"Mr. Li, it's like this..." What else does Gao Leng want to say.
"Oh, Mr. Gao, it's like this. I'll have a meeting later, or I'll wait until the meeting is over..." Li always interrupts Gao Leng immediately.
He couldn't have been in this muddy water. He refused it very clearly for the first time. Unexpectedly, Gao Leng had so little eyesight that he called again to talk about it.
Mr. Li's impatience is obvious.
He is right. Although Gao Leng is a big star in the media industry, he is a newcomer in the publishing industry. To be exact, he is not a newcomer. What are the first two entertainment magazines that have entered the publishing industry? Children's books haven't come out yet. In addition, President Li has always been a publishing house of state-owned enterprises, and he has quite a few powerful officials.
No matter how big a man you are in the media, who are you in the publishing industry? Even if you have some abilities in the publishing industry, can you compare with your own publishing house? This private enterprise produces some books of 7788, can it compare with the old publishing house?
One day at a time, it can't be compared.
If you don't want to go through this muddy water, you just don't want to go through it. What's more, you won't cooperate with a younger generation to do any activities and give you a big role?
At this point, the director of the office suddenly looked at the mobile phone, his eyes were round, he quickly put the mobile phone in front of Mr. Li and lowered his voice: "look at it..."
Mr. Li squinted at his cell phone and continued: "that's OK, Mr. Gao. I'm going to open it..."
Speaking of this, Mr. Li's eyes were suddenly round.
The official microblog of the General Administration of publication not only reprinted the first named microblog of starlight group, but also reprinted it less than a minute after Gao Leng sent out the second microblog to publicize children's books, and wrote: children in our country need high-quality children's books, whether they are public or original children's books. In order to make it easier for parents to distinguish which books are good books, we give a special example Led by starlight group, we invited all publishing houses to participate in the activity of "several good book lists". We will issue several good book lists for the majority of children, teenagers and teenagers, and provide them with the best required reading books of all ages in the Empire.
At the same time of publishing this, the General Administration of publishing also launched eight domestic first-class publishing houses, including the one where President Li works.
"Meeting..." Mr. Li dragged on his voice, changed the tune immediately, put a smile on his face and said, "so there's not much time. It's just for the children. Of course I will take part in such a good activity! Look at you. Who are you and who are you? Why are you so worried? Don't worry, brother. I support you! "
State owned enterprises, the most bureaucratic communication that set.
At this time, Gao Leng is fierce. It's a cost to let the General Administration of publishing and starlight group join hands to do this activity. Then he, the boss, doesn't want to accompany him, he has to accompany him, he doesn't want to hold the role, he has to hold the role.
"Son of a bitch, Gao Leng is good at playing politics." After hanging up, Mr. Li murmured.
Time, place and people.
The secret visit made the General Administration of publishing face the dark side of the public version of children's books, and it was a good solution to call those small workshops to come to the meeting at the first time. But if this activity is added, the solution is perfect.
"Starlight group is the biggest beneficiary. This event is sponsored by them, and domestic first-class publishing houses have to hold the role. After all, the General Administration of publishing wants to take advantage of this wave of secret visits to fight a beautiful turnaround. In this way, the public will not blame the General Administration of publishing for its ineffective supervision, but will praise the response of the General Administration of publishing." The director of the office is a transparent person with an envious look in his eyes.
And the phone on Gao Leng's side keeps on answering.
"Mr. Gao, it's your brother Liu! From Mingmei publishing house, mm-hmm, yes, you're really good at secret investigation! Yeah! support! Great support! Your brother, I like you most. You are such a heroic figure. Secret visit is admirable! OK, then you can send me the information of the activity... "
"Mr. Gao, I'm brother Kai! Oh, tell me about you. This activity is well held. I've wanted to hold this activity for a long time. Of course, I'll cooperate with you! "
Within five minutes after the General Administration of publishing forwarded the microblog, the bosses of these publishing houses who had previously avoided all changed their tune. Originally, they all wanted to protect themselves. They jumped into the muddy water one after another. They didn't care to offend those small workshops. After all, they offended the General Administration of publishing. They were just playing with their lives.
This should be the first time that people have been aware of the dark scenes of children's books, just like the peaceful and beautiful lakeside. For their own interests, they have witnessed the black public version of children's books poisoning the children of the Empire for decades.
However, their voice is forced, forced by Gao Leng with the help of the General Administration of publishing.
"Mr. Gao, your children's book magazine is sure to succeed."
"Shall we cooperate? How about our excellent publications serialized in your magazine? The price is easy to say! "
In the eyes of experts, the children's book magazine of starlight group has won at this stage, and it has won at the starting line. It has won a complete victory in terms of media publicity, the level of publication, or the authority recognized by the state. It's absolutely right to work with him.
