Chapter 189 "Global Times"
The next day,
Irina took the team to Las Vegas to form a new Las Vegas TV station. ABC is now well-staffed and it is not difficult to get a local station.
Hadi has one more thing to accomplish in Los Angeles.
His transaction with MGM also involves the Los Angeles Times. Now Hardy owns 11% of the Los Angeles Times shares and has become one of the major shareholders of the newspaper.
He has read the company’s shareholder statement brought by Andy. The Los Angeles Times is a Mirror company, and shareholders include Bank of America and the Morgan family.
The headquarters of the Los Angeles Times is in Los Angeles. Hardy asked Andy to make an appointment for him. Yesterday, he was notified that the company will hold a shareholder meeting and management meeting to welcome the company’s new major shareholders.
Today, Hardy came to the Los Angeles Times headquarters and met the management and several shareholder representatives. Although Hardy’s current strength is incomparable with large consortia such as Morgan and Bank of America, no one dares to disagree on the West Coast, especially Los Angeles. attach great importance to.
After greetings with shareholders and management, the president introduced the current situation of the Los Angeles Times to Hardy.
The editorial department has more than 350 employees, and has resident reporters in more than 20 countries and regions. They obtain thousands of pieces of information every day. It is necessary to screen the most worthy information to be reported. At the same time, the Los Angeles Times is also the one with the most advertisements among the three major newspapers. One family, the income has been pretty good.
The Los Angeles Times is one of the three major newspapers in the United States, and it must be said that it is very powerful.
Hardy put forward his own ideas, and hoped that ABC can develop in-depth cooperation with the Los Angeles Times, especially in news, and hope that the Los Angeles Times can provide ABC with more information and news, and the most important thing is to push it in time.
For news, timeliness is very important. Often when you broadcast a few minutes earlier than others, the effect of the audience’s response is completely different.
The president immediately expressed his willingness to cooperate with ABC. Of course, providing news is not free, and the Los Angeles Times will have an extra income.
The two parties had a very pleasant meeting this time.
Leaving the Los Angeles Times, Hardy and Andy got into the car. Hardy thought for a while and said: "Andy, we also need to have our own newspaper, that kind of global newspaper."
"Do you think cooperating with the Los Angeles Times is not enough?" Andy was surprised.
Hardy shook his head, "Working with the Los Angeles Times, we just have one more channel for listening, and we also need a place where we can speak."
"Isn't ABC just the place where the sound is made?"
"TV stations are only one aspect. ABC now only covers the entire United States, and the households covered by TV stations are only those with TV sets and radios, which are very limited."
Although the communications industry has developed rapidly and television stations have gradually become one of the mainstream, newspapers are still the largest information channel. The most important thing is that they can be distributed in multiple countries, unlike ABC, which is only in the United States.
Although the posterity of newspapers has declined, it was replaced by new media that gradually became popular after the 1990s, but now it is 1947. In these decades, newspapers will still be the largest media means.
"Boss, what do you want to do?" Andy asked.
On the way to , Hardy had a preliminary idea in his mind, saying: "We have money, the easiest way is to buy."
"There are 50 states in the United States. We buy a small newspaper in each state and connect them together to become a big newspaper. There are more than 40 countries in Europe, and each country buys one or two newspapers."
“There are more than forty countries in Asia, and we will buy a newspaper from each country, such as Japan, North Korea, and India.”
“There are also places like South America and Africa that have bought some newspapers to expand their sources of information.”
Andy looked at Hardy in surprise,
"Boss, this can cost a lot of money, at least ten million to start, and a lot of money will be invested in the early stage to feed this newspaper."
For Andy, building such a newspaper is not worth the gain. If you want news, you have already cooperated with the Los Angeles Times. If you want to speak out, you can advertise, contribute, and ABC. There is no need to spend so much investment and energy on your own. a newspaper.
Hadi smiled, "Andy, why do we make money?"
Andy was a little stunned by the question.
In order to enjoy a better life, it doesn't cost much. The life of a millionaire is already very good.
In order to realize their own value, sometimes money is just a number.
In order to make society more advanced and the world better, this is a term used by politicians, not suitable for businessmen.
"I don't think I understand, the boss, why do you make so much money?" Andy asked.
"Hahahaha, for the sake of coolness, do whatever you want, and wait for Lao Tzu to have his own global newspaper. When that happens, you will scold whoever you want to scold, and you will expose whoever you want to be exposed." Hardy said with a smile.
Andy was stunned.
Ok.
This is in line with the boss’s personality.
Hadi has just sold 20% of ABC Broadcasting Company's shares. He has a large amount of cash in his hand, and his industry is making money. Now he can easily spend 20 million.
Furthermore, even if the newspaper is acquired, it will not be completed in a short while. This investment may take several years.
"No problem, boss, what do you need me to do?" Andy asked.
"Help me find a good president. The future development of the newspaper depends on this person. If the person is not suitable, my time will be wasted." Hardy said.
