Chapter 1635： 2 difficult to advance and retreat

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"Pirates of the Caribbean 4" or not? Will the new "Pirates of the Caribbean" trilogy start? This is not a difficult choice for Disney. As Disney's most profitable series of movies, not only can it continue to plunder the income from the movie box office, but Disney's theme park Pirates of the Caribbean area is also attracting children from all over the world. Therefore, only an idiot would give up the "Pirates of the Caribbean" series, especially after seeing the overseas box office figures of "Pirates of the Caribbean 3", Disney's determination to continue filming the pirate's career was "easy" to conclude.

But Robert Eagle is starting to worry. The ties between Disney and Eleven Studios are far more complicated than the outside world thinks.

In the process of the lighting entertainment company cooperation case, I was played by Evan Bell. This is not a big deal. After all, Disney finally found a partner; but Hulu is in a bad situation in the competition with utube. It also made the relationship between Disney and Universal Pictures increasingly tense.

Hulu.com has been online for three and a half months now, and the average daily number of visitors has remained at about 4 million. Although this data has increased by nearly five times compared to when it was just launched, it is still lower than utube's current average daily visitor data of 50 million. It is almost a drop in the bucket, even compared to the 8 million of Google Video, it is still too shabby. In terms of the average daily click rate, Youtube is 90 million, Google Video is 20 million, Hulu is only 15 million, there is still an insurmountable gap. Furthermore, these data comparisons cannot simply be calculated on paper, and the background data must be integrated into the analysis.

The video website has been developed for more than two years. You can see from the rise of utube that the video website is entering a mature stage, so the video website has won more attention than when it just started. In this case, the launch of Hulu.com will definitely make it easier to open up the situation; in addition, the rise of utube is a step-by-step process, and it took almost fifteen months for its huge content providers to accumulate the current However, Hulu.com is in place in one step, and the four major content providers occupy a quarter of the video capacity in the United States.

Against these two backgrounds, the achievements of Hulu.com are really not worth mentioning. And the overall growth momentum is still too slow. Not to mention that it cannot be compared with utube, there is also a big gap with Google Video. The average number of visitors to Hulu.com is only half that of Google Video, but the click-through rate has reached three-quarters of Google Video. From this comparison, you can It can be seen that the huge content supply of Hulu.com is still very effective. Compared to Google Video's reliance on grassroots video alone, the growth rate has met expectations.

However, after further analysis of the current data of Hulu.com, it is found that 75% of the number of visitors still come from utube's external links, although it is slightly lower than the "80%" data when it was just launched in early March. , but it can still be seen that the vast majority of Hulu.com's visitors still come from utube.

from eighty percent to seventy-five percent. This shows that the popularity of Hulu.com is far from being able to compete with utube. In other words, the awareness of Hulu.com has only increased by five percentage points in the past three and a half months. Although it is impossible to directly do such an equation, But it is true in a sense. In addition, 15% of the number of visitors to Hulu.com came from Google searches. This figure has actually increased compared to the beginning of March. Only 10% of the visitors came from Juyou.com and Hulu.com.

This set of data is the core reason for the frustration of opposing alliances. This shows the development of Hulu.com in the past three and a half months. almost insignificant. They are still relying on utube for their meals, even though the number of visits to the site has risen. But it is not enough for Hulu.com to have enough competitiveness to compete with utube, and it is very difficult to even surpass Google Video.

When the opposing alliances were united, they were full of confidence and very strong, but now, three and a half months later, the situation is very embarrassing. In addition to continuing to wait, it is difficult for the opposing alliance to come up with an effective confrontation plan, which is the real worry.

Although due to the strong appeal of the opposition alliance, the current revenue of the advertising part is still good, but most advertisers have only signed a six-month cooperation agreement, and now the time has passed halfway, if no substantial progress can be made. , then it is understandable that these advertisers focus their investment on Youtube. It is such a basic truth that businessmen seek profit. Therefore, the opposing alliance will only become more and more impatient, hoping to make a breakthrough in the development of Hulu. This has also caused the anger of several bigwigs to come up.