"Yes, yes, we can cooperate with each other as long as the works are included in the excellent book list. Thank you, brother." Gao Leng immediately agreed that it would be better to serialize all the stories in the list in children's books. In this way, at least some children from poor families can read all the stories in the excellent books list of the Empire just by buying a magazine.How wonderful.
Gao Leng thought that when he was a child, he was greedy for other people's children's books, but he couldn't afford them. He also saw that many families now want to cultivate their children, but children's books are just thirty or forty, especially for young children, who can afford one story? It's almost enough to buy one. There are so many books on the list that I really can't afford to buy.
However, if the publication cooperates with the publishing house of the book list, it will be different. Most families can still squeeze out ten yuan a month to buy magazines. They can read good books for ten yuan a month. This is probably the most beneficial thing for many poor families who want their children to be successful and their daughters to be successful, and hope to change their fate through reading.
The publication of "empire baby" has already gained the attention of the vast majority of parents in China before it is published. They believe that this magazine is not only a children's magazine named by the General Administration of publishing, but also a subsidiary of starlight group, the host company of excellent books list.
Excellent book list enjoys a high influence in the Empire. As a mother, those who pay attention to children's education have deep experience. Whoever can produce excellent book list is the authority.
"When will Empire baby come out? It's said that it's the best children's magazine in China. "
"I think their official price is very cheap. Ten yuan or twelve yuan is the price of conscience." There were many discussions. A space for one person in the
nursery forum was soon. There were many mothers who talked about the children. Most of them, especially the professional childcare workers who had operated the official account, analyzed the details of the upcoming Empire doll.
includes what what beyond the best domestic illustrators and the best children's book writers in China, so much paper, why the most environmentally friendly paper, etc., these professional parenting children wrote in detail, through the WeChat official account to the beyond count of parents.
It's obvious to win. The important books are good and will be popular.
It's just that the price position is so low that almost every family can afford it, but you can order something higher. Even if you order 20 yuan or 30 yuan a magazine, it's normal. Nowadays, everyone is willing to spend money on dolls.
"Mr. Gao, we have been preparing for two weeks. Our book list activity will be held soon. On that day, we officially announced the launch and pricing of" empire Doll ". I think the price of ten yuan is too cheap?" Yang Guanguan put the materials on Gao Leng's desk and patted: "here are three managers' Analysis on the pricing of publications. They all tend to price at least 30 yuan, otherwise they can't afford to support those top illustrators and children's book writers. Ten yuan is too little. "
Gao Leng also did not raise his head: "just 10 yuan, you tell them that the profit of" empire Doll "does not lie in the price of the publication."
"If the revenue is not in pricing, it is advertising, but advertising in magazines If you do too much, it will lower the level. " Yang Guan reminds a way.
After all, a magazine doesn't make money by pricing, so it can only make money by advertising in books, magazines containing some advertisements and so on. But children's book is different from other magazines. Since it is the best boutique children's magazine, if there are too many advertisements, it really falls into grade.
"Don't make money from advertising." Gao Leng raised his head and explained a few more words: "remind the advertising department of children's book that this children's book journal should receive as few advertisements as possible."
Yang Guan was stunned.
If you don't make money by publication fees or by advertising, what does Empire doll make money by?
"Isn't that a loss..." Yang Guan muttered.
"How can it be Gao sneered: "OK, you go to work, you can rest assured, not only will not lose, this will be our most profitable project into the book market, is comparable to our high-quality TV series project, will make a lot of money."
How to earn it?
Yang Guan wanted to ask Gao Leng, but when she saw that the boss was busy and did not dare to disturb him, she naturally would not ask any more. Instead, she poured him a cup of tea and stepped back.
"Gao Leng is good at playing public opinion." Su Su sighed, put the phone aside, reached out and pressed the temple, and said.
"Well, now they have a list of excellent books, and their publications have gone on the market smoothly. They have been looted in the first month."
Assistant some doubt: "however, only 10 yuan a book, they use environmental protection paper, there are domestic first-line children's book experts original works, even if sold out of stock is not profitable ah."
Sue nodded.
"Mr. Su, how do you think Mr. Gao is going to make a profit?" Asked the assistant.
Su Su tilted his head, narrowed his eyes, thought about it, and finally shook his head: "I really don't know, I don't know what kind of routine Gao Leng is playing. The price of his magazine is so low, and I heard that there are no advertisements. How can I make a profit?"
Speaking of this, for the first time, Su Su felt that her IQ was not enough, which made her extremely uncomfortable.
She shook her head, instantly threw off the feeling that her IQ was not enough, and returned to the domineering and wise queen fan, with a sneer: "the poorest one who published the book, maybe he didn't intend to make a lot of money in this project. He just wanted to make a little cultural project."How can I not think of the routine of high cold operation? Absolutely not.
Su Su raised her head confidently and shook her hair again.
The Queen's IQ is absolutely crushing everyone, including Gao Leng.
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