Chapter 134： trailer

The Super Bowl is a perfect combination of business and sports. This four-to-five-hour game alone can generate more wealth than the Olympics and the World Cup combined!

The ratings are even more disdainful of the heroes. Every year, the Super Bowl is watched by more than 100 million American people, only less than the 123 million viewers of "Titanic", which kills all movies in seconds. 【】

Most of the Super Bowl commercials are 30 seconds, unless it is a particularly influential commercial. For example, this year's most-watched big movie "Spider-Man", such as Microsoft, the world's largest company, has obtained the opportunity of 45-second advertising.

In the intermission of the game, Dunn has been focusing on the advertisements on the big screen, basically one third of which are advertisements of Internet companies.

The Internet bubble in full swing is still showing their size to the world.

The trailer of "Spider-Man" is the official focus of the Super Bowl in the second half of the game, and it will definitely be broadcast during the most stalemate time of the game.

Even if the broadcaster abc is a subordinate TV station of Disney, it must obey and cooperate with the promotion of "Spider-Man".

As for the big halftime show, Tang En was very interested. A black female singer sang loudly, but he couldn't get his interest at all.

Until the game was stopped three and a half hours later, the big screen and the abc broadcast TV station finally released the highlight - Spider-Man!

"With great power comes great responsibility!"

In the first second of the trailer, the theme of the whole movie is clarified in the way of "Spider-Man" narration. The booming electronic sound and symphonic soundtrack give people a positive and powerful sense of vitality.

Dunn likes Hans Zimmer's soundtrack very much. This is the second collaboration between the two after "Star Wars Episode 1".

Immediately afterwards, there was the image of Spider-Man jumping and flying between buildings in Manhattan, New York. He wore a red headgear, red and blue tights on the upper body, and blue tights on the lower body, stretching out his sturdy body. body type.

He spit spider silk in his hands and flew between the tall buildings. Suddenly, he leaned over and quickly landed on the street, saving a little girl who was about to be hit by a bus.

All this seems to be within reach. He is not arrogant in the slightest, and shows off his eloquence quickly: "If you have the ability to help others, you have the obligation and responsibility to help others. This is the meaning of survival, not a choice, but a responsibility! "

Immediately after the first set of shots, the picture changes, and this is where Spider-Man really shows his responsibility.

The terrifying and funny villain "Green Goblin" stands on the Manhattan Bridge. Spider-Man is holding her beloved girl Mary Jane in one hand and dragging a yellow school bus with spider silk in the other. There are more than 20 innocent faces. Brilliant children cry in pain.

The school bus was too heavy, and Spider-Man's spider silk was broken one by one. A huge sense of tension and oppression shrouded the entire stadium, and the atmosphere on the scene was silent and suffocated.

"Spider-Man, either throw away your girlfriend or give up those twenty or so children, this is your choice! Jie Jie!"

The green devil's stern voice, like a heavy fist, hit everyone's heart.

This situation is a desperate situation for no one to choose. What will Spider-Man do?

At this time, Spider-Man raised his head and glanced at the Green Goblin, "I'm Spider-Man, I... a superhero!"

Everyone at the scene and in front of the TV breathed a sigh of relief and praised it.

Yes, he is Spiderman, he is a real superhero!

But what will he do?

The picture of the trailer changed again. At this time, the beauty of the heroine Mary Jane and Jessica Alba appeared, which instantly caused exclamations in the stadium.

But she didn't seem to be happy. Under the background sound of her father's scolding, she ran out of the house and came to the yard.

At this time, "Spider-Man" Peter Parker came out with a book in his hand, and the camera cleverly gave a close-up of the book-"Harry Potter and the Philosopher's Stone".

Bill McNick, who has been immersed in the atmosphere of the trailer, suddenly laughed and pointed at Dunn, "You kid, what a nonsense!"

Tang En said with a serious face, "I bought an advertisement slot, of course I want to advertise!"

After three consecutive sets of pictures, the trailer has passed 35 seconds, and the last shot is the big explosion in Times Square.

Although the connection in the later period was not completed, the landmark buildings that passed by in a flash also made everyone understand the location here. The green goblin appeared with a cry, which aroused the vigilance of the audience.

And three consecutive bombs flew out, doomed to the next crisis.

"boom!"

The explosion scene shot in real scene is real enough and shocking enough!

The deafening sound seemed to be even more shocking than the cheers of everyone during the game just now.

Mary Jane was leaning against the crumbling balcony and seemed to be in danger at any moment.

The expressions of other people are also desperate, what should I do?

At this time, a black child pointed to the distance and shouted: "Spider-Man!"

As soon as the screen turned, I saw Spider-Man wearing a hood, jumping directly from the tall building opposite, and leaping towards this side...

