Chapter 231： : Post-War Material Sale Expo

Martin Goodman was originally a magazine editor, and later he founded a small comics company. He has his own principles of doing things. If a work becomes popular, it will do the same, and it will be able to make a lot of money.

At that time, the leader of dc's comics industry, from the very beginning of Marvel's emergence, it followed in the footsteps of dc. As long as they produced a comic, Marvel would inevitably imitate it.

Stan Lee is the cousin of Goodman's wife. After graduating from high school, he joined Marvel. No, Marvel at this time was called "Atlas ( comic company, and the future Marvel (marvel) was not used yet. The name of the comic company.

When World War II broke out, Stan Lee entered the army, but he did not go to the battlefield. In the army, he mainly drew illustrations for propaganda work. At the end of World War II, he returned to work in a comic company and is now the editor-in-chief, chief writer and art director of Marvel.

Hardy knows that Stan Lee is the soul of Marvel, even if Goodman is not required, Stan Lee must be retained.

"I want to buy your comics company, what do you think?" Hardy asked Goodman.

"I don't know if Mr. Hardy wants to inject capital, or want to buy it all?" Goodman asked.

"Purchase part of the equity. If you want, you will still manage it. Mr. Stan Lee will continue to be the editor-in-chief." Hardy said.

Goodman breathed a sigh of relief when he heard this.

The current Atlas can only be regarded as a medium-sized comics company with more than 40 employees. The annual sales volume last year was more than 1 million, and the profit was more than 100,000 after excluding costs.

This income is actually very good, but everyone who starts a company has his own ideals, that is, to become bigger and stronger and make more money. He naturally hopes that the comic company can become the largest comic company in the United States.

I also hope that Marvel's characters will be on the big screen.

In fact, there are not a few comic companies like Atlas in the United States. The Hardy Group can see them. Goodman is actually a little surprised. He knows the strength of the Hardy Group. He only talks about the media industry, abc TV station, and hd movies. The company, the newly emerging Global Times, Playboy Magazine, and the recent new magazine "Reader" all show that Hardy Group wants to build a comprehensive media industry.

Perhaps it is precisely because of this that the Hardy Group is attracted to this small company.

"Mr. Hardy, how many shares do you plan to buy?" Goodman asked.

Hardy had already thought about this question, "I plan to buy more than 80% of the shares, and you can keep 20%. Of course, you will still be responsible for the operation of the comic company in the future, so I am willing to give you a part of the management stock, 5%. ."

After Hardy finished speaking, he looked at Stan Lee, "Mr. Stan Lee, I also hope that you will continue to stay. If you continue to be the editor-in-chief, you can get 5% dividend shares."

Stan Lee was slightly taken aback.

"Me too?"

"Of course, technology stocks pay dividends." Hardy said.

Stan Lee's face immediately showed surprise.

Hardy looked at Goodman again, "What is your valuation of the company?"

Goodman thought for a while, "I think Atlas is worth 1.5 million."

Hardy shook his head.

"I have asked professionals to calculate that your company's valuation is at most 800,000 US dollars. DC now has a dozen well-known comic characters, and you don't have any good characters, maybe the captain of the art is one."

Goodman was a little embarrassed by Hardy's words.

But this is indeed the case.

"One million, it can't be less." Goodman said.

Hardy paused, then nodded, "Okay, just value it at 1 million. I will buy 80% of the shares."

This is how a million-dollar business was negotiated.

The two companies are willing to cooperate, so it will go smoothly.

The Hardy Group has a large team of lawyers and quickly drafted an acquisition contract. Goodman still said with emotion when signing: “Originally, when we met, I thought it was just a contact first, and there will be several rounds of negotiations later. It's so simple to sign the contract."

Andy smiled next to him, "A one-million-dollar acquisition, there is no need to waste time so much. Mr. Hardy is a quick and swift decision. , Because of the time saved, the extra money may have been earned back."

Stan Lee was admired in his heart, and said that this is the person who does great things.

I heard that this Mr. Hardy is only one year older than himself, but he already has hundreds of millions of net worth. There must be a reason.

Subsequently, a management equity dividend agreement was signed.

Stan Lee also has a copy.

The agreement stipulates that as long as he stays in Marvel, he can always enjoy equity dividends. Stan Lee's hands trembled slightly when signing.

There is the joy of getting money and the excitement of being recognized.

After signing the contract, several people returned to Hardy's office. Now Hardy has become the boss of Goodman and Stan Lee, Hardy said:

"Now there are a few things. The first is to change the company name. I think the name Atlas is not good. I gave the comic company a new name, called ‘marvelorgics’."

The two chewed the new name softly, "'marvelorgics', Marvel, it's a good name."

"The second one is that I am going to adapt'Captain America' to make a TV series. I will give the screenwriter to the screenwriters of HD Pictures, Stan Lee. As the editor-in-chief of Marvel, you should be familiar with this character, too. Join the crew at the same time."

Goodman and Stan Lee were a little excited when they heard that they were going to make a TV series, so they said that they were leaning back on the big tree to enjoy the shade. They just joined the Hardy Group, and the characters from their comics company will be on the screen.

Although it's only a TV series, can it be far behind with TV series and movies?

"Okay, I must cooperate with the screenwriter." Stan Lee said.

For him, the screenwriters of HD Pictures are all big screenwriters, and he used to be an assistant and provide information.

