Chapter 812： Thrilling

812 Thrilling

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"The Bourne 2," which opened on July 15, made $74 million at the box office; "Enemy Robot," which opened on July 16, made $78 million. Device: No ads, full text, and more on the North American movie box office rankings in the third week of July, "Enemies of the Machine" won the top spot!

This result is disappointing for Universal Pictures. "The Bourne Bourne 2" has not been able to pull down "The Mechanical Enemy" in the end, but the potential of "The Bourne Bourne 2" makes Universal Pictures overjoyed. . Perhaps, Ron Mayer will be depressed that he has not been able to directly defeat Evan Bell, but this is not the most important thing, the important thing is that "The Bourne 2" has a double harvest at the box office, and "The Bourne 2" is still a small investment The representative of high returns is even more good news for film companies. Therefore, Universal Pictures is quite satisfied with this result.

For 20th Century Fox, "The Enemy Robot" beat "The Bourne Bourne 2" and won the top spot in the North American box office chart. The company's rapprochement with Evan Bell has been a bliss for Twentieth Century Fox, which is committed to its revival.

Universal Pictures and Twentieth Century Fox have their own thoughts, but both are acceptable for this result.

For the media, although "The Mechanical Enemy" and "The Bourne Bourne 2" did not come up with a single result, this result is more interesting than who wins and who loses: this is the real game, because you never know what will happen next. What will happen in one step, and will the outcome of the two films change next week, "The Mechanical Enemy" and "The Bourne Bourne 2" have stabbed the North American box office to rejuvenate the North American box office while having a good reputation, and the future staying power How it will be, these are countless things to watch.

It can be said that this is a result that everyone is happy with. Of course, no one could have expected such a result, which is the greatest charm of this war.

However, for this result, the people who are the most unhappy are the competitors of "Enemies Robot" and "The Bourne Bourne 2", because all the audiences were stabbed by the head-to-head confrontation of these two movies, and the audiences of other works The traffic was greatly diverted, and the box office performance was not very optimistic.

After the champion "Enemies of the Machine" and the runner-up "Bourne Bourne 2", "Spider-Man 2" only took in $28 million at the box office, a drop of more than 50%, although the cumulative box office just passed 300 million mén threshold, but the decline was far greater than expected. It seems that even "Spider-Man 2", three weeks after its release, is still hard to resist the golden showdown of the two movies.

The new film "Cinderella's Glass Phone" released this week has received a huge impact. Although the box office performance of 15 million US dollars is not bad, after all, the film has only invested 19 million US dollars, and it is a young actor. The campus romantic comedy, the box office performance is very impressive, but it still makes Warner Bros. not very satisfied.

However, the disappointment of Warner Bros. will not last long. Although the performance of "Cinderella's Glass Phone" was slightly lower than expected and was greatly affected, "The Notebook" relied on Evan Bell's appeal and was greatly affected. The impact is significantly lower than other works. In its fourth week of release, "Notebook of Love" dropped by only 20%, with a box office of 19 million US dollars, which not only allowed the cumulative box office of this love movie to break through the threshold of 100 million US dollars to 110 million The number of dollars, but also successfully defeated a number of opponents, ranking fourth after "Spider-Man 2", such a performance is enough to make Warner Bros. smile again.

All other news takes a back seat to the golden showdown between "Enemies Robot" and "The Bourne Bourne 2", unable to win more attention, but "The Notebook" still relies on "Director Evan Bell's nv production" once again won the title.

The word-of-mouth of "Love Notebook" has been going up all the way, beautiful scenery, beautiful music, beautiful love, which makes modern urbanites begin to believe in the existence of love again. More importantly, compared to the simple green campus romantic comedy like "Cinderella's Glass Phone", "Love Notebook", which is also a love movie, shows its depth. This movie is not only a fairy tale, but also a fairy tale that happened around us and may become reality. In fact, beautiful things have always been around us. The pure and clean love is highly sought after and affirmed.

Coupled with the topic-pulling ability of "Mechanical Public Enemy" and "Three", "Notebook of Love" has a very stable trend in the box office rankings, showing an amazing market heritage.

"Enemies Robot", "The Bourne 2", "Spider-Man 2", "The Notebook", "Cinderella's Glass Phone", these are the top three of the North American box office charts in the third week of July. "Ace Announcer", "Fahrenheit 911", "King Arthur", "Crazy Dodgeball", and "Shrek 2" each occupy the remaining positions in the top ten.

