Chapter 891： between trade-offs

The first update today, please recommend, please subscribe!

Since the establishment of Eleven Studio, there are not many works produced, "Deadly Identity", "The Notebook of Love", "Mysterious Skin", "Navy Criminal Investigation Service", a total of three movies, one TV series, and the upcoming "" Crash", "Brokeback Mountain" and "Doctor House" in production, and finally "Little Sunshine" in preparation. ng. "American Idol" is not a program produced by Eleven Studios, it can only be said that it holds the copyright of the program.

But the current four works, "Deadly Identity" has won a global box office of 150 million US dollars, and "The Notebook" is still being released, and the cumulative box office in North America is currently 150 million US dollars. It has made Eleven Studios more than ten times the profit. "NCIS" and "American Idol" have brought Eleven Studios more than $20 million in advertising revenue, and talent show copyrights, advertisements, and player signings have brought Eleven Studios before and after the signing. nearly a billion dollars in revenue. And "Mysterious Skin" just won the Silver Lion Award in Venice, and the subsequent release is also worth looking forward to.

Of course, we can't forget the "Eleven" brand created by Kathryn Bell, which has now become the first money-printing machine of Eleven Studio, and Evan Bell's album sales and movie remuneration are still other income.

Before and after, Eleven Studio has made nearly 1.4 billion US dollars in profits in the fields of music, film, design, TV, etc. This achievement is really staggering. And, know that this is just a conservative estimate. Steve Jobs believes that the internal figure of Eleven Studio should have exceeded 1.5 billion, but at present Eleven Studio is a professional workshop, and they do not need to publish the company's accounts, so what the internal number is, outsiders are not allowed. And know.

In fact, there is only one factor for the success of Eleven Studios, and there is only one, Evan Bell. If you analyze it in detail, the moderation and step-by-step examination shows the cautiousness and rationality of this young studio; the wisdom and preparation when choosing works are the magic weapon for the success of Eleven Studio. Looking at all the choices of Eleven Studio at present: No work is a failure, even "Death Illusion", which had a very low box office figure at the beginning, made a lot of money in the DVD market. DreamWorks will be in a dilemma, because the successful works and the failed works cannot be equal, so the Eleven Studio can have the current achievements, there are not many works, but each department is brilliant, this is the biggest reason.

Therefore, Evan Bell's discerning eye is the core factor behind Eleven Studio's step by step to the scale it is today.

Steve Jobs listened to Evan Bell's analysis of DreamWorks, and he became more and more clear about the reasons for the success of Eleven Studios. Hollywood, the colorful Hollywood, can have such a wise artist, it can be said that there is almost no one in a million, even the big-name actors have time to miss them. If you think about it further, Evan Bell and Pixar's two scripts, "Ratatouille" and "Robot Wall-E", seem to have won the hearts of everyone at Pixar.

Thinking of this, when Steve Jobs was about to sigh, he remembered the two works "Mysterious Skin" and "Brokeback Mountain". Although he was recovering from illness, he didn't know much about these two works, but the media's comments He more or less knew. So, is Evan Bell wrong this time, or is it a failure of the media?

In any case, Steve Jobs had to admire Evan Bell's discernment. He couldn't find any reason to explain it. He could only say that maybe Evan Bell was really a rare genius among hundreds of millions of people. Bar. Is there any better explanation other than this explanation? Steve Jobs couldn't figure it out for a while.

Although Steve Jobs' brain was running fast, his ears were still receiving Evan Bell's "Second Question" elaboration intermittently.

In fact, Evan Bell believes that Pixar's future development model should be decisively abandoned. Because distribution is a huge system, which involves publicity, as well as communication between theaters, including future DVD releases and so on. Each major film company has a separate distribution department, and the distribution department is not small, its importance is not inferior to the production department. Evan Bell felt that instead of spending so much energy on the construction of the distribution department, it was better to focus more on the work itself and produce more good works. DreamWorks' big deal proves that the lack of funds is one aspect, and the lack of energy is also a fatal flaw.

Moreover, Evan Bell also put forward a very interesting theory, Pixar actually does not have a distribution department running on its own, Disney is only responsible for distribution. Then, after Pixar established itself, why can't it maintain the current situation and let each large film company compete for the distribution rights of Pixar's works, and the one with the highest price wins. What's more, even if Pixar and Disney work together again, then Pixar will definitely be responsible for the production and Disney is responsible for the distribution, which is not much different from renting a hair department.

