat, Zhang Luo gave everyone a meal.

After lunch, Lin Qiao got into his room to study a lot of Apple electronics. The mother of the tiger also went back to the room to rest, and Xia Ruofei went back to his bedroom and took out his mobile phone to start contacting the fruit market.

The first thing he contacted was Ma Zhiming, who was on Hong Kong Island.

After the phone was connected, Ma Zhiming said with great enthusiasm: "Hello, Xia Sheng!"

"Mr. Ma, how are you!" Xia Ruofei said with a smile.

The two of them chilled a few words, Xia Ruofei began to cut into the topic: "Mr. Ma, this is the case, our farm orchard this year's harvest is good, mainly lychee and cherry two fruits, the quality is quite high, I would like to ask you constant Is there any interest in Feng Group?"

"Of course!" Ma Zhiming said quickly, "Xia Sheng, how much output you have, our Hengfeng Group is all packed!"

For the cooperation with Xia Ruofei, Ma Zhiming did not hesitate at all. On the one hand, he is highly trustworthy about Taoyuan's products. Hengfeng Group is now the largest partner of Taoyuan vegetables. The quality of Taoyuan vegetables has long conquered the Ma family and can make vegetables close. Where can the fruit produced by the company be poor?

On the other hand, Ma Zhiming is also out of resignation. Xia Ruofei not only saved Ma Xiong's life, but also successfully cured the autism of his baby daughter Huanhuan. For Xia Ruofei, Ma Zhiming is always full of gratitude.

Xia Ruofei said with a smile: "I am afraid that all-inclusive will not work. We have a lot of partners now, and we have to leave something for others!"

Xia Ruofei is of course a brand strategy. Only by entering a large-scale super-business, can Taoyuan’s reputation be spread more widely. After all, Hengfeng Group is taking a high-end route, and its audience is relatively narrow. Therefore, Xia Ruofei must stay in part anyway. Fruit to the major supermarket channels.

"That's OK! In short, leave us as much as possible!" Ma Zhiming said with a smile. "Xia Sheng, we are old, and the cooperation of Taoyuan vegetables has always been very pleasant."

"This is no problem!" Xia Ruofei said with a smile. "Mr. Ma, if you have time in these two days, I suggest you visit our farm. In addition, Huanhuan should have a summer vacation? Let her bring it together. I have promised that when she waits for the fruit to mature, she will take her to pick it! If she misses the picking season, she will blame me for food!"

When Ma Zhiming was slightly indulged, he said, "No problem. I will look at the recent work schedule and try to take time to bring back Huanhuan to the mainland together."

"That!" Xia Ruofei said, "Let's meet and talk about it!"

After hanging up the phone, Xia Ruofei called the sales manager Li Jing on the side of the winery and told him about the situation here. Let him contact the person in charge of the major supermarket channels. The small study group, let the heads of the super-business channel fruit counters go to the farm to inspect.

Li Jing knows that Xia Ruofei is a major shareholder of the winery, and is still the future son-in-law of Ling Xiaotian. For the instructions of Xia Ruofei, he is naturally full of promises and promises to implement it immediately.

In fact, Li Jing, the sales manager, is now very beautiful. It is the super-commercial channel that asks him to give more quotas. Therefore, the coordination of Xia Ruofei can be said to be effortless.

Finally, Xia Ruofei sent a phone call to Zheng Zong of the Xijiang Monthly Club and his future father-in-law Ling Xiaotian.

The two are very interested in the fruit of Taoyuan Farm. Taoyuan vegetables have brought them a lot of surprises, so they are also full of confidence in Taoyuan fruit, and the sale will not be rejected.

In this way, Xia Ruofei’s several calls basically solved the sales problem of more than 100,000 kilograms of fruit.

In the afternoon, Xia Ruofei slept for a nap, got up at three o'clock, went to the Lingtu space to go around and watched the progress of Xia Qing's opening of the medicine garden.

With the help of artifacts such as agricultural excavators, and the environment in the spiritual map space is unique, the work efficiency of Xia Qing is greatly improved.

In order to save time, Xia Qing put the work of nursery seedlings at the beginning of the 30-fold time flow rate. Nowadays, dozens of medicines of all sizes have been planted with Chinese medicine. I believe that it will take a long time for Lingtu space to A large number of high-quality Chinese medicines have been produced.

At four o'clock, Xia Ruofei walked downstairs after a little washing.

Just walking to the stairs, Xia Ruofei saw Lin Qiao walked out of the room with a brand new Apple laptop.

Lin Qiaoyi looked up and saw Xia Ruofei, and quickly said: "If you fly brother! The answer to the college entrance examination has come out!"