Chapter 107： : Unstoppable enthusiasm

Tyler asked Hardy what the Mafia was like, and Hardy couldn't help but smile. This Nizi was quite curious.

Hook your fingers at Tyler.

Taylor hurried over, and Hardy whispered in Nizi's ear: "I am the Mafia, are you afraid?"

Tyler's eyes widened.

With a shocked expression.

"Hahahaha~~~!"

Hardy burst out laughing.

Taylor knew instantly that Mr. Hardy was teasing himself.

"Actually, there is nothing mysterious about the Mafia. They are all people. I do know them. Don't tell me this secret." Hardy whispered in Taylor's ear.

When talking,

Hardy's breath sprayed into Xiao Nizi's ears, making Taylor feel itchy.

When she raised her head, her face was already slightly red.

"Mr. Hardy, how long will you stay in New York?" Taylor asked.

"May have to stay for a few more days, there are some business to deal with here." Hardy is talking about the TV factory.

Mike very much agrees with the installment payment model he proposed, and he is sure to sell according to this model. Mike is responsible for finding a cooperative bank. With the connections of the Corleone family, it is not difficult to find a cooperative bank.

Another thing is that Ava Gardner and the others are coming to New York soon. The "Red Dead Redemption" crew will promote in major cities. New York is the last stop. After the New York promotion ends, "Red Dead Redemption" will be officially released. .

Hardy is going to wait for them here, see what can be done, and then go back together.

Taylor knew that Hardy was going to treat some days in New York, very funny, so she could meet with Mr. Hardy occasionally.

"Then can you visit me often?" Tyler asked in a somewhat coquettish tone.

"Of course, as long as there is time." Hardy agreed with a smile.

After the meal, Hardy sent Tyler back. Xiao Nizi didn't want to get off the car. The two chatted in the parking lot. They talked about how to act these days and what problems they encountered. They talked with great interest.

Hardy looked at Tyler, "It's already late, and you have to act with the show tomorrow."

Taylor looked at Hardy a little bitterly. "I just want to stay with Mr. Hardy a little longer."

Hardy touched Taylor's hair, "Don't worry, I said I won't leave this time, I will come to you as long as I have time."

Tyler looked at Hardy, gave him a quick kiss on the face, quickly jumped out of the car and ran to the hotel, happily like an elf.

......

Mike and Citibank of New York reached a cooperation agreement to start the business of selling TV sets with installment loans.

As soon as Hardy came back, Mike told him the good news.

The old godfather has a very good relationship with a vice president of Citibank. He called to find the other person. The other party felt very good after hearing the plan of the godfather. The bank was responsible for handling the business, and the interest-free loan was used to purchase TV sets. The TV factory paid the interest part. For the bank, it is a very good business, a transaction that makes a profit without losing money.

And there are two benefits.

One is to increase business volume.

If there are a thousand people handling this business, they are equivalent to making one thousand loan orders, if 10,000 people, that is 10,000 loan orders, virtually adding a large number of customers.

Don't underestimate small-value customers. Small-value customers are also customers. When these people become familiar with Citibank and accept the services of Citibank, they will be the first to think of Citibank when they will deal with lending business in the future.

The second is to expand publicity.

When this business is launched, Citibank will inevitably receive attention. The TV factory promised to advertise in newspapers. Citibank is one of the cooperative units, which is equivalent to invisibly advertised to Citibank.

In the New York Times the next day, the headline of the front-page ad was "Moving the TV set home for 0 yuan, so it’s better to act now."

The photo is of a beautiful television.

Advertising introduction,

MEBO TV Factory in New York will cooperate with Citibank to handle interest-free loans to purchase TV sets.

Ordinary people make a down payment of 30%, 38 U.S. dollars, and pay off the remaining loan in 9 months, with a monthly repayment of 10 U.S. dollars, without paying a penny of interest.

Soldiers have a bigger discount. They don’t need to pay a penny. They can take the TV home directly. The loan is paid in 12 installments, with a monthly payment of 10 US dollars and a final monthly payment of 17 US dollars.

For those who buy TV sets, the only requirement is to prove that they have a source of fixed income.

Inside the TV factory, trucks were pulling TV sets out. Mike looked at the truck driving away and said to Hardy:

"Now we have 3000 units in stock in our warehouse. I hope these TVs can be sold out within half a month."

"Mike, your idea is too conservative, I guess it won't be more than a week." Hardy smiled.

"A week, so fast?" Mike asked in surprise.

“In fact, I’ve talked more a week. Don’t underestimate people’s purchases**. People have always had a strong desire to pursue entertainment, but they didn’t buy it because they didn’t have money. Now there is a chance to get a TV set at such a discount. I believe a lot. People will move." Hardy said.