It is worth mentioning that, in addition to the golden duel between "The Mechanical Enemy" and "The Bourne 2", and the box office durability of "The Notebook", "King Arthur" has become one of the focuses of this week. , the box office in the second week has been struggling on the edge of 10 million US dollars, and the cumulative box office has just crossed the 40 million US dollars mén threshold. Compared with its 120 million US dollars investment, this epic masterpiece is indeed completely cups.

In the fourth week of July, the gold showdown was still the focus of the media's attention. The drop in the box office in the second week between the two also became the object of heated discussion among all the media. Generally speaking, the decline in the box office involves many problems. The most direct Or the influence of the word of mouth of the movie, which is bound to have an impact on the judgment of other audiences who have not yet entered the cinema. And here's the problem. The reputation of "The Mechanical Enemy" and "The Bourne Bourne 2" are not comparable, so the drop in the box office depends on the attraction of the movie itself to the main target audience. In short, it is the appeal ! This also means that the appeal of Evan Bell and Matt Da méng is bound to have an impact on the box office drop this week!

This week, the movie "Cat nv" starring Harry Berry, the first black actress in history, will be released! This commercial blockbuster with an investment of 100 million US dollars is also a movie based on the original animation of the very popular cat character, and tailored for this character. The appeal of anime heroes to the North American box office has never been underestimated. Therefore, the competition between "Cat NV" and "Mechanical Enemy" and "Spider-Man 2" will also become one of the highlights.

When the box office battle in the fourth week of July ended, almost all the media used the adjective "thrilling". Only this word can describe the intensity of the box office competition this week.

Judging from the daily average box office of the seven days from Monday to Sunday, "Enemies of the Machine" dominated on four days, "Bourne Bourne 2" won on three days, and in each day's individual competition, the competition between the two also entered white-hot. The gap between the two in the first three days was only tens of thousands of dollars, which can definitely be said to be the slightest difference. Starting from Thursday, the "Mechanical Enemy" began to exert force, and won the "Bourne Bourne" in a single day on Thursday. After a 2" $500,000 box-office advantage, this week's advantage is basically confirmed.

But what is surprising is that after the release of "Cat NV" on Friday, the situation has reversed. "The Bourne Bourne 2" surpassed the "Mechanical Enemy" by 600,000 in a single day, regaining the advantage in his hands, not only that , "Mechanical Public Enemy" also lost to the newly released "Cat NV" in the single-day box office competition, and only ranked third in the single-day box office ranking on Friday.

This has all the media on edge, not just Universal, Twentieth Century Fox and Warner Bros., the distribution company of Cat NV, but all critics are closely watching the outcome of the second week of this golden showdown. At present, it seems that the "Machine Public Enemy" who had gained the upper hand seems to have insufficient stamina. Instead, "The Bourne 2" has gained the advantage. In addition, "Cat nv" has joined the battle group, and the battle situation on Saturday and Sunday is not optimistic.

However, the media once again fell below the glasses! Over the two weekends, "Enemies of Machinery" swept the North American box office for two consecutive days, showing amazing appeal, not only easily defeated the "cat nv" with a mess of reputation, but also made this heroic film known as "destroy xìng suffering". Hit the bottom, and also won two consecutive days of victory over "Brunette 2"!

Finally, the thrilling seven-day box office battle in the fourth week of July ended!

With the huge energy of the two weekends, "Enemies of the Machine" won the box office of 45 million US dollars and won the throne of the North American box office chart. And "Bourne Bourne 2" suffered two consecutive blows over the weekend, and its ability to reinvigorate the box office seems to have been severely blocked by Evan Bell. The $43 million box office lags behind "The Mechanical Enemy" by two million." "Consecutive" won the runner-up position This seems to indicate that Evan Bell's appeal has surpassed Matt Daméng. Of course, the success or failure of the film's actors is only part of the reason, and the factors affecting the box office are even more complicated. However, judging from the current situation, "Mechanical Enemy" has completed a two-game winning streak against "The Bourne Bourne 2", which also indicates that Universal Pictures is indeed at a disadvantage in the confrontation with Evan Bell.

"Cat NV", which was released in the first week, only won 20 million US dollars at the box office, and it seems that it has become a failure of Warner Bros. this summer. And "Spider-Man 2" was also shunted by the audience of the golden showdown, and the box office fell directly to 17 million, which is definitely not good news for Sony Columbia Pictures.

And the box-office strong "Notebook of Love" not only won the box office of 15 million US dollars, although this week's box office has dropped by nearly 30%, its durability is still a source of regret for Warner Bros. Got a good new. At present, "Love Notebook", which has accumulated a total of 130 million US dollars at the box office, has also become the focus of the media's most attention in addition to the summer box office battle, because this means that Evan Bell's directorial debut has achieved superlatives. Unexpected success!

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