Hardy waved his hand: "It's not cooperation. You are also one of the main screenwriters. To come up with your own opinions and creativity, I hope everyone will work hard."

Although the boss's words made him take more responsibilities, Stan Lee was slightly excited when he heard it. Perhaps this is the feeling of being recognized.

Um,

He likes this boss.

“Thirdly, the company’s current publishing situation is about 100,000 copies sold per month. This data is not good. My idea is to get rid of the previous mode of thinking and create more Marvel characters. He made it into a boutique."

"Recruit more editors and painters, you can also solicit contributions from the society, Stan Lee, this time you are cooperating with the hd screenwriter team, you can also work with them, let them help create characters, edit the plot, after all, they are professional storytelling."

Goodman and Stan Lee nodded together.

"Fourth point, your comics club is in New York. My opinion is to move to Los Angeles. After all, there is Hollywood here, which makes it more convenient to produce shows. As for New York, it can be used as a branch. Of course, this can be done slowly, one or two years. It’s done within."

When Goodman and Stan Lee were leaving, Hardy also asked someone to give Stan Lee a Harley-Davidson motorcycle.

"This is the mount of Captain America. In the story of Captain America, this Harley motorcycle must become an important prop. Captain America only has two equipment, one is his shield, and the other is this Harley motorcycle."

Stan Lee thanked Hardy and left with his motorcycle.

Seeing motorcycles, Hardy thought about what he had told Andy to buy Harley Motorsports. "Andy, how is the progress of the acquisition of Harleys Motorcycles?"

"It's not ideal. I sent someone to contact the boss of Harley Motors Co., Ltd., Harley Motors Co., Ltd. is now the largest motorcycle manufacturer in the United States. During World War II, it was the only motorcycle supplier to the military. A lot of money."

"Although there are no military orders, they are still strong. This year they have launched new motorcycles and the sales are very good. Now the total market value of the entire company is about 60 million US dollars."

It's normal not to sell.

If someone wants to buy a Playboy magazine now, Hardy is unwilling to sell it, and why should he sell it if he is not short of money.

Another point is that Harley Motor Company is not listed, and there is no way to operate it.

"Then discuss with them whether they can buy the copyright of this military model." Hardy said.

"Okay, I will ask Harley to contact Harley again."

Nothing is perfect, even more so when doing business, Hardy doesn't matter, it's nothing more than making a little less.

He still has so many businesses and there are so many places to make money.

Hardy called Colonel Adam Beach and said, "I have an idea to organize a large-scale post-war material sales fair."

Colonel Adam Beach was a little confused.

"Mr. Hardy, what does this'post-war material sales expo' mean?"

"Simply put, it means transporting various materials to a warehouse, just like the sample warehouse of the logistics department headquarters. This warehouse only sells things that are allowed to be sold. Major General Williams does not say that except for heavy weapons and battleship aircraft carriers, they cannot be sold casually. Can be sold, right?"

"Yes." Colonel Beech nodded.

“It’s too much trouble for us to find buyers. I plan to gather all the samples of materials that can be sold in a warehouse, and then post an advertisement, inviting buyers who are interested in buying in large quantities to come and see the goods, and let them help us sell the goods. , Won’t it sell more soon like this."

There are so many second-hand car dealers, and there are naturally a lot of second-hand material dealers, but they didn't know the way before, and they didn't know the channels. Hardy organized such an expo to summon these wholesalers.

There are many merchants selling second-hand firearms in the United States. Before Hardy was in the Jewish gang, he used to buy second-hand firearms from Old Mike. Among the military supplies, the proportion of gun stations was very large, and there were tens of millions of firearms of all kinds.

There are other supplies,

Such as tents, military uniforms, military wool vests, military boots, typewriters, ice cream machines, ovens, mechanical parts, scrap tires, instruments, various special vehicles, production equipment, machine tools, drill bits, and freighters.

...Wait, wait, wait.

There will always be merchants interested in some of these supplies.

Because he is cheap.

In order to sell goods quickly, Hardy intends to only slightly increase the reserve price provided by the military, which means it will be doubled. In fact, the increased price is also very, very low, because the military's reserve price is the original production cost. One-tenth of the price, or even one-twentieth of the price.

Large items are not easy to sell, and there is no real value in life, and the price is lower.

Colonel Beech naturally listened to Hardy.

Hardy set the location of the exposition in the Nevada Armory, Colonel Beech was responsible for allocating supplies and preparing the venue, and Hardy was in charge of advertising.

A few days later the TV station broadcasted an advertisement. The huge armory was filled with various materials. While the camera scanned these materials, the voice-over introduced that these materials were all inventory materials left over during World War II. Now I plan to Sell ​​at reserve price.

A week later, the Nevada Armory will hold a ‘Post-War Material Sale Expo’ to showcase most of the items that can be sold. If there are merchants who are willing to buy, they can come to negotiate and buy.

at the same time.

The Global Times newspaper on the second day specially printed an entire list of materials. The front and back of the huge newspaper were printed on both sides, and this was only a part of it.

Finally, there is an explanation, "The quantity of specific materials far exceeds the categories published in newspapers, and maybe there are items you like here."

All Americans saw this news, which immediately aroused the interest of many people. There is no shortage of businessmen in the United States. There are also many Erdao dealers. They saw profits in this batch of supplies.

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