Citibank has eight business offices in New York.

Someone found that there was a long line out of the bank's door early, and there was no end in sight.

Passers-by are curious to inquire.

"What are they doing? Is Citibank going to collapse and people are queuing to withdraw money?"

"Did you not read the newspaper? Interest-free loans to buy TVs in installments? These people are all here to line up to buy TVs. I heard that soldiers can buy them with 0 down payment."

"0 down payment, don't you want a penny?" The man was stunned.

"Yes, you don't need to pay for the TV. You can pay back 10 dollars a month from now on, but you have to be a soldier.

This person suddenly became excited, "I only retired last year. I am qualified. My wife said that I wanted to buy a TV, but it was really difficult to spend so much money at once. This activity is really great. "

"Then I advise you to go home quickly to get your military ID and bring your work certificate. Look, there are so many people lining up here, I'm afraid you won't be able to get it late."

This person hurriedly left.

The bank finally opened.

The staff was also taken aback by the black crowd. The guests rushed forward, all of whom came to buy TVs.

"I want a TV, I have a job, this is my down payment." A man took out a work certificate and dozens of dollars to the staff.

The staff quickly helped him through the formalities, and the man took the certificate and led a TV set at the door happily.

Another person stepped forward. This person took out a military ID and work certificate, and the staff went through the loan procedures directly. This former soldier really took away a TV without a penny.

Mike and Hardy drove to the door of the bank. When Mike saw this hot scene, he was a little stunned.

"Hadi, I really got you right, people's enthusiasm for buying is really high." Mike tsk said.

"It looks like our inventory may not last for three days, but what should we do next?" Mike frowned again.

Hardy smiled.

"It's also simple. If you can't buy it this time, let the customer go through the loan procedures in advance and leave the address. If it is in New York, when the TV is produced, we can directly deliver it to the door. If the distance is too far, we will call the customer. Come to pick up the goods."

Mike heard that this was indeed a great idea.

first day.

Eight bank outlets handled more than 1,500 transactions, half of the TV sales went out, and the next day was even more popular, and the remaining 1,500 units were sold out in the afternoon.

After hearing the report, Mike murmured, "I thought I could last for three days, but now I haven't persisted for two days."

At this moment Mike was only excited.

Soon there was news from the bank that many customers who had not bought a TV are now stuck in the bank, saying that there are too few TV sets and they want them too.

Hardy had already given Mike an idea before. Mike didn't rush to arrange it, let the bank continue the loan business, and tell customers that when the TV is produced, they will be notified to receive it, and this activity will continue.

The customers who were stuck in the bank finally calmed down, and people continued to apply for loans, anyway, without interest, it would be okay to wait a few more days.

Factory office.

The three shareholders, Mike, Professor Ward and Hardy, are all here, listening to the manager's report on sales.

The sales manager reported the current situation, and the three bosses were very happy.

Mike smiled and said: "Our previous inventory of 3,000 units has been sold out, and the bank has processed more than 2,000 scheduled loans today. The activities have not stopped. I believe that orders will continue to come in in the future."

"The production cost of our TV sets is 58 US dollars, the wholesale price is 85 US dollars, and our profit per unit is 27 US dollars. This time, although we pay for the interest, advertising fees, and bad debts that may occur in the future, the direct sales loan. Our sales price is US$127, and overall, it is much higher than the wholesale profit."

"I estimated that the annual output of 40,000 units was originally a profit of 1.08 million, but now the profit can be increased to about 1.6 million."

Mike said and looked at Hardy, "Hadi, your idea has not only greatly increased our sales, but also increased our profits by more than 30%. I have to say that you are the most powerful sales genius I have ever seen."

"We are a partner The company owns half of my shares, and the company makes money as much as I make money." Hardy said.

Everyone smiled.

Mike continued: "Hadi, I have an idea to expand production. Our TV sets are selling so well. The bank has a large loan contract. We can use the contract to mortgage the bank and lend a sum of money."

"My idea is to directly launch 17-inch TV sets. I have already calculated with Professor Ward. The production line for a 17-inch TV set is about US$800,000, and the annual output is about 20,000 sets. I plan to launch 2 sets directly. The production line has an annual output of 40,000, so our scale can reach 80,000 units. What do you think?"

Hardy knew that Mike would continue to expand production, which is a common problem for almost all entrepreneurs.

"I agree." Hardy said.

Hardy knows that televisions represent the future direction of entertainment. This business will not be outdated for decades at least, and it will be difficult to lose money.

Mike's enthusiasm is so high, how could Hardy stop it.