Chapter 789： Behind the scenes

One-on-one Hollywood 789 author Qianduxue full text 3523 words

At lunch, two big men came. Jeff Immelt, the current chairman and CEO of General Electric, and Bob Wright, the current chairman and CEO of NBC. The entourage was as many as a dozen. There is a typical bureaucratic style. The expedition is not over yet, it will continue after lunch. However, Dunn will not participate in the afternoon inspection. This lunch is the purpose of his visit today, to give Steve Burke a place. Comcast buys NBC's shares, whether it is 49% or 51%, the most obvious difference is the future chairman and CEO of NBC! If only 49% of the shares are acquired, then the future NBC will be led by Bob Wright. If it is to acquire 51% of the shares, it is conceivable that with Steve Burke's pursuit and interest in the entertainment industry, he will personally take charge of NBC! The most critical point is whether Bob Wright is willing to let go. Since 1986, he has been at the helm of NBC with the support of Jack Welch, and it has been a full 18 years today. He's been here longer than anyone else, and all the executives, he's single-handedly promoted. It is conceivable that if this person does not step down, then Steve Burke will never want to control NBC. Lunch is a plate of pasta that couldn't be simpler. But the atmosphere at this table is rather solemn. Especially Jeff Immelt and Bob Wright looked at Steve Burke with a somewhat meaningful look. To be able to invite the big Buddha, Tang En, out of the platform, this is a good method! "I always thought that the bid for NBC would be New Universal." Jeff Immelt, the head of General Electric, is also number one. At the beginning, when Jack Welch retired, his successor candidates received almost as much attention from the United States as the U.S. election. There were as many as a dozen contenders, and there were as many as six popular contenders. As a result, Jeff Immelt won the unanimous vote of the board of directors! Visible great. Dunn put down his fork, wiped his mouth with a tissue and said with a smile, "No way, New Universal's cash flow is incomparable to Comcast." Jeff Immelt has a strong personal charm and is gentle Erya, looks like a kind elder, he smiled and said: "With your strength, will you be embarrassed by such a small trouble?" Tang En will not be misled by his appearance, this kind of old fox is all Killing without blinking, he said carelessly: "I am afraid of trouble, and it is not impossible to acquire NBC, but it must be taken all over! Like Comcast now, fighting for 2% of the shares, a few I can't even talk about it for a month, and my head can explode." Jeff Immelt laughed indifferently, "Sure enough, the handsomeness is extraordinary, the pattern is big enough, it's really not comparable to us old guys." F. Burke saw the needle and quickly said: "In the final analysis, Comcast's entry is to allow NBC to develop better, not to be eroded by ABC, CBS, and even FOX." Bob Lai Te immediately retorted, saying: "In the past two years, we have bought Telemundo, which operates 15 TV stations in the United States, and KNTV, which controls the two major markets of San Francisco and St. Jones. BC is in a period of change, and after the past A few years of resource integration and reorganization will soon usher in an explosive period.” This is true, if NBC’s ratings continue to decline and market share continues to be eroded as it seems, Comcast may not be willing to do so. Take over this mess. After entering the 21st century, media stocks began to soar, and the price-earnings ratio has surpassed the manufacturing industry as a whole. General Electric has a P/E ratio of 21, Disney can reach 40, and even the crisis-ridden Viacom has a P/E ratio of 23. After Jeff Immelt took power, he vigorously supported the development of the media industry. The high price-to-earnings ratio was more beneficial to GE's interests. "However, the current media industry situation... has changed. The NBC group alone has been unable to meet market demand while being self-sufficient." Steve Burke retorted and immediately pointed out the existence of NBC in content production. question. Bob Wright disapproved: "It's just a short-term dilemma. Besides, isn't ABC also buying new Universal TV shows? With Disney backing, it's not necessarily much better than NBC." Steve Burke Laughing: "Disney... That's because Disney is New Universal's partner! Bob, you don't think all TV stations can buy New Universal's film and television products, right? Did you not see the CBS stalemate?" "What do you mean?" Bob Wright looked cold. Steve Burke said lightly: "It's very simple, Comcast and New Universal have also been partners for many years, but NBC is not!" At this moment, many people at the same table stared and glared. . This is threatening! Dunn also frowned. He didn't like the feeling of being shot by Steve Burke. At this moment, Ella Fisher, who was eating at another table, suddenly came over mysteriously and whispered something in Dunn's ear. "Now?" Tang En raised his eyebrows. Ella Fisher said: "Well, Mr. Greenson said