Chapter 191
Entering its second week, Spider-Man is still the only focus on the market.
Although the film scheduling rate has declined, it is still as high as 67 on average, and the number of theaters showing "Spider-Man" has increased by 139 on the basis of 3,549.
What is this concept?
The American theater chain has a very complete genre division. Movies like "Spider-Man" that have ignited the enthusiasm of the United States before its release must be released in all commercial movie theaters.
However, in the second week, 139 theaters were still added, which can only explain one reason-those cinemas that usually only show some horror films, literary films, cartoons, and classic old films also joined in.
In the current market, "Spider-Man" represents the market and means money!
No one can live with money!
Although entering the working day, fans' enthusiasm for "Spider-Man" is equally undiminished.
Monday, $19.78 million; Tuesday, $13.89 million; Wednesday, $12.91 million; Thursday, $1042; Friday, $28.7 million…
In 5 working days, "Spider-Man" won $85.7 million in the North American market!
As soon as such data appeared, the whole of Hollywood understood that after "Titanic" and "Star Wars Episode 1", the third film with a box office exceeding 100 million in the next week was about to be born - "Spider-Man"!
"The Hollywood Reader" reported Dunn's brilliance: "When other directors in Hollywood are still madly pursuing the insurmountable mountain of over 100 million box office in the first week, the young director Dunn Walker, he has surpassed everything. The peers have embarked on a path that belongs to him. It seems that there is no difficulty for him to break through 100 million in the first week. He is exploring higher goals, such as... The box office will exceed 100 million in the next week! This is by no means a nonsense, The weekend is here, let's wait and see!"
Sure enough, on Saturday, the whole of Hollywood, and even the whole of North America, was shocked.
"Spider-Man" broke last week's "Spider-Man" single-day box office record of 37.98 million, reaching $38.06 million!
The reverse growth of the box office may be common for literary films, but it is almost impossible for commercial films.
The last time this happened... was "Titanic" three years ago.
The box office of the second weekend was even higher than the box office of the first weekend. Dunn Walker's film once again refreshed the new perception of Hollywood filmmakers!
No way, with the fermentation of the Forbes Rich List, Dunn Walker, the richest director, has gathered greater popularity and appeal.
On Sunday, "Spider-Man" still topped $30 million at the box office, hitting $31.24 million.
So far, the next week of "Spider-Man" box office was released, as high as 155 million US dollars!
Counting the $117 million in the first three days of the first weekend, 10 days after its release in North America, "Spider-Man" grossed $272 million at the box office, securing the North American box office champion of the year in one fell swoop!
Before that, the popular "Mission: Impossible 2" was still struggling to reach the $200 million mark, but under the squeeze of the "Spider-Man" market, the "Mission: Impossible 2" filming rate has been reduced At around 1, it will be very difficult for the North American box office to exceed 200 million US dollars.
Dunn has heard some gossip, it is said... "Mission Impossible 2" producer and starring Tom Cruise in order to get better cooperation with Paramount in "Mission Impossible 3" Conditions, it is very likely that the North American box office of "Mission Impossible 2" will break through 200 million US dollars.
However, such a result is already very fortunate for Paramount, and Dunn even received a private email from Paramount Chairman Shirley Lansing, inviting Dunn to participate in the celebration of "Mission Impossible 2" party.
"Mission Impossible 2" chose the schedule at the end of May, and it was a great luck not to encounter "Spider-Man".
Looking at the miserable appearance of Disney and Fox now, it is both amusing and sighing.
Disney's "Sixty Seconds" was better. The box office in the next week reached 16.8 million US dollars, and the total North American box office exceeded 30 million US dollars. According to the current situation, the North American box office can exceed 50 million US dollars.
Although it is far from the cost of 90 million US dollars and 60 million US dollars of publicity support, at least ... it shows that they have a little room for resistance under the competition of "Spider-Man", which is not too shameful.
In contrast, 20th Century Fox's "Titan a.e.", the box office results are terrible, people can't bear to look straight!
"Titans a.e." grossed $3.5 million in its first week and only $2.9 million the following week. The number of theaters released has also dropped from 2,734 at the beginning to 1,543. According to the current trend, by the third week, the number of theaters showing "Titan a.e." will definitely not exceed 500!
According to the prediction of authoritative media organizations, "Titan a.e." will be forced to be taken down by theaters on the fifth weekend, and the final North American box office is estimated to be about 10 million US dollars.
Compared with the $75 million investment and the $20 million publicity cost of this movie, it is simply a loss to my grandma's house!