"I understand the boss, and I will find the right person. By the way, what do you plan to call this newspaper?" Andy asked.
Hardy thought for a while.
"Global Times".
Andy moved very fast, and helped Hardy choose a few talents. After reading the resumes of these people, Hardy felt that one of them was not bad.
This person is now the president of Los Angeles’ Daily Tribune. The Tribune is not ranked in Los Angeles. The daily circulation is only more than 10,000 copies. The total number of the newspaper is only 6 people, and it is in a half-loss state.
that's it,
This newspaper still insists on its own style.
The content is more serious, mainly about politics, economy, military, international relations, law, human rights, science, literature, academics, etc.
Generally, major international newspapers report on these contents, and some tabloid newspapers tend to take the professional route in order to survive, such as financial newspapers, stock newspapers, entertainment newspapers, etc. Tabloids that write serious content have no room for survival at all.
You have neither authority nor extensive information sources. How could you have done those big newspapers.
But this President Mark Keane has been insisting on it for two years.
Of course, it’s hard to say whether you can continue to persevere. If you don’t make money, you lose money. Ordinary people can’t hold on.
It may be related to his origin. He graduated from Worcester College, Oxford University, and later worked for the New York Times. He became deputy editor at the age of 28. When World War II broke out, Mark Keane resolutely joined the army and finally became a war correspondent.
Even on the battlefield, he braved the rain of bullets and went deep into the French hinterland, reporting a lot of battlefield news, and wrote a lot of battlefield articles.
After the end of World War II, he retired from the army and did not return to the New York Times. Instead, he started a tabloid "Daily Tribune" to report world news from his own perspective.
Hardy met Mark Keane in the office, and Hardy felt that Mark Keane and Tom Hanks looked a bit like, they both had that kind of long heads.
"Mr. Mark should know the content of our meeting this time." Hardy said.
"Yes, Mr. Andy told me that Hardy wants to form a global newspaper and needs a suitable person to take charge." Mark said.
"Then are you willing?"
"Of course I am willing. It has always been my dream to be a global newspaper."
"Then tell me if you can do the job."
Mark Keane recounted his resume, and then said: "I can speak 5 languages, English, French, German, Italian, and Spanish. With these 5 languages, I can communicate in most places in the world."
"Acquiring newspaper offices and establishing stations in other countries requires frequent flying around. I am 34 years old and I am full of energy."
"I have a wealth of work experience, the deputy editor of the New York Times, a war correspondent, and I founded a newspaper, so I can deal with all kinds of problems."
Hardy nodded, these are indeed his advantages over others.
"Then what are your requirements, such as share dividends, salary?" Hardy asked.
"Boss, I don't want share dividends. The salary is just as normal, but I have one requirement." Mark Keane's tone became a little serious.
Hardy knows that it’s often harder to get things done that doesn’t value money.
"Tell me."
"I hope that the news reported by the Global Times will strive to be truthful and not be biased for certain political purposes. Then it will lose the purpose of news and become a manipulation of public opinion."
Mark Keane looked at Hardy directly, without any fear in his eyes.
Hardy thought for a while and said:
"The principle of the Global Times is to strive for truth, fearlessness, impartiality, regardless of party, region or any special interests. This is my opinion, what do you think."
After Hardy finished speaking, Mark Keane's eyes suddenly brightened.
"Mr. Hardy, do you really think so?"
"certainly."
Mark Keane became more excited, "I just want to open a newspaper like this, Mr. Hardy, if you let me be the president, I will do my best to grow the Global Times. With your financial support, I believe From now on, the "Global Times" will not lose to the "Times", "Guardian", "Washington Post", "New York Times" and other major newspapers."
Hardy stood up and stretched out his hand to Mark Keane, "Well, I will leave the work to you."
Mark Keane shook hands with Hardy excitedly.
"Boss, how much are you going to give me?" Mark Keane asked.
This guy's name has become so fast.
"How much do you want?"
Mark Keane thought for a while, "My initial plan is to acquire 20 newspapers in the U.S., then 5 newspapers in Europe and set up 10 communication stations, and two communication stations in Asia. Japan and Hong Kong will acquire a newspaper in Australia and 3-5 newspapers in South America."
"In this way, even if our newspaper is established, on this scale, I am afraid that it will cost more than 2 million US dollars."
Mark Keane looked at Hardy. Although Hardy had just said that he fully supported him, he did not know how much his boss would support him. After all, 2 million can be a huge sum of money in this era, comparable to 200 million US dollars in later generations.
Hadi smiled faintly, “No problem, I will allocate 2 million to the Global Times, but this money will be reviewed by Andy’s finance team.”
Mark Keane is overjoyed.
"Great boss, don't worry, I won't spend this money randomly, every penny will give it the best value."
After saying this, Mark Keane paused.
became a little nerdy: "Boss, the first newspaper, what do you think of the acquisition of the Daily Tribune?"
Hadi laughed after hearing it.
The “Daily Tribune” is the newspaper that Mark Keane is about to fail.
(End of this chapter)