The shot ends, the screen turns black, and the movie title of "Spider-Man" freezes for 1 second.

Then the screen turned again, and the director's name appeared - Dunn Walker.

The 45-second trailer ended with a vigorous explosion scene and Dunn's name, and the entire stadium didn't seem to react.

"Dawn, this trailer... is there something missing?" Steven Soderbergh also found the problem.

Tang En sighed bitterly, "I can't help it, the release of the movie hasn't started yet, and there is no set date."

"what?"

Soderbergh froze for a moment.

Aren't all the big commercial Hollywood productions negotiated for distribution first, and then filming? Otherwise, if the film company has finished filming, but cannot find the distribution company, or the distribution company has severely raised the price, wouldn’t it be a big loss?

Dunn looked at Bill McNick, "Don't you have anything to say?"

Bill McNick was silent for a while, and said slowly: "Dawn, you are indeed surprising. Just this 45-second trailer, you have changed my established impression of superhero movies."

Dunn rolled his eyes, "Bill, my movie invested 150 million US dollars! Do you think I would joke with such a large sum of money?"

Bill McNick's complexion became clear, "Dawn, the publicity work of "Spider-Man" must be carried out immediately. Such a big commercial production delays the publicity and will cause big problems."

"But Tang En Films... the department is incomplete, there is a serious shortage of people!" Tang En sighed and glanced at him secretly.

Bill McNick looked calm, "After I left, my core team at Fox was fired."

"How many people in total?"

"About 25."

Dunn nodded, "Yes, if they are willing to continue to follow you, Dunn Pictures can accept them all."

Steven Soderbergh was in a daze and couldn't understand what the two were saying, until Dunn's words made him stunned!

"Follow you"... As soon as these two words came out, Soderbergh immediately understood that Dunn was inviting Bill McNick to take a job at Dunn Films!

It's no wonder that he agreed to invest in his "Drug Net". That's the reason.

It's just... His appetite is too big, right?

Bill McNick, previously the head of Twentieth Century Fox!

"In terms of salary, it can only be reduced by at most 20%." Bill McNick pondered.

Tang En proudly waved his hand, "There's no need! The annual salary that Fox can provide, Tang En Pictures is equally capable of paying!"

Bill McNick nodded with satisfaction, "So... which company are you going to give the publishing rights of "Spider-Man" to?"

Dunn shook his head, "I only want to be responsible for the content of the movie and the company's funds. As for distribution, promotion, operation, and management, I tend to leave it to more professional people." Then he laughed, "In short, it can't be Disney, Warner, and Fox."

Bill McNick was very satisfied with his answer. Since it is about cooperation, the distribution of power is very important.

Dunn is young, but he can put it lightly, positioning the role well, which inspires Bill McNick's confidence. He said: "I tend to Universal Pictures."

"global?"

"Yes, the chairman of Universal is Ron Mayer. He is an old friend of mine and the founder of caa. He has a good relationship with Brian Lord."

Dunn has some scruples.

His biggest goal in the near future is to buy Universal Pictures.

Universal Pictures has been privatized and acquired by Panasonic and Seagram successively, and has suffered losses year after year, and Sony's Columbia is the two worst film companies in Hollywood is heavily in debt.

Dunn wanted to take advantage of Seagram's crisis to acquire Universal.

Although he is not sure how much he can profit from the bubble crisis, after all, a world can eat it, right?

But if "Spider-Man" is handed over to Universal for distribution, it is equivalent to giving money. What if it solves the urgent needs of Universal Pictures and gives Seagram Group hope of regrouping?

But soon, Dunn laughed at himself.

Large multinational groups like Seagram and Vivendi, once the business loses, at least tens of billions of dollars, otherwise it is impossible to be merged.

How much is the movie?

No matter how much Universal Pictures makes, it will never make up for the huge losses of large group companies.

"Okay, Universal is Universal. By the way, last year Dunn Pictures produced three movies, which can be packaged and negotiated. Those two movies... are a bit pioneering."

"You don't need to warn me." Bill McNick waved his hand.

Tang En laughed and stretched out his right hand, "So... I wish us a happy cooperation?"

Bill McNick stretched out his hands and held him tightly, "What should I call you in the future? Dunn...or the boss?"

Dunn said: "Bill, are you making fun of me?"

Bill McNick and Soderbergh looked at each other and laughed heartily.

Especially Soderbergh, after being surprised, was more horrified.

Tang En, who is younger than himself, has such great influence? Can you bring a big man like Bill McNick to work for him?

Seriously... ambition is not old! [This chapter is the first to be published on Love Audio Novel Network, please remember the URL ()]