that he will notify you immediately of the results he just found." Dunn apologized and got up to answer the phone. It can be regarded as avoiding this fierce war of words. The call was from Rick Greenson, a senior White House adviser. At the request of Dunn, he has been secretly investigating the initiator behind the Woody Allen incident. Who was it that instructed Mia Farrow to speak out in front of the media...? "Mr. Consultant, have you found the results?" Tang En was still quite surprised. I didn't expect the White House to be so efficient. Rick Greenson once met Dunn once as the special envoy of the President, so he was not polite, and said: "Don, I did get the investigation report, and the result... may be slightly different from what you think. "Really?" Dunn's eyes narrowed into a slit. After ruling out the suspicion of Redstone and Ted Turner, Dunn was very confused about the man behind the scene. Even thought, could it be Michael Eisner doing the trick? After all, New Universal is now catching up with Disney in all aspects, and there is huge competition in many industries. It is also possible for Michael Eisner to suppress Dunn's arrogance through this method. To this end, Dunn also specifically explained to Rick Greenson and asked him to focus on checking the people around Michael Eisner. Listening to this tone at this time... it shouldn't be Michael Eisner either. That's weird. who is it? Someone can't do evil intentionally without any motive, and do evil for pleasure, right? Rick Greenson said: "Well, to be honest, I'm also surprised by this result." Dunn took a deep breath, "Okay, tell me, who is it?" "Howard Stringer." "Who? " Tang En was stunned for a moment, his eyes widened. Rick Greenson sighed and said, "It's true, I didn't expect Howard...he would use such a method." "Oh!" The corner of Dunn's mouth twitched, revealing a touch of sneer. Now it's fun! It was him! Howard Stringer! Chairman and CEO of Sony Entertainment! At the same time, he is also the top head of Sony America. it is good! very good! ... After finishing the call, Dunn returned to the table and continued to eat. However, this time the conversation was more active. He interrupted the debate between Bob Wright and Steve Burke, and said softly: "The role of control, everyone understands, this kind of thing is pointless to debate. This time, Comcast and GM The ultimate goal of the electrical cooperation is to make NBC develop better. So, in my opinion, whoever holds the controlling stake is more beneficial to the future of NBC, who should hold the controlling stake." These remarks were naturally unanimously approved by both parties. . Bob Wright credits his 18 years at the helm of NBC with creating an entertainment empire. In the past few years, with the support of Jeff Immelt, he has also increased the layout of the media industry, and it is a good time to bear fruit. Steve Burke naturally believes more in his own abilities, Bob Wright... He is 61 years old, his thinking is rigid, and he can't keep up with the times. BC needs new blood and new strength to be able to play in this media industry. In the era of great change, a new life is ushered in Jeff Immelt looked at Tang En with a smile, "What do you think?" Tang En said sternly: "The development trend of the media and entertainment industry, this It is a dead end. The resource integration of content and channels, optimization of efficiency, and cost reduction are the main directions for the future. From this aspect... Comcast has an inherent advantage over GE." Jeff. Immelt's face was a little gloomy, and he glanced at him, "Then what?" Don didn't care about his face, and said lightly: "Movies are the leader of the entertainment industry, and the content library of film companies is what NBC urgently needs. Resources. The integration of TV channels and film content is the key. Comcast has the upper hand in this regard.” Steve Burke was moved to tears. He really didn't expect that Tang En would be so loyal and would really fight for him with great fanfare. Great man! Bob Wright said coldly: "A movie company? It won't be a small company like Lionsgate or DreamWorks, right?" Dunn shook his head, "Of course not, only the six giants can be worthy of NBC's Channels." "The Big Six? Simple!" Bob Wright was very opposed to Dunn's remarks, especially when he advocated Comcast's approach to controlling NBC. Wouldn't this be tantamount to letting him hand over power? He said rudely: "Which of the six giants does not have the support of a media giant behind it? You wouldn't say it's Universal Pictures, would you? If New Universal is willing to bid, it will buy 51% of NBC's shares and take control. Quan, then I have nothing to say, I can resign immediately!" Of course, Tang En wouldn't be fooled by such provocative remarks, shrugged his shoulders, and said indifferently: "Universal Pictures naturally won't. However, don't forget, there are A giant movie company...there's really no media group behind it!" "Columbia Pictures!" Steve Burke blurted out. Please remember this book's first domain name: . Mobile version reading website: