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The outcome of "Inception" and "Pirates of the Caribbean 4" has been divided, and the box office curves of the two in the North American market also show two completely different trajectories.
In the fifth week of July, "The Apprentice of the Magic List", "The Cat and Dog War," "The Banquet of Stupid People" and "Charlie's Life and Death" will be released. Among them, "The Apprentice of the Magician" is undoubtedly the highlight. , led by Nicolas Cage, Monica Bellucci, Jerry Bruckheimer and Disney spent $150 million to build, is the most watched work of the week, and is the follow-up to "Prince of Persia: The Time of Time" this summer. Blade", "Pirates of the Caribbean", and after that, another big Disney masterpiece.
Unfortunately, as a result, "The Sorcerer's Apprentice" was once again tragically hit by Waterloo, allowing Disney's live-action movie to be released, and suffered a painful blow during the summer vacation. The premiere box office of only 17 million US dollars caused a sound of consternation in North America. It is really a "terrible" premiere data, and North American film critics are even more scolded, so that the joy of Disney's revival just because of "Despicable Me" has been wiped out.
"Pirates of the Caribbean, in the face of "The Apprentice of Magic Shun" Waterloo, has not been able to organize enough box office stamina, the box office drop in the third week is still as high as 55%, and Disney's last glimmer of hope has also been extinguished. : At this time, Disney's shareholders meeting remembered Jerry Bruckheimer's repeated advice: it's okay to make a sequel, but the classic image of Jack Sparrow is a job that no one can replace. But now, regret has been That's too late.
In the third week of its death, the weekend box office of "Pirates of the Caribbean" has fallen below 10 million, and the cumulative box office has not even broken the 100 million threshold, and its position in the box office rankings has dropped out of the top five. The slump has continued, "Pirates of the Caribbean 4," which has consistently dropped more than 40 percent, forcing Disney to adjust its screening schedule, pulling the film in the first week of November, leaving it with a mere Seventeen weeks only, full of helplessness.
"Pirates of the Caribbean Mou's North American box office data did not reach 150 million US dollars in the end. The ruler stopped at the position of 140 million US dollars. This achievement is just "Pirates of the Caribbean" ” is only one-third of the total, even if you don’t compare it with others, it is a huge fiasco. It’s not that this private situation has not appeared in the sequel movie, but it is very rare, which means that this sequel movie is already in the Fans have completely lost their appeal, especially as the series has come to an end with all the lead actors being replaced.
Compared with the sluggishness of "Pirates of the Caribbean", "Pirates of the Dream" seems to bring the loyal fans of Captain Jack Sparrow into the dream structure, and they are more and more brave in the North American film market. Before, professional film critics predicted that "Inception" has the ability to influence the box office trend this year, but due to the obscure and difficult subject matter, there is still a question mark on this ability, the most important thing is to see "" "Iron Man 2" performance, and "Pirates of the Caribbean 4," the shock.
And now, "Inception" has sent the summer box office battle into garbage time with its performance that can be called the sky-defying level. Even in the year-end box office battle, "Inception" has an absolute advantage. . The fastest to break through 100 million, the fastest to break through two hearts... The fastest to break through 500 million, "Inception" almost stepped on a series of historical records of "The Dark Knight", and became the fastest in North American film history in 22 days. Over 500 million wells.
Of course, it is still too early to say that "Inception" can hit the "Avatar" record at this time. "Avatar" was the champion for seven consecutive weeks, with an average drop of less than 20%. After seven consecutive weeks of champions, the cumulative box office has exceeded the 600 million threshold, and finally this has created a history of breaking through the 700 million box office. Now "Inception" can only be said to be slightly stronger than "The Dark Knight". From the "Avatar" multiplication, it still depends on the long-term performance. But there is no doubt that it is not a problem for "Inception" to become the fourth work in North America to exceed 600 million at the box office after becoming the fourth North American film to break 500 million.
In the fifth week of July, "Inception" beat "Stupid Banquet" with a 30% drop. It achieved the fourth consecutive box office championship in North America; in the first week of August, "Inception" handed over again A 38% drop, defeating "Second-Rate Detectives." Created the first in North American film history. The five consecutive championships in the summer season have written a new history; in the second week of August, Sylvester and Stallone's self-directed and self-starred "The Expendables" debuted, with a premiere box office of 35 million US dollars, ending "The Expendables" The hegemony of "Inception" ended this period of history, and "Inception" this week's weekend box office of 26 million US dollars, with a 30% drop, still firmly occupies the runner-up throne.
