Chapter 404： sunset industry

Tang En's strong statement made the atmosphere in the car suddenly cold.

Chris Albrecht asked in confusion, "What are we going to do?"

Dunn snorted coldly and said, "At the beginning, I handed over the operation rights of sta to Comcast, and the contract was for 3 years."

"Three years?" Chris Albrecht frowned and understood what he meant, "But if we don't renew the contract, who can we hand over to the operating services of the sta TV network?"

Tang En said indifferently: "Why do you have to leave it to someone else to operate it? Since you have said it, a strong sta will become a handle to be threatened. Of course, it will be more stable if you hold it in your own hands!"

Chris Albrecht was shocked.

The operation industry of cable TV needs to penetrate into every household, which requires enough installation personnel, business personnel and service personnel, as well as offline fund management, signal debugging, signal transmission and other services, which are very complicated.

This is an industry with low threshold, high investment and high return!

It's not a few hundred million at all, it can be played with billions of dollars.

For example, this year Comcast acquired at&t's cable business assets, spending as much as $47.5 billion!

Dunn wants to operate the sta TV network independently, it is impossible to start from scratch, which will paralyze sta.

It is necessary to acquire a cable television operating company with sufficient strength and channel coverage across the United States.

But such a company, the price will be low?

More importantly, TV is a sunset industry!

Maybe in another 30 or 40 years, the TV industry will fall collectively.

At this stage, Dunn spends tens of billions of dollars to acquire a cable television operating company. Is it appropriate?

Or……

Does Dunn have the ability to prolong the vitality of the TV market?

When streaming came along, it was really hard!

Perhaps in China, TV can still crush streaming media. With the policy inclination of radio and television, monopolized channel supply and rampant piracy, streaming media companies have lost money year after year.

But the United States is different. Once streaming media appears, it is almost a disaster for the entire TV industry!

In addition to the strict protection of intellectual property rights, it is because the TV charges in the United States are too high!

Take 2001 for example -

The basic package, which includes four free public television stations such as cbs, nbc, abc and fox, and a small number of cheap cable channels, such as mtv channels, disney children's channels, etc., costs $20.

The premium package, which includes four public free-to-air stations, hundreds of cable channels, including the beloved espn, cnn, usa, and more, costs $70.

In addition, professional cable TV stations such as hbo, sta, and sho require additional subscription fees.

In addition, individual event content, on-demand subscription.

On average, each home user spends $80 per month!

Price is too high!

If you can choose, home users will definitely only choose the free TV stations such as cbs, nbc, abc, and fox, plus several popular channels such as espn, cnn, national geographic, and discovery.

Hundreds of other cable TV stations are completely tasteless!

The bundled sales of packages is to deceive consumers.

Streaming media is different. Netflix's $10 a month is enough to watch most types of shows and meet basic entertainment life.

The American people have a high income and are rich, but no one will throw money away foolishly.

The high TV charges made the TV industry in the United States develop very rapidly. The TV giants were all giants, and many media empires started out with TV.

However, because of the high fees, after the rise of streaming media, the TV industry in the United States has been hit unprecedentedly.

Many media giants have been devastated as a result.

Tang En was aware of the future situation and the current predicament, which made him anxious and uncertain.

But in front of his subordinates, Dunn had to maintain his strong, tough, and unequivocal image, he waved his hand and said solemnly: "Disney is a big hatred, Viacom and Time Warner have also had friction, one more Comcast, it's not a big deal! I don't like the fact that the fish is dead and the net is broken, but Comcast really dares to play tricks, and it's a big deal!"

Chris Albrecht moved his lips, swallowed what he wanted to blurt out, and said in a low voice, "I hope this is just a guess. Little Roberts shouldn't be so reckless."

This is just a perfunctory.

As a professional, he certainly knows how difficult it is to operate a cable TV.

If Dunn Pictures and Comcast really get into trouble, the best situation is that small cable operators can quickly merge and integrate to form a new large company in the next few years.

Even if it can't reach the strength of Comcast and Time Warner, at least it must have the ability to cover the entire North America.

At that time, the sta TV network will have more choices and operational space.

...

On the way back, Tang En closed his eyes and pondered a lot.

Penelope Cruz sat beside him, blinked his big beautiful eyes, and asked cautiously, "Dawn, I... can I ask a question?"

"Ah?" Tang En opened his eyes, smiled, and pinched her cheek, "Okay, why are you so restrained? Are you scared by me?"

"No." Penelope Cruz pursed his lips and asked softly, "Didn't you say that the Internet is a new medium and will gradually replace TV in the future?"

"Ah? Ah, yes!"

"Then will you go further into TV?"

Dunn gave her a deep look.

This is really a problem. Even John Malone, the father of American cable TV, has quit. Dunn is still deep in this field, which means that he is biased towards Tiger Mountain.

"at&t sells the cable operation business mainly to raise funds and develop mobile operations, which is also for the wireless communication business of mobile phones. In fact, there is not much difference between TV operation and network operation. It can be done with one person and two jobs. TV will gradually become lonely, but the Internet will continue to grow. This business will not have to collapse as long as it is grasped with both hands.”

Tang En half-truthed and casually responded, and then looked at her with a half-smile, "What are you doing? Want to learn management to start a company?"

"How can I do that!" Penelope Cruz shook his head, "I have a deposit in my hand, more than 700,000 US dollars. It's a pity to put it in the bank. I still want to buy Internet stocks."

Tang En listened and waved his hand, "Don't worry, your little money...you can't make much money buying stocks. Before my company's IPO, you can buy some original shares during the internal offering, that's enough."

"Really?"

Penelope Cruz's eyes shone brightly.

Tang En pulled her into his arms and said with a smile: "Anyway, it is beneficial to expand the shareholder team before going public, so I must give priority to my own people."

Penelope Cruz tilted his head and asked, "Isn't it a company employee?"

Tang En didn't expect her to know a lot, "The staff will have it, and you will have it too!"

Penelope Cruz said: "Okay, then... When will Dunn Pictures go public?"

"Uh...if things go well, before 2006!"

Dunn pondered for a while and said an answer.

In the second half of 2006, real estate prices began to plummet on a large scale, the subprime mortgage crisis began to emerge, and the following two years were marked by an economic depression.

Listing during this time period will greatly reduce the issue price, which is not cost-effective.

Penelope Cruz said with a smile: "Your company must have special investment prospects!"

"So confident in me?"

"Of course! Hbo is so good, you can beat him casually. Tang En Pictures will definitely develop very well."

"Everything depends on the ratings of 'Band of Brothers'."

"Does it need to be said? It must be a hit! Super hit!"

Penelope Cruz is obviously in a very good mood, with rosy cheeks and excited, looking... more confident than Dunn.

(Sanqi Chinese)