Steve Jobs couldn't help but smile.

He naturally considered this possibility, but, as a professional studio, if a stable distribution channel cannot be ensured, it is difficult for the staff to devote themselves to the production of the work, because they have to consider that the work will be produced. After that, it fits the publisher's taste, so what should I do? Furthermore, every time a new work appears, the distribution channel must be contacted, which means that there must be a dispute of interests every time, which has a great impact on the ** studio: the success or failure of the previous work Negotiations for the next release were decisive.

Steve Jobs still has ideas about Disney for two reasons. One is the stability of distribution channels, which is very important for Pixar; the other is that Disney can bring rich content sources to the pad - of course, any large film company willing to acquire Pixar will have rich content sources, even if It is the content sources of Eleven Studios that make people greedy. So, this is not the core issue.

In fact, this is a question of trade-offs. Keep Pixar's security, maintain the stability of distribution channels and interests, which is the more important trade-off issue. There is no absolute right or wrong, it is just the decision of the leader.

"What if Pixar cooperates with Eleven Studios?" Steve Jobs suddenly remembered the original topic again. He realized that Evan Bell did have an idea for Pixar, but whether it was a cooperation or a cooperation. Acquisitions, Steve Jobs isn't quite sure he's going to try again.

Evan Bell was mentally prepared. He knew that with Steve Jobs' shrewdness, even if he was recovering, he would definitely not be so fooled. It's only a matter of time before they can react.

"Cooperation, this is different from the cooperation between Pixar and Disney. Eleven Studio is also a poor person without distribution channels." Evan Bell said with a smile, he didn't seem to be nervous at all, and he was very relaxed. . For others, talking about the rise and fall of the Dream Project in front of Steve Jobs and discussing the development of Pixar is definitely an overkill. But for Evan Bell, he is not a businessman himself, he just stands on the position of a producer, actor and singer and expresses his own views. What if Steve Jobs thought he was talking nonsense? No effect.

"Eleven Studio has an excellent screenwriting team. I think we can collide with more wonderful sparks and create more wonderful stories." In fact, the biggest feature of Eleven Studio is similar to Pixar's -, That is the free discussion and exchange of Eleven's creation. The current songwriters enjoy the sound of this inspirational collision, which is crucial to their musical growth. "The free style of Eleven Studio is also closely related to Pixar. Coincidentally, I think this can maintain the original style of Pixar to the greatest extent. Of course, in terms of distribution channels, although there are not many works produced by Eleven Studios, it is definitely not only Disney that is willing to release our works. "After Pixar was founded, all of their work was distributed by Disney, and Evan Bell obviously meant something.

At present, the relationship between Eleven Studio and Fox TV, cbs TV and TV station is good - Bell's biggest supporter. So, indeed, Eleven Studios is much richer than Pixar in terms of distribution channels.

What Evan Bell said, Steve Jobs naturally knew that if Pixar could cooperate with Eleven Studio, there were pros and cons, and it was still a matter of trade-off. "Hehe, there are many ways to cooperate. If Eleven Studios is willing to acquire Pixar, it would be a good idea." Every detail of Evan Bell's expression He wanted to see what Evan Bell thought about Pixar.

But Evan Bell is not just a young boy who just debuted. The smile on his face is very natural, "Of course it would be good to be able to acquire it. That is Pixar. Now there are many big companies that want to acquire Pixar." This is a fact. , Everyone knows that Pixar is good, but Steve Jobs has never let go, "However, Eleven Studio doesn't have that much money, even if we sell our entire company, it may not be able to get that much money. ."

In the last life, Pixar was eventually acquired by Disney for $6.7 billion, and DreamWorks was acquired by Paramount for $1.6 billion in 205. I don’t know why the price is so different, even if DreamWorks is one of them. The reason for the debt should not be so bad, but the tricky part of it, Evan Bell was just an ordinary person in his last life, so he naturally didn't understand it.

In this lifetime, Pixar has been affected by the feud with Disney, and its current market value is about five billion. If Eleven Studios wants to acquire, at least 2.5 billion or more is possible. It is true that there is no such fund.

Outbreak asking for a monthly pass, asking for a subscription!

Well, at the end of this month, there seems to be a double talk... It seems