"Pirates of Dreams" has historically become the first work in North American film history to achieve five consecutive championships in the summer of the strong players. "Titanic"'s 15th consecutive week championship data is even worse, but you must know that "Avatar," and "Titanic" are both in the Christmas period when the box office competitiveness is relatively mediocre, and the competition in the summer period. The level is not a level at all. "Inception" can achieve five consecutive championships, which can indeed be regarded as a breakthrough.
After completing five consecutive championships, the North American box office of "Inception" broke through the 600 million threshold on the weekend of the sixth week without any suspense, becoming the second largest box office after "Avatar," "Dark Knight" and "Inception". The fourth film in North American film history to break 600 million at the box office.
In the history of North American film, breaking the threshold of 500 million at the box office is a natural moat. After "Titanic", no work can cross this threshold for ten years. The "Star Wars" in the old knife year ", 2004's Shrek?" 2006's "Pirates of the Caribbean, all have been infinitely close to this level, but unfortunately they all fell short in the end."
But then the North American film market seems to have ushered in a big explosion, the "Dark Knight." Jinnian. "Avatar" in 2008. Now the "Inception", which is now the four interpretations, has created such a new history successively, reaching a new height that cannot be achieved by the entire North American film history, and what is even more commendable is that these three works It not only broke through the shackles of 500 million, but also further broke the gap of 600 million, forming a new batch of 600 million clubs, far ahead of the works of the 400 million clubs.
Strictly speaking, "Inception, at the beginning of its release, it was actually estimated that the box office should eventually reach 200 million, and it is hopeful to hit 300 million US dollars, but in the end, this difficult sci-fi thriller type work was created." The Matrix has no breakthroughs that can be achieved, and has reached an unattainable height.
After Bing broke 600 million US dollars, the release of "Inception" in North America has not slowed down. After the seventh week, the box office decline has been controlled at around 30%, which can also be seen due to the excellent word of mouth. Driven by the pull of the North American audience, the support rate for the movie's performance remains high, which makes people vaguely see the possibility of "Inception" to impact the height of "Avatar".
Of course, "Avatar" 760 million plus level is not so easy to break through, this can only be regarded as a talk.
In the end, "Inception" was released until the third week of January in the "Li" year, and the release time was as long as 28 weeks. From this data alone, we can see the audience's support rate, and even the movie is entering September. After that, there have been six times of negative box office growth, and the long-term selling ability has once again refreshed people's cognition.
Relying on an average weekly decline of 30%, the box office data of "Inception" finally stopped at the position of 680 million, not to mention the record of "Avatar", even the threshold of 700 million It is also a long way off. You must know that the higher the number of box office accumulations, the more difficult it will be to break through the gap of 10 million. Therefore, there is indeed an insurmountable gap before the 700 million level.
Even so, "Breakthrough" created a whole new history, once again surpassing "Titanic" and "The Dark Knight." It was second only to "Avatar." It became the box office runner-up in North American film history! Compared with the "Dark Knight," the figure of 630 million US dollars is half a grade higher. It can definitely be regarded as a hearty box office profit It is worth capturing that in Among the four films with a box office of over 600 million, the investment cost of "Inception" of US$160 million is the lowest, not only far behind the 500 million cost of "Avatar", but also the "Dark Knight". "The 185 million yuan is also a little lower. It can also be seen that the return on investment of "Pirates of Dreams" is the highest.
What is even more terrifying is that among the top five works of the North American box office, "Avatar" and "Titanic" directed by James Cameron are naturally arrogant, and Evan Bell also starred in "Pirates". The three works of "Dream Space", "The Dark Knight" and "Pirates of the Caribbean" can also be called the first person without precedent in history, and his strong appeal at the box office is definitely the number one person today!
Although it failed to break the myth of "Avatar", "Inception" still created its own myth, creating a new record for Evan Bell. At the same time, "Pirates of the Caribbean" and "Pirates of the Caribbean 4", which have won overall in the North American market, also displayed more intense competition in the Quanqiong market!
Different from the one-sided street in the North American market, "Pirates of the Caribbean, fans within the scope of Quan Qiong obviously have a stronger impact. In short, the energy of the sequel movie is stronger, which is not what "Pirates of Dreams" does not. Yes, so the competition between the two will obviously become more intense.
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