Under these circumstances, it is not surprising that the relationship between Robert Iger and Ron Mayer has further deteriorated. Although the two sides did not directly tear their faces during the competition of Lighting Entertainment, it was because the video site The benefits of cooperation are at hand, both parties must put down this part of the grievances and join hands to fight against the predator of utube. Now, the development of Hulu.com is not as good as expected, especially when "Pirates of the Caribbean 3" has achieved such a good result, Universal Pictures is naturally more sensitive, and Ron Mayer and Robert Iger have completely different personalities. Different, every meeting was very unpleasant.

In the past few months, Robert Iger has stood on the opposite side of Evan Bell and Eleven Studios, especially after the "Grey's Anatomy" crew brawl, Disney has been completely and Evan - Bell tore his face, but his stance has always been shaken.

This is not to say that Robert Eagle is indecisive, but that he is a good old man and hopes to have a good relationship with all aspects. That's why Disney's board of directors chose him to take office -- to mend a network of relationships that had been shattered by Michael Inas' autocratic actions. Therefore, Robert Eagle just hopes to stay on the line in everything, and he will never say anything until there is a break. This is somewhat similar to the golden mean that the Chinese pursue.

Besides, the relationship between Evan Bell and Disney is already rather vague. "Grey's Anatomy" is linked to TV stations, Pixar's peripherals are linked to Disney, and the "Pirates of the Caribbean" series is constantly making money for Disney... So, don't Speaking of Robert Iger, it is not easy for the CEO of any other film company to accurately grasp the relationship with Evan Bell, let alone "novice" Robert Iger. .

Now for Robert Iger, the plan for the fourth "Pirates of the Caribbean" has been proposed. Although it has not been formally established, it is basically a matter of confirmation. Therefore, how to grasp the relationship with Evan Bell has once again become the theme of Robert Eagle's distress.

"Do you want to contact him?" Jerry Bruckheimer's voice interrupted Robert Iger's thoughts. Robert Iger looked up and saw a bit of bitterness on Jerry Bruckheimer's face. Although he didn't look in the mirror, Robert Eagle could imagine that his expression was not much better.

Robert Eagle took a long sigh of relief, "Contact is bound to be in contact, just, when." Evan Bell is the most annoying thing about this, although many people don't like him, but He just can create miracles, "Evan Bell's work must be a masterpiece", this concept has gradually penetrated into all walks of life in Hollywood, so even if they don't want to, they have to bow to Evan Bell, unless They are willing to give up the benefits at hand.

Jerry Bruckheimer knew what Robert Iger meant, but shook his head, "Don't you understand his stubbornness? Earlier or later, it doesn't really matter much."

In general, there may be two situations when the filming of the sequel starts. One is that the actors are in demand and the works are popular, and the film company will contact the actors as soon as possible to confirm the sequel. Even if this was the case with the original "Fantastic Four", the four leading actors renewed their contracts easily, and did not take the opportunity to raise prices. Another is that the actor knows that he is in high demand, but starts to raise the price slyly, then the film company must cool down and let the actor's arrogance down. The original "Spider-Man" was like that, and Tobey Maguire was almost replaced.

But neither of those scenarios worked for Evan Bell. Evan Bell has never been too arrogant, and he does not have too outrageous requirements for the remuneration. Although it is now the top of the top, the principle of Evan Bell's filming has always been the work itself, which has nothing to do with the remuneration. .

I heard that Warner Bros. invited Evan Bell to join the "Batman Prequel: The Dark Knight which is only 15 million US dollars. Although it has not been officially confirmed, it is necessary to know that, let alone Evan Bell's $30 million salary for the second and third films of "Pirates of the Caribbean", Evan Bell's 20 million worth in Hollywood is absolutely inescapable, and the major film companies give Evan - The quotations made by Bell are generally 25 million or 30 million US dollars, which is Evan Bell's real worth. It can be seen that Evan Bell is not an actor who will deliberately raise his price.

That's why Jerry Bruckheimer is saying this, sooner and later, because Evan Bale's benchmark for taking Pirates of the Caribbean 4, even if it's largely scripted, for this Point, he is very convinced.

Robert Eagle knew what Jerry Bruckheimer was telling the truth, but he sighed again, "I mean later, I mean a little more preparation. The script is good, 'the end of the world' Let’s see where the box office can go.”

This sequel is also a headache to shoot, and it is even more troublesome not to shoot. It's really troublesome.

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