It is said that because of the heavy losses of "Titan a.e.", the board of 20th Century Fox has raised serious questions about the new chairman and CEO Tom Rothman.
Fortunately, Tom Rothman was already prepared, and the explanation he gave was very passable-"Titan a.e." was a project that Bill McNick decided to produce when he was in office, and it had nothing to do with him.
As for the publishing error that collided with "Spider-Man"... the publishing department should be directly held accountable.
Dunn has yet to get the overseas box office data for the second week, but judging from the current situation, everything is going very well, and it is even very possible that just after the second week, the total global box office of "Spider-Man" will exceed $500 million!
Entering July, "Spider-Man" will be released in more countries and regions around the world, including box office Okura Asia.
Dunn got a poster from the other side in his hand, he couldn't help laughing.
Although the other side has joined the wto, due to special reasons such as national conditions and policies, Hollywood can only get 25% of the box office share, not the international common practice 41. And the distribution work must be handed over to China Film Group, and they are naturally responsible for the design of the posters.
This poster, in addition to the close-up of Spider-Man leaping between New York buildings, the most attractive is the top row of numbers - 50 billion!
The following line of small print gives an introduction-50 billion net worth director Dunn Walker's new masterpiece "Spider-Man"!
Dunn put down the poster, thought for a moment, and shook his head secretly.
In this day and age, a net worth of 50 billion yuan, if placed on the other side, would be considered the richest man, right? Such a publicity stunt is indeed very attractive.
It's just...would this be too philistine?
Although North America and Europe inevitably use this gimmick to hype, it is still a little impetuous to write such a propaganda statement on the poster.
In any case, the essence of film is art.
Of course, the movie is also Dunn's housekeeping method!
Now, the final trial of "Mrs. Smith" has passed, and the construction of the crew is basically completed. As long as the negotiations with several sponsors are completed, they will go to France to shoot.
Cameron's new movie "Unsinkable", the main actors have also been determined, the male No. 1 Matthew McConaughey, the male No. 2 Mel Gibson, the female No. 2 Charlize Theron, the female No. 1... Also Dunn's "old friend" - Liv Tyler.
The producers are co-produced by Dunn Walker, James Cameron, Grant Hill, Mel Gibson, and Cameron's partner Lei Sancheni, and the assistant director candidates... There are as many as 12 People, just the main creative team is a big crew.
The word-of-mouth marketing in the early days of "Spider-Man" was basically completed, and Dunn finally took time to prepare for the next big task - to Disney!
Disney is the sixth largest media group in the world today, after Time Warner, Viacom, Vivendi, News Corp and Comcast.
Don't look at Dunn Pictures' victory in the box office battle this summer, but this is only one aspect of the film industry. If you want to truly compete with Disney in all aspects, there is still a big gap.
In the past two months, Dunn has tried to attack Disney in three ways, all of which have failed.
First, Dunn wants to take a stake in Nickelodeon Children's Channel and join forces with Viacom. Dunn Pictures provides content and Viacom provides channels to compete with the upcoming Disney Channel. However, because of Viacom's shortsightedness, arrogance and scruples, the possibility of cooperation was lost.
Second, Dunn wants to vigorously develop the animation industry and fight against Disney Animation Headquarters. However, the digging of animation **** Chris Melardandley failed, the acquisition of DreamWorks Animation failed, Pixar has not yet contacted, and Siliwood Animation... The future is even more elusive, and the road ahead is unknown.
Third, Dunn wants to get the film copyright of "Barbie" to fight against the "Disney Princess" series. As a result, after two months of negotiation, Dunn Pictures found nothing, but Mattel and Disney reached a cooperation.
The failure of exploration in three directions also made Tang En understand a truth. An established giant company like Disney has vertical and horizontal relationships, broad channels, and many strategies. It is impossible to kill them with one stick.
Dunn needs to look at the battle with Disney from a higher dimension and three-dimensionally.
Don't look at Dunn's continuous inferiority in the competition of TV channels, animation industry and IP property rights, but Dunn is not discouraged.
Because, he also has a real killer!
If you want to break down a fortified city wall and exert force from all angles at the same time, the final result is likely to be unsuccessful, especially in the case of fewer enemies and more.
Concentrate superior forces, attack one place, and lead the way with a little bit, maybe... it can work wonders!
In fact, Dunn had already laid a foreshadowing very early on.
This time, Tang En Films will not fail and will never fail!
Because, this is the bottom line, and it's the real thing...